We caught up with the brilliant and insightful Tiffany Scott a few weeks ago and have shared our conversation below.

Tiffany , thanks for taking the time to share your stories with us today What’s the backstory behind how you came up with the idea for your business?

You Me She Fest is a combination of my career experience entwined with my life purpose.

As a creative director in marketing for over 20 years my career has given me incredible opportunities to create and build brands; from helping elevate the Speedo brand in Australia during the 2008 Olympics to supporting start-ups in the wellness industry to working with a multi-billion dollar company in the supply chain industry in America.

Throughout all of these opportunities, my greatest passion was always creating unique experiences through events. Coupled with a drive to cultivate community for women, I gradually started to meld all my passions together.

Over the course of my career, I have built and sold 2 women’s communities. I’ve seen time and time again the powerful connection that happens when women gather intentionally. Women feel ignited and inspired into action. They start businesses, or their business prospers, they create better relationships and leave ones that weren’t good for them. They advance in their careers and forge bonds with women, leaving them more empowered than ever.

Women are often putting their families, causes, or community first. Women rarely center themselves. So when I started to create events for women to gather and connect it became obvious they were hungry for it.

We live in a society that has created separation between women. There is so much strength, resilience, and power when we unite. We can see ourselves in one another when we pull away the layers of conditioning that cause jealousy or feeling threatened by one another.

You Me She Fest cultivates sisterhood, celebration, and self-love through events and an annual festival so women can find courage, sisterhood, and resilience during a time when we still face inequality in society.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

You Me She Fest is the only women’s empowerment festival of its kind. Through live music, workshops, and interative art experiences, we give women access to a community that helps them thrive. We bridge the gap and build platforms for all women to unite, feel celebrated, and nurture themselves.

There are many great women’s communities however they are often siloed into a certain culture, activity, or cause. All needed and all important.

You Me She Fest is unique in our intention to be a melting pot for all women. Our events and the Festival attract women from diverse backgrounds, cultures, and experiences.

Our goal is for women to connect with women they may not normally cross paths with. To build bridges and help unify women through music, art, immersive experiences, and celebration.

We offer a safe space for all women-identifying people searching for community, self-discovery, and fun.

Life is already so serious, You Me She Fest lifts the weight we carry and creates a space for women to feel celebrated, empowered, and unified.

We amplify and create a platform for emerging female artists to showcase their music, speakers, and workshop facilitators to share their expertise on the five topics of mind, body, love, spirit, and wealth, and artists to share their masterpieces in a community of women who will be their biggest supporters and allies.

You Me She Fest centers women of color, through our programming and the business we work with. Women of color and other marginalized women identifying communities do not have the same access as cisgender straight white women so we work hard to try and create equality and equity to what white women have.

Our mission is to be 100% women-focused, hiring women vendors, including but not limited to alcohol and beverage brands, staging, AV, food and food trucks, security, EMT’s etc.

Obviously, all our music, workshops, artisan market vendors, and visual artists are all women.

This year on September 13, we’re proudly partnering with Rancho Moonrise for our Festival location. A beautiful women-owned and run ranch in Manor, just 25 minutes east of Austin, Texas.

We believe that when we focus on hiring and buying from women businesses we can create a fairer, more loving, and prosperous economy for everyone.

We’d love to hear a story of resilience from your journey.

Creating any business requires the daily practice of resilience. In my experience, it’s rare that anything ever goes to plan or that success happens when you expect it to.

Business is ‘creation.’ Creating something is not linear. You fail, you learn, you fail again until you fail less, learn quicker, and become more resilient when you fail again.

Failing creates the greatest growth.

If you’re not failing, you’re not trying hard enough. If you’re not learning, you’re not growing. If you live in fear, you stay stuck.

Of course, it’s wise to take calculated risks! It eases the blow when you fail; all you need is resilience to get back up and try again. Pivot quickly and keep going.

If you do not give up, you will succeed. Resilience is a beautiful thing to cultivate in yourself. It builds courage, confidence, and success.

And speaking of failure, I don’t believe there is any such thing. You can get things very wrong, but it will always lead to a better outcome in the long run, as long as you stay the course.

I’ve lost money, closed businesses, picked the wrong business partners, and pivoted many times. When I look back at every experience, although hard at the time, all have led me to my biggest and greatest endeavor yet – You Me She Fest. And that makes it all worth it.

How did you put together the initial capital you needed to start your business?

You Me She Fest is currently 100% self-funded and volunteer-run. We will stay that way until we become profitable.

When profitable women-run businesses are abundant across the world we will affect the economy in an empowering way. Good things happen when women make money! Period.

The plan is for the You Me She Fest to be a socially economically run business. What this means is that all profits go back into the business to pay a full-time team, contractors, vendors, and the artists and talent we hire for the festival, this creates a perpetuating female-led economy helping the community as a whole thrive.

How is this different from a for-profit or non-profit?

For-profit companies often help those at the TOP prosper. Non-profit – well, it means NO profit. These organizations are often stuck in a loop of asking for and chasing money, making it harder to thrive and prosper.

We are creating a different economy, female-led, that helps everyone prosper equally.

The status quo of companies’ wealth is full of inequality, and I believe a socially run economy led by women is the solution to lasting and empowering change for everyone.

Contact Info:

• Website: https://www.youmeshefest.com
• Instagram: https://www.instagram.com/youmeshefest

Image Credits

Image copyright, You Me She Fest. Location credit, Buena Vida Estate/Austin Guitar Pool.