We’re excited to introduce you to the always interesting and insightful Veronica Betancourt. We hope you’ll enjoy our conversation with Veronica below.

Veronica, thanks for taking the time to share your stories with us today How did you come up with the idea for your business?

The inspiration behind my business, Vow Micro Weddings, is deeply rooted in my personal journey and a passion for creating truly meaningful experiences. Working on traditional weddings had always been a source of joy for me, but when it came to envisioning my own wedding, I knew the conventional route wasn’t for me.

Having been immersed in the exhilarating world of wedding planning, I understood the excitement and intricate details that go into crafting a beautiful celebration. However, I realized that the extravagant scale of traditional weddings didn’t resonate with my own desires for an intimate and authentic experience.

The moment I discovered the concept of micro weddings, I felt an immediate connection. It was as if I had found the missing puzzle piece. The idea of curating small, intimate gatherings where every detail was thoughtfully chosen to reflect the couple’s unique story resonated deeply with me.

The decision to pivot towards micro weddings wasn’t solely a business choice – it was a personal one too. By embracing micro weddings, I found a way to align my business with my own heartfelt preferences. It allowed me to serve my clients better, as I became the “ideal client” myself. I understood the yearning for a wedding experience that focused on genuine connections, cherished moments, and authenticity.

In essence, Vow Micro Weddings became an extension of my own journey. It wasn’t just about creating a business; it was about sharing an intimate and beautiful way of celebrating love with others. By offering all-inclusive packages that centered around micro weddings, I was able to bring my personal passion and business acumen together to create something truly special for couples seeking a wedding experience that resonated with their hearts, just as it did with mine.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m Veronica, the creative force behind Vow Micro Weddings. Originally from Caracas, Venezuela, I’m based in Austin, Texas. My journey into event planning began early, leading me through numerous traditional weddings. However, I felt something was amiss – until I discovered micro weddings.

These intimate gatherings, tailored for under 50 guests, captivated me. They allow couples to concentrate on what truly matters: their profound love. As a micro wedding planner, I thrive on crafting unique, personalized experiences that fuse my traditional wedding expertise with bespoke touches.

At Vow Micro Weddings, we believe your wedding day should be a reflection of your essence. We’ve seen how a selective guest list can transform your day into pure enchantment.

What sets us apart? It’s the blend of my passion, experience, and micro wedding magic. We’re here to make your wedding journey smoother, infusing it with authenticity, personalization, and an intimate charm.

Our greatest joy? The smiles we bring to couples’ faces as they step into their micro wedding day, surrounded by their cherished few.

Any insights you can share with us about how you built up your social media presence?

When building my social media presence for Vow Micro Weddings, I found that authenticity and engagement were crucial. Sharing personal stories and behind-the-scenes moments resonated with my audience. Collaborations with others in the industry helped broaden my reach.

For those starting out, my advice is to focus on authenticity, engage meaningfully with your audience, and consider collaborations for wider exposure. Remember, it takes time to grow, so stay patient and stay true to your unique perspective.

Are there any books, videos or other content that you feel have meaningfully impacted your thinking?

Certainly! Yes, there are resources that have made a significant impact on management and entrepreneurial thinking. Jenna Kutcher’s podcast “The Goal Digger” has been a source of inspiration and insights. “Profit First” is a book that has reshaped financial perspectives. Undoubtedly, investing in personal growth and education remains crucial. The guidance of exceptional coaches has been instrumental in bringing my vision to life and achieving my goals.

Contact Info:

• Website: https://vowmicroweddings.com/
• Instagram: https://instagram.com/vowmicroweddings
• Facebook: https://www.facebook.com/vowmicroweddings

Image Credits
Cristina Ivy Photo & Films Chelsea Beamer Photography Lauren Finch Photography Brittany Ann Photography