We’re excited to introduce you to the always interesting and insightful Veronica Jow. We hope you’ll enjoy our conversation with Veronica below.
Veronica, thanks for taking the time to share your stories with us today Let’s start with the story of your mission. What should we know?
Certainly! Here’s a crafted response that encapsulates the essence of Avid Sports Medicine’s mission, its origins, and why it’s meaningful:
At Avid Sports Medicine, our mission is deeply personal and stems from a profound understanding of the challenges and limitations within the traditional healthcare model. Founded by Dr. Veronica Jow, a dedicated sports medicine physician, Avid was born out of a necessity to bridge the gap in healthcare that too often leaves individuals navigating a fragmented system, especially when it comes to pain management and rehabilitation.
The story behind our mission is one of resilience, innovation, and a steadfast commitment to holistic well-being. Witnessing firsthand the struggles of patients trapped by pain and poor habits, and the compounded challenges brought on by the pandemic, Dr. Jow and the Avid team were propelled by a singular vision: to empower people to use movement as medicine. This vision was not just about treating symptoms but about fostering a culture of wellness that integrates physical fitness, mental health, and preventive care into everyday life.
Our mission is meaningful to us because it reflects a fundamental belief in the power of integrated care and the transformative potential of movement. The pandemic underscored the critical need for accessible, comprehensive health and wellness solutions. As people moved less and faced increasing health issues, the Avid team recognized an urgent need to innovate. Thus, the concept of the Avid Platform was conceived—a virtual, primarily self-service model designed to democratize access to our proprietary protocols and integrated care model.
The significance of our mission is further amplified by our commitment to community and inclusivity. Understanding that high-quality healthcare should be a right, not a privilege, we’ve extended our reach to underserved communities. Through donations and the support of our charitable arm, we’re able to offer our fitness and injury prevention services to those who might otherwise have no access to such resources. This aspect of our mission is not just about expanding our services; it’s about leveling the playing field and ensuring that everyone, regardless of their socioeconomic status, has the opportunity to live a healthier, pain-free life.
Our mission is also deeply rooted in the belief that real change comes from within. By investing in Avid Sports Medicine, our partners and investors join us in a movement that goes beyond the conventional boundaries of healthcare. They become part of a community that values growth, not just in terms of financial return, but in the positive impact we can collectively make on society.
In essence, the story behind our mission is a testament to the power of integrated care, the importance of accessibility, and the belief that everyone deserves the chance to live their healthiest life. It’s a mission that drives us every day, fueling our passion and dedication to not just treat, but transform lives through the power of movement.
Veronica, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
About Us & Our Journey
Hello, I’m Dr. Veronica Jow, the founder of Avid Sports Medicine. Our journey began with a simple yet profound realization: the healthcare system, as it stands, often fails those it intends to serve, especially when it comes to managing pain and promoting wellness. My passion for sports medicine and a deep-seated desire to make a tangible difference in people’s lives led me to establish Avid. Our goal? To treat every individual with the care and dedication typically reserved for professional athletes.
Our Craft and Services
At Avid, we specialize in transforming lives through movement. Our services range from sports medicine and injury recovery to fitness and wellness programs, all designed to address and solve the common problems our clients face: pain, injury, and the frustration of navigating a fragmented healthcare system. What sets us apart is our integrated care model, which combines the expertise of a diverse team of professionals to offer personalized, comprehensive solutions.
What Makes Us Unique
Three pillars define our uniqueness in the industry:
Integrated Care Model: Unlike traditional healthcare models that treat symptoms in isolation, we provide a holistic approach that looks at the entire individual—body, mind, and lifestyle.
Proprietary Protocols: Developed from real-world experience and evidence-based practices, our protocols are designed to not just alleviate symptoms but to promote long-term health and prevent future injuries.
Commitment to Accessibility: We’re not just about serving those who can walk into our clinic. Our virtual platform aims to democratize access to top-tier sports medicine care, making it available to anyone, anywhere.
Our Pride and Mission
What am I most proud of? It’s the impact we’ve made on our patients’ lives. From helping them overcome chronic pain to enabling them to return to the activities they love, these success stories are a testament to our mission’s value. But beyond individual successes, I’m proud of the community we’re building—a community that values health, wellness, and the power of movement.
For Our Potential Clients
To those considering joining our community, know this: at Avid, you’re not just another patient. You’re an athlete in your own right, deserving of the best care and support to achieve your health and wellness goals. Whether you’re recovering from an injury, looking to improve your physical fitness, or seeking to break free from pain, we’re here to guide you every step of the way.
Looking Ahead
The future of Avid is bright and boundless. As we continue to grow and evolve, our focus remains steadfast on our mission to empower individuals through movement. With every life we touch, we move closer to a world where comprehensive, compassionate healthcare is not the exception but the norm.
Elevator Pitch
Because we believe that everyone deserves to be treated like an athlete, Avid combines expert-led recovery for every adult trapped by pain or poor habits.
In Summary
Avid Sports Medicine is more than a healthcare provider; we’re a movement dedicated to changing lives through integrated care, proprietary protocols, and a relentless commitment to accessibility and excellence. Join us on this journey to health and wellness, and let’s redefine what it means to live pain-free.
We’d love to hear a story of resilience from your journey.
In 2019, with a vision to revolutionize the way we approach sports medicine by treating every individual as an athlete, Avid Sports Medicine was born. Founded by Dr. Veronica Jow, Avid embarked on a mission to empower people trapped by pain and poor habits, using movement as medicine. Little did we know, our resilience, adaptability, and commitment to our mission would soon be tested in ways we never imagined.
As the world was hit by the COVID-19 pandemic in early 2020, just as Avid was gaining momentum, we faced unprecedented challenges. Lockdowns and social distancing measures meant that our in-person services had to be halted almost overnight. The pandemic not only disrupted our operational model but also intensified the need for our services. With people confined to their homes, moving less, and experiencing increased pain and discomfort, the need for accessible, comprehensive care was more critical than ever.
The situation demanded swift adaptation and innovation. We refused to let the pandemic halt our mission. Instead, we saw it as an opportunity to accelerate our vision for a virtual platform that could reach people beyond the confines of our clinic. This period of crisis became a catalyst for growth and transformation. We leveraged technology to offer virtual consultations, remote fitness and wellness programs, and digital resources to support our community’s physical and mental health.
Navigating Avid through the pandemic tested our resilience on every front. Financial pressures, the rapid pivot to digital services, and the need to keep our team and community engaged and motivated were daunting challenges. Yet, it was our unwavering belief in our mission and the real-time feedback from those we helped that fueled our perseverance. Stories of individuals regaining their mobility, finding relief from chronic pain, and embracing healthier habits even in such trying times reinforced the importance of our work.
The pandemic also highlighted the significance of our integrated care model. The fragmented healthcare system was even more strained under the pandemic, and our holistic, patient-centered approach proved not just viable but vital. Our ability to adapt and continue serving our community underscored the strength of our team and the robustness of our mission.
Looking back, the journey through the pandemic was a testament to Avid’s resilience. It was a period marked by rapid learning, adaptation, and an unwavering commitment to our mission. We emerged stronger, with a clearer vision for the future of sports medicine—one that is accessible, integrated, and centered on the well-being of every individual we serve.
As we move forward, the lessons learned during the pandemic continue to shape our approach. We are more committed than ever to breaking down barriers to care, innovating our services, and expanding our reach. The story of navigating Avid through the pandemic is a powerful illustration of resilience, not just in surviving but in thriving and advancing our mission against all odds.
How about pivoting – can you share the story of a time you’ve had to pivot?
In the wake of the COVID-19 pandemic, Avid Sports Medicine, like many businesses, faced unprecedented challenges. The shift to remote work not only changed how we operated but also how we conceptualized wellness and healthcare delivery. Recognizing the evolving needs of our clients and the broader community, we identified a critical pivot point for our business: the introduction of corporate wellness programs tailored for the remote workforce.
Before the pandemic, Avid was primarily focused on in-person sports medicine, fitness, and wellness services. However, as the world moved indoors, we saw a significant increase in work-related musculoskeletal issues, mental stress, and the adverse effects of prolonged sedentary behavior. The traditional workplace had transformed, and so too had the needs of employees and employers alike. It became clear that the new remote work environment limited how companies could support and engage their employees, making health engagement more crucial yet more challenging.
In response, Avid Sports Medicine launched a comprehensive suite of virtual wellness offerings designed to address the unique challenges of remote work. Our programs were meticulously crafted to promote holistic wellness, focusing on work wellness & injury prevention, ergonomic solutions, mindfulness and meditation, and a variety of physical activities tailored to improve strength, mobility, and overall well-being. We aimed to tackle the four main threats to employee health we identified: musculoskeletal pain, sedentary behavior, psychosocial isolation, and miseducation about health and wellness.
Our pivot was not just a response to a temporary situation but a strategic move to supplement our revenue streams and expand our impact. By integrating our deep medical expertise with practical, everyday solutions, we offered something beyond the typical corporate wellness program. Our sessions were not just about exercise; they were about education, practical solutions, therapeutic exercises, and fostering a sense of community among remote teams.
The feedback from our corporate clients, such as the enthusiastic response from SAP CONCUR, validated our pivot. Employees appreciated the “ergo hacks” and simple, effective activities they could integrate into their daily routines. Organizing these events with Avid was seamless for companies, adding value without straining their HR resources.
This pivot to corporate wellness has not only allowed us to supplement our revenue during a challenging time but also broadened our mission to empower individuals with the knowledge and tools for self-care and wellness, regardless of their work environment. It underscored our adaptability and commitment to our core belief that everyone deserves to be treated with the care and attention of an athlete.
The success of our corporate wellness programs is a testament to Avid Sports Medicine’s resilience and innovation. It represents a significant evolution in our business model, enabling us to reach and positively impact a wider audience. As we look to the future, we are proud of this pivot—not just for how it helped us navigate a difficult period, but for how it has enriched our service offerings and reinforced our mission to use movement as medicine, in all aspects of life.
Contact Info:
- Website: www.avidsportsmed.com
- Instagram: https://www.instagram.com/avidsportsmedicine/
- Facebook: https://www.facebook.com/avidsportsmed
- Linkedin: https://www.linkedin.com/in/veronicajow/
- Youtube: https://www.youtube.com/channel/UC0ouDGtdKVh54HdWkJ6aCrw
- Yelp: https://www.yelp.com/biz/veronica-jow-md-avid-sports-medicine-san-francisco