We’re excited to introduce you to the always interesting and insightful Tracey Boateng. We hope you’ll enjoy our conversation with Tracey below.

Tracey, appreciate you joining us today. Crazy stuff happening is almost as certain as death and taxes – it’s technically “unexpected” but something unexpected happening is to be expected and so can you share a crazy story with our readers

Daringly Posh has had some incredible milestones this year, and two of the most memorable moments were being invited to host our very first pop-up event at Creative Artists Agency (CAA) during their Mental Health and Self-Care Retreat and being featured on KTLA5 News.

As a new business, being recognized by such a prestigious platform like CAA was an incredible opportunity to showcase our mission of empowering individuals through luxury and self-care. CAA, home to global icons like Zendaya, Ariana Grande, and Doja Cat, invited us to create an immersive self-care experience for their team—a significant recognition of our brand.

On the day of the event, we transformed a conference room into a chic self-care space that truly reflected the essence of Daringly Posh. Watching CAA’s team engage with our products and hearing their positive reactions was a proud moment that validated our vision. It was an inspiring reminder that something as simple as beautifully designed, high-quality press-on nails can elevate confidence and joy.

In addition to the CAA event, we were thrilled to be featured on KTLA5 News as part of their Fall Must-Haves segment. Our iconic press-on nails were showcased as the perfect accessory for the season, and it was amazing to see our brand featured alongside other top beauty trends.

The event at CAA and the KTLA feature were both filled with emotions—gratitude for the recognition, excitement to share our vision, and a renewed determination to continue growing. These moments were a testament to the power of hard work and the importance of embracing unexpected opportunities, no matter where you are in your journey.

Both experiences reinforced our commitment to style, empowerment, and wellness. We are incredibly proud of what we’ve achieved and excited to continue bringing the Daringly Posh touch to even more people.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I am the CEO and founder of Daringly Posh, a premium press-on nail brand that seamlessly combines luxury, style, and convenience to redefine nail care. At Daringly Posh, our mission is to empower individuals to embrace their unique style with confidence. We offer salon-quality, reusable nails that are not only trend-setting but also durable, vegan and cruelty-free.

What sets us apart is our unwavering dedication to quality and attention to detail. From our innovative designs to our signature drawer-style boxes adorned with elegant crystal knobs, every aspect of our brand reflects sophistication and care. Each Press-On Nail Kit is meticulously curated with essential tools like ultra-strength nail glue, mega adhesive tabs, and a double-sided nail file to deliver a seamless, salon-quality application at home.

For those seeking the ultimate nail care solution, our Essentials Kit is a standout. It features game-changing products such as a HEMA-free Nail Art Protector Gel, a Clear Gel Top Coat, a USB-powered Mini UV Lamp, and a cordless Mini E-File—perfect for enhancing the reusability of our press-ons and providing on-the-go convenience.

At Daringly Posh, we see nails as more than accessories; they’re an extension of personal style and self-expression. Through our products, we aim to elevate press-on nail care into a luxurious and empowering experience, where confidence and sophistication effortlessly come together.

We’d love to hear your thoughts about selling platforms like Amazon/Etsy vs selling on your own site.

At Daringly Posh, we primarily focus on sales through our website, daringlyposh.com, which allows us to connect directly with our customers and provide a seamless shopping experience. This direct-to-consumer model gives us the flexibility to showcase our brand’s unique style and offer personalized service with every order.

In addition to our website, we also sell through social media platforms, where we actively engage with our community and offer exclusive deals. These platforms help us expand our reach while maintaining a genuine connection with our customers.

While our website and social media remain our top priorities, we’re also exploring opportunities to expand onto additional platforms. As a new brand, we’re excited about the potential to scale and reach an even broader audience.

Where do you think you get most of your clients from?

At Daringly Posh, social media and retail partnerships have been our best sources of new clients. Through platforms like Instagram, we’ve been able to directly engage with our community, share our brand story, and showcase our unique products. Instagram allows us to connect with a diverse audience by offering exclusive deals and content that resonates with our followers. The authentic, interactive nature of social media has helped us reach new audiences, while our retail partnerships have enabled us to connect with customers who appreciate our brand’s uniqueness.

Contact Info:

• Website: https://daringlyposh.com
• Instagram: Daringly Posh
• Facebook: Daringly Posh
• Youtube: Daringly Posh
• Other: Our products are available both online at daringlyposh.com and in stores at:

  California

  Hidden

  Address: 130 N. Larchmont, Los Angeles, CA 90004

  Curly Gurl Luv Beauty Supply

  Address: 4443 Redondo Beach Blvd., Lawndale, CA 90260

  Georgia

  Ideal Beauty Supply & Suites

  Address: 8420 Senoia Rd., Suite 204, Fairburn, GA 30213