Alright – so today we’ve got the honor of introducing you to Traci Coppage. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Traci, thanks for joining us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
I conceived the idea to establish this business with the aim of disseminating information to people that they were unaware of. My goal was to assist my community by providing guidance on how to initiate a business, secure business funding, and emphasize the importance of entrepreneurship. Furthermore, I aspired to establish multiple businesses, leaving a lasting legacy for my children to inherit. I firmly believed that these business ventures would thrive as my community yearned for innovative opportunities, particularly during the challenging times of the COVID-19 pandemic.
I perceived myself as a problem solver within my community. By ensuring fair pricing for products and services at my business, and by offering complimentary expertise and knowledge to customers who engaged with PurreTea Brands through bookings or purchases, I aimed to address the needs and demands of the community. It was immensely gratifying to witness the influx of inquiries and messages from numerous individuals seeking guidance. I considered it an honor to share my insights with everyone, feeling as though a door had been opened for me, and now it was my turn to extend the same support to others, in accordance with God’s will.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
PurreTea Brands, a name born out of collaborative brainstorming with a close friend, encompasses the essence of purity and clarity. Growing up in the South, I was familiar with the saying “to make something pretty clear,” and I wanted my brand to reflect that sense of purity and authenticity. Inspired by this concept, I also adopted the name Purrti’Tee from PurreTea Brands for my forthcoming podcast, “In the SafeBox with Purrti’Tee: Unapologetically Being ME.”
At PurreTea Brands, we offer a diverse range of products and services aimed at empowering our customers. Our offerings include credit repair templates and consultations, comprehensive assistance in starting your own business, custom-made porch signs, graphic tees, hair oil, body oil, beard oil, turmeric and lemon soap, and we are currently developing a vape line and a lipstick line. By creating a wide array of products, we establish multiple streams of income for both myself and my family.
One of my core values is community support. I am dedicated to helping my community by offering exclusive deals and providing free advice whenever possible. Integrity is paramount to us, and we will never overcharge for any of our services. I take great pride in independently managing and sustaining my business, remaining resilient even during times of slow business or overwhelming challenges. Balancing multiple jobs while being a devoted mother of four, I am driven by the desire to leave a meaningful inheritance for my children and contribute to their success.
Can you talk to us about manufacturing? How’d you figure it all out? We’d love to hear the story.
PurreTea Brands prides itself on creating a wide range of high-quality products from scratch. While we source wholesale clothing and lipsticks, the majority of our offerings are meticulously crafted in-house. For those interested in starting their own product line, I recommend exploring wholesale companies that provide sample options, as they can be invaluable in finding the right fit for your business.
When I embarked on this entrepreneurial journey, I initially worked a part-time job to generate additional income. This allowed me to invest in my business gradually, buying bulk items that I could sell individually at reasonable prices. Week by week, I expanded my inventory and ensured a well-stocked selection. By manufacturing our own products, we attract a diverse clientele, particularly those seeking specialized solutions that cater to their unique needs. Conducting thorough research within your community is essential to identify gaps and determine what products or services are in demand.
Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?
Throughout my journey, I learned the value of unlearning the habit of relying on others to fulfill my dreams. Many people may express belief and support initially, but when the time comes and you truly need them, their commitment might falter. From my personal experience, I can offer the following advice: Chase your dreams relentlessly and seek help from no one else, for it is in this pursuit that you will ultimately find success. Profiting from having a dream and actively pursuing it is a deeply fulfilling endeavor, and it is solely up to you to choose happiness in celebrating every achievement along the way. So keep a smile on your face, conduct thorough research, and take one step at a time, putting your best foot forward.
Contact Info:
- Website: WWW.PURRETEABRANDS.COM
- Instagram: purreteabrandsllc