Alright – so today we’ve got the honor of introducing you to Tricia Schmorde. We think you’ll enjoy our conversation, we’ve shared it below.
Tricia , appreciate you joining us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
I have always loved dogs. Since I was a young girl I have followed around different Veterinarians and was fortunate enough to have a very special Veterinarian who also raised and trained gun dogs. I learned a lot from him about the ins and outs of breeding and what to look for and how to be a stand-out breeder from the rest. When I first decided to breed and raise dogs I knew I had a true passion for dogs and by the time I decided to become a breeder a wealth of knowledge about breeding and genetics. I learned from the Vet I followed closely it is about the quality not the quality of dogs in your program. To be focused and keep small numbers was super important. I also learned the value of being a small breeder with all dogs being members of the household. This really resonated with me. When I started breeding Shiba Inus I knew I would strive to be different than other breeders. I would invest in sound Shiba’s with good temperaments for the breed. I also knew the importance of the relationship with my client. I was going to stand out. Be the breeder who had a lifetime of breeder support and knowledge they could lean on. Truly be there for the families who got Shiba Inu puppies from me. Not just breeding to breed. I would have focused and planned my breeding to create a dog that anyone would be proud of and have the temperament they would adore. I knew most breeders just get two dogs and breed them no though of the genetics of temperament and how they are raised making a huge impact. I also knew I would do neurostimulation on my puppies. This results in 30% more brain cells and better immunity proven through studies. I was excited knowing I had Vet Tech experience, and knowledge of dogs for I had studied them for years since childhood, and a great Veterinarian I learned from who raised and trained dogs.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers?
I am a very outgoing dog-loving outdoorswoman. Who loves to fly fish and spend time with my dogs. I also love to interact with people and believe learning never stops and there is always new content and studies and information to glean to keep me on top of what I am so passionate about. Raising Shiba Inus. I provide very well socialized Shiba Inu pups to my clients I have had many of my puppies even go on the be seizure detections dogs for their humans and therapy dogs due to their high intelligence and upbringing with the focused program I instill in every litter I produce. I dedicate my life to what I do raising Shiba Inus. I bring forth my hard work and studies on dog breeding, genetics, health, and years of experience raising the Shiba Inu. Dogs are family they are not to be housed outside in a kennel and be raised this way. To have a social Shiba Inu or any breed of dog the breeder must make the sire and dam and litter part of the family. Pups learn from their dam and from their environment and stimulation as a very young pups starting the day they are born human hands should be on them. I am different than most with my views of how dogs should be raised.
Any advice for growing your clientele? What’s been most effective for you?
The most effective strategy for growing clientele is to be present in your conversation and truly believe in what you are doing. True knowledge is confidence. With this confidence, you can address questions with intelligent thoughtful answers and you build confidence in those who are interested in your service or what you provide. Reaching out to those in connected fields builds clientele and word of mouth from those who have worked with you. I always want to be more than average in what I do. It is the follow-up that builds clients. Responding to emails and phone calls in a timely manner and providing them with the necessary information they need. Listen to their needs and wants. So you can respond to them with answers and options.
We’d love to hear about how you keep in touch with clients.
Keeping in touch with clients is huge. This is how I know my Shiba Breeding program is working or not working. I can ask about health and temperament, also find out of they need help with training or any other issues. I want to be the breeder who follows up and cares about how they are doing and how my program is doing. I send out emails and texts and calls. I also have a Facebook page where I keep in close contact with my clients. As well as Instagram and of course a website. This helps my clients to get up to dates and keep in the loop with what I am doing and stay connected.
- Website: http://www.dakineshibainus.com
- Instagram: https://www.instagram.com/triciaschmorde777/
- Facebook: https://www.facebook.com/dakineshibainus
- Linkedin: https://www.linkedin.com/in/dakineshibainus1234/
- Twitter: https://twitter.com/siberianhuskyOR
- Tiktok: https://twitter.com/dakineshibainus
- Youtube: https://www.youtube.com/channel/UCwJkBBmu6w25ocXRCrdt8yA