We were lucky to catch up with Vernetta Scruggs recently and have shared our conversation below.
Vernetta, looking forward to hearing all of your stories today. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?
I AM Simply V LLC is a faith-based, and judgment-free community. We create visuals, products, and experiences for women to feel empowered, understood, and appreciated. Our goal is to encourage and inspire women to discover their true identity in Christ.
For women from all walks of life, particularly single mothers, I AM Simply V LLC offers a vital sanctuary of support and growth. This faith-based, judgment-free community empowers and understands them, fostering a sense of belonging and appreciation. Through visuals, products, and experiences tailored to their needs, it ignites a transformative journey to discover their true identity in Christ. By feeling fulfilled and purposeful within this community, they find renewed strength to navigate life’s challenges. With the encouragement and inspiration provided, these women can embrace their faith, unlock their potential, and pursue their purpose in Christ with unwavering confidence and grace.
Vernetta, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I AM Simply V LLC is a faith-based platform that aims to create a welcoming and non-judgmental community for women seeking empowerment and understanding. As the founder, my journey into this industry was driven by a deep desire to inspire and support fellow women in their spiritual growth and self-discovery.
The genesis of this venture was my own personal experiences as a Christian woman, where I encountered challenges and sought guidance in navigating life’s complexities. I realized that there was a need for a safe space where women, especially single mothers, could find solace, encouragement, and appreciation while uncovering their true identity in Christ.
Our brand provides a range of products, services, and creative works that cater to the unique needs of our community. We curate uplifting visuals (on platforms like Youtube, @iamsimply), develop empowering products (journals, ebooks, etc. on the way!), and offer transformative experiences (retreats, etc. coming soon!), all designed to foster spiritual growth and fulfillment.
At I AM Simply V, we strive to solve the problem of isolation and lack of support that many Christian women face. We aim to create a nurturing environment where they can explore their faith, embrace their purpose, and build meaningful connections with like-minded individuals. Our judgment-free community becomes a lifeline, inspiring women to overcome obstacles and embrace their divine calling with renewed strength.
What sets us apart from others is our unwavering commitment to being a faith-based and inclusive community. We don’t merely provide products and services; we cultivate a genuine sense of sisterhood, fostering understanding and acceptance among our members. Our approach is holistic, focusing on empowering women spiritually, emotionally, and mentally.
I am most proud of the positive impact we have made in the lives of countless women who have found encouragement and inspiration through our platform. Witnessing their transformation and growth fuels our passion to continue expanding our offerings and reach.
Potential clients, followers, and fans should know that I AM Simply V is more than just a brand; it is a nurturing space that welcomes everyone, regardless of their background or circumstances. We strive to be a beacon of hope, guiding women on their journey to find purpose, fulfillment, and a deeper connection with Christ. Together, we create a vibrant and supportive community, celebrating each other’s victories and providing unwavering support during challenging times.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
One common lesson that I’ve had to unlearn is the belief that failure is a sign of weakness or inadequacy. This mindset often stems from societal expectations and the fear of judgment from others.
The backstory to this lesson involves growing up in a culture that emphasizes success and achievement above all else. In such an environment, making mistakes or facing setbacks can be seen as a source of shame or embarrassment. As a result, at times, I would internalize the idea that failure is something to be avoided at all costs.
However, unlearning this lesson was crucial for personal growth and development. It involves recognizing that failure is a natural part of life and a valuable learning experience. By reframing failure as an opportunity to learn, grow, and adapt, I can embrace resilience and pursue my goals with greater confidence.
The process of unlearning this lesson involves seeking support from mentors or role models who have overcome failures and found success. Additionally, practicing self-compassion and reframing negative self-talk has helped me build a more positive and growth-oriented mindset.
Overall, unlearning the belief that failure is a weakness has been a transformative journey that empowers me to embrace challenges and setbacks as stepping stones to success.
Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?
First and Foremost I would have to say the Bible has been the ultimate resource that has significantly impacted my management and entrepreneurial thinking and philosophy. Then I would say, “Start with Why” by Simon Sinek – In this book, Sinek explores the power of purpose and the “why” behind businesses, inspiring leaders to lead with their vision and values. I also enjoy the teachings of Apostle Edward Mouphouet, Dr. Dharius Daniels, and Dr. Myles Munroe. 
Contact Info:
- Website: https://www.iamsimplyv.com
- Instagram: https://www.instagram.com/iam.simplyv
- Facebook: https://www.facebook.com/iamsimplyv
- Youtube: @iamsimplyv
- TikTok: https://www.tiktok.com/@iamsimplyv

