We’re excited to introduce you to the always interesting and insightful Vanessa Barnes. We hope you’ll enjoy our conversation with Vanessa below.

Hi Vanessa , thanks for joining us today. Looking back, what’s an important lesson you learned at a prior job?

I have gained valuable experiences that have shaped me as a business owner. My previous roles were with women-owned businesses, where I observed them strategizing with clients, handling marketing, and managing overhead costs. These experiences taught me the key factors that are essential in different situations. In all micro, mid, and macro environments.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

I found my passion for fashion during my college years when I enrolled in an introductory elective course. As I delved into the intricacies of the fashion industry’s business side, I became captivated and chose to pursue a major in retail marketing.

These educational pursuits opened doors to exciting opportunities, such as involvement in music videos and local television projects. These experiences enriched my understanding of visual merchandising and provided invaluable assistance in buying decisions. Moreover, launching my own fashion blog played a pivotal role in nurturing my enthusiasm for advancing my career within the fashion industry.

How did you build your audience on social media?

I initiated my journey of growing my social media audience through active participation in fashion events, emphasizing the significance of in-person connections. My advice to those embarking on their social media presence is straightforward: begin somewhere and discover your authentic voice. Prioritize quality over quantity when it comes to followers. Personally, I stand as a testament to the fact that having a million followers isn’t necessary; what truly matters is the caliber of my followers, with many being influential figures in the global fashion industry.

Where do you think you get most of your clients from?

The best source of new clients, has been building brand awareness.

Contact Info:

• Website: http://fashionmixtape.com/
• Instagram: https://instagram.com/fashionmixtape
• Facebook: https://facebook.com/fashionmixtape
• Twitter: https://twitter.com/fashionmixtape

Image Credits
@fashionmixtape.com