We were lucky to catch up with Vegaz Taelor recently and have shared our conversation below.

Vegaz, thanks for joining us, excited to have you contributing your stories and insights. One of the toughest parts of scaling a business is maintaining quality as you grow. How have you managed to maintain quality? Any stories or advice?

As my company grew how did I manage to maintain quality. Well the vision for my studio was my own, very clear to me. I then took that idea and started to involve others. By being hands on and apart of every small detail, its helped me keep the integrity of the space. Avoiding shortcuts and staying solution orientated as we have grown , learning from mistakes but never compromising the quality of the experience.

The quality control I’ve had to put in place is private invites with a screening process. Not only for the research but the moral set. I have armed security that really helps with keeping things safe. Another thing that has helped is limiting to access and keeping the cost of rentals at a price point that will weed out any non sense.

For those concerned about quality as the company grows, just ask yourself the over all goal. Is it to keep cost low and make easy passive income. Or is it to get in reps to create a quality experience that leaves a last impression, leading you eventually to easy money. Whatever the case always remember staying solution orientated means nothing can ever really go bad if you learned something from it. You have to spend money to make it!

Vegaz, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am the son of a 1970s platter and was introduced to music at a very early age. My journey in music started singing in the church choir. My expression in art was always encouraged by my parents. Through that I began to explore how to present my art visually alongside my singing. That lead me to painting and digital graphics. By the time I was in highschool I was editing photos and videos at a professional level. Preparing me for my big move to LA at the age of 19.

I attended school for music business and used this as a resource to build relationships for future opportunities. My introduction to professional work in the industry was the 2015 Grammy awards. I performed with Madonna. Through this I was able to understand contracted work verse curating. Learning to find that balance in working for others but also sowing into yourself was tough.

The work coming in was either a supporting vocalist role or working with artist on their branding / aesthetic. The best way for me to showcase my ability was to create my own art for myself. By approaching projects with the same integrity I would my own, it really set a moral with my clients. If I can do it you can do it, and if you are willing to do it so am I. Really submitting to the art and wanting to get the best result possible, it really created memorable experiences.

Utilizing all my skills from photoshop to vocal arrangements to create all types of mood boards really has helped ideas become a reality. From this I began working with brands like Tidal, Park wood, Yeezy. Really helping drive ideas from conception to tangible. My reputation as a creative started to really make room for itself. Even when acting as a support or being behind the scenes I found a way to stay a front man. My most recent venture has really put me in a position to curate and collaborate. VT Studios South Park , DTLA is a space for artist curated by an artist.

What do you think helped you build your reputation within your market?

I believe what helped me build my reputation in my market is the quality of the art. Which sometimes isn’t more than the vision to execute and have it translate. It being clear enough like a good conversation. Really listening to artist, and their vision so we can make sure it honors that. Taking all my skills to have as much done in pre production as post so that we are well prepared to not have to compromise.

Let’s talk about resilience next – do you have a story you can share with us?

I had been in LA for some time and there was a wave of new artist moving in town. At that point my spirit was looking for community and love. Relationships had been so transactional at that point and I was lonely. I built a brunch with a group of people that I thought loved me in my vulnerability. This was not the case.

I gave my last dollar, I didn’t use wisdom and I became the story I heard about. Forcing me to move to Arizona with family and leave LA behind. So I thought….

Just when I lost hope a coachella gig brought me back! From there the worked didn’t stop for the next FIVE YEARS. I toured the world, I made more money than I ever had with no revenge in my heart. I needed that experience to grow and focus!    

Contact Info:

• Website: Vtstudios.club
• Instagram: vegaztaelormusic