We’re excited to introduce you to the always interesting and insightful Trang Mai. We hope you’ll enjoy our conversation with Trang below.
Trang, thanks for taking the time to share your stories with us today Let’s start with the story of your mission. What should we know?
Today’s modern woman balances so many roles—a mother, daughter, partner, lover, caretaker, housekeeper, to name a few. We are expected to be gentle and strong, humble and confident, vulnerable yet resilient. Society tells us to pursue our careers but never at the expense of a family, embrace our sexuality but have some self-respect. Among all the things women are finding their balance in, we help the modern woman grasp something tangible—her style. While the modern woman is working to balance all the areas of her life, we work to obtain an outward style that uniquely reflects her inner strength and confidence.
Trang, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Ever since I can remember I have always taken great care in choosing the types of fabrics and textures I would wear each day. As the daughter of a seamstress, I remember helping my mother sort through endless fabrics and cuts, piecing together each one to create a beautiful silhouette. My understanding of the female silhouette and the different textures and characteristics of fabrics led me to take an interest in fashion and style. I grew from appreciating fabrics to appreciating my own body as I began to grasp my own style.
Since then, I’ve found my passion not only in continually curating my own style but in helping others discover theirs. I work with women from all sorts of industries—from lawyers, engineers, women in finance and medicine, to business owners, creators, and influencers. Many of our clients travel domestic and internationally for work, and I am always the most proud when they go forth dripped in confidence, representing not only my city but women everywhere.
We believe that style extends beyond the wardrobe. As stated in our mission, we are in the business of empowering the modern woman through personal style—whether it is in a refined closet, elevated style, or freed time—we give women the extra confidence to excel in their own area of expertise, so they can thrive in balancing their lives in today’s modern world.
What’s been the best source of new clients for you?
My best source of new clients have actually been through word of mouth. As my niche is with women in professional settings— it makes sense that my clients stem from within those same or connecting industries. Word of mouth not only demonstrates the most trusted form of loyalty, but it is also the highest form of compliment for me as it shows how much a client really values my work.
How do you keep in touch with clients and foster brand loyalty?
To keep things simple, we have 3 styling packages available to our clients. One of these packages, the Essential package, can be placed on a quarterly renewal for clients to align with their Spring, Summer, Fall, and Winter wardrobe refresh. This is the best way we keep in touch with our clients and it makes it easy for clients to keep their wardrobe styled fresh through the seasons.
Contact Info:
- Website: https://whatwouldtrangwear.com/