Alright – so today we’ve got the honor of introducing you to Wanda Christopher . We think you’ll enjoy our conversation, we’ve shared it below.

Wanda , appreciate you joining us today. Alright, so we’d love to hear about how you got your first client or customer. What’s the story?

Nothing in business matches the mix of emotions and excitement that comes with servicing your first real customer. By customer, I mean a complete stranger who for whatever reasons decides to accept and pay for services offered. As a provider of beauty services for brides and bridal parties, I realized early on that one key to success was establishing a pretty consistent pipeline of clients desiring cosmetology services. In my research, I was pleased to find a number of technology applications focused exactly on my need. Of course, all such apps are not the same and I had to select one that that fit with my preferred client preferences. After the set up, I was pleasantly surprised that shortly thereafter I had numerous client contacts. My first bridal client was a school teacher; she, along with 3 other members of the bridal party were very nice and, I happy to say, very pleased with the services. I will always remember the relief as we finished hair and makeup for each person. The smiles are unforgettable.

Wanda , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

My name is Wanda Christopher. I am a Licensed Master Cosmetologist & Educator and owner of Wonderland Beauty Bar. At Wonderland Beauty Bar, our focus is to make sure each of our clients leave feeling beautiful and happy . It’s like the saying goes: you look good, you feel good! Wonderland Beauty Bar offers top-notch hair and make-up services to our clients for any life event. What sets apart is our team of talented licensed professionals dedicated to providing you with all the beauty services you need to get you event ready. We use the highest quality beauty products and offer beauty design consultation and trials to ensure our clients look their best on that special event day.

What’s worked well for you in terms of a source for new clients?

By far, the best and most satisfying source of new clients for us has been referral from existing clients. Investing time and effort to satisfy the customer before you almost always pays future dividends. Word of mouth is one the most effective means of business marketing. Remember that people will always remember how you made them feel.

Has your business ever had a near-death moment? Would you mind sharing the story?

About a few years ago,I had a bride from another town schedule a hair design and makeup trial. the services were to be performed on Jekyll island, about 65 miles from Savannah GA. She drove about 5 hours to arrive in Jekyll Island. Unfortunately I had a family emergency and I just could not make it Jekyll Island in time to perform the trial. The client was justifiably upset and a bit irate. I refunded the money she had paid. Ultimately, we agreed to reschedule the trial and, to further make up for the prior inconvenience, I drove to her town and performed the services there. At the end of the day, she was more that pleased and later provided a referral. For me, this felt like a near death moment for the business!

Contact Info:

• Website: www.wonderlandbeautybar.com
• Instagram: wonderland_beautybar
• Facebook: https://m.facebook.com/Wondrlandbeautybar/?refsrc=deprecated&_rdr
• Other: Telephone: 912-323-9282

Image Credits
Adriana Boatwright, Photographer Victor Lindo, Photographer