We recently connected with Vanessa Caswell-Rodgers and have shared our conversation below.

Alright, Vanessa thanks for taking the time to share your stories and insights with us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.

I Am She Memphis was founded by Vanessa Caswell-Rodgers after she realized her passion and purpose for mentoring. I Am She Memphis mentor young girls in areas of navigating through difficult situations and pushing them to pursue their dreams and goals. Our pivot point focus aims toward self esteem, financial literacy, ACE’s, sex trafficking, dress attire, dining etiquette and community engagement.

Vanessa was once a woman struggling with her mom passing her and her twin onto their grandparents. Mom wasn’t able to physically and emotionally care for them. Vanessa’s trauma came then but knew one day she would overcome that obstacle and be able to stand tall and tell her story while inspiring others. It has did exactly that. After learning about ACEs and the effect it has on the overall family, she understood how much this program was needed and for her to become trauma trained and certified. She’s equipped to go and trained others on ACE’s (Adverse Childhood Experience).

In September 2018 Vanessa then started writing the vision and now she’s observing it come into manifestation. I Am She Memphis Squad and Vanessa now are an inspiration to many. The Squad now are running with their boots on the ground and requested by many families organizations. Going into entities, inspiring , encouraging and uplifting young girls. I Am She Memphis Mentorship have many resources to guide and connect each mentee through to make sure she gets what’s needed.

I Am She Memphis is truly impacting the lives of many young girls and their households. Vanessa states, we’ve seen our young children and teens accomplish goals, break generational curses, go to college, and so much more! We know that mentoring is impactful and valuable. Our dedicated assistant director and all of our loving mentors know how vital we are to our assigned families. We have a charge to keep and we do understand our assignment, changing lives.

We simply have amazing partners whom we honor. To name, FCS under the capable leadership of CEO/founder, Dr. Bobby White, Legacy of Legends Resource Center operated by Executive Director Ms. Tiara Caswell, Operation Taking Back 901 with CEO/founder Ariela Munson, First Lady Angela/Pastor Mike Ellis with Lola B’s food truck, and with community events (churches, nursing facilities, and other community entities throughout the MidSouth.

Lastly, we provide opportunities for young girls to develop healthy lifestyles, advance their knowledge for lifetime learning, and build communities of support.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

CEO/ Founder Vanessa Caswell-Rodgers a woman of integrity, not perfect but striving daily to get to excellence. Vanessa states I Am She Memphis mentor girls between the ages of 8-18! Weekly we go into the entities and mentor with our curriculum. We build relationships with the girls which overflow to their families. Each girl represents class and we instill into them that they are queens and “Mirrors Of Possibilities”.

It’s amazing when you can embrace a girl with a hug and not only say, I love you but to show them. We truly love them all states Vanessa. I’m most proud of the success stories and how our girls healing process advance under I Am She Memphis.

What’s been the best source of new clients for you?

I Am She Memphis main source of bringing on new collaborations have been a good reputation through word of mouth and the success stories.

How did you build your audience on social media?

We’ve built our audience from day one when writing the vision of I Am She Memphis on Facebook and Instagram platforms in the last four years and we’re grateful for the continual increase of individuals comments and likes.

Contact Info:

• Website: iamshememphis.org
• Instagram: I Am She
• Facebook: I Am She