Alright – so today we’ve got the honor of introducing you to Tia Freeman. We think you’ll enjoy our conversation, we’ve shared it below.
Alright, Tia thanks for taking the time to share your stories and insights with us today. What do you think it takes to be successful?
I’ve found the biggest successes in my life have resulted in me taking some leap of faith. Investing time, energy and money into your passions is scary. Believing in yourself SO much and ignoring the negative “what ifs?” can be scary. But nothing good comes easy, and you may have to go through things that are out of your comfort zone in order to reach your fullest potential. That’s what I think it takes to be successful. You need grit, ambition, self-confidence, the willingness to learn, the awareness to identify your strengthens and weaknesses, all while having unshakeable faith.
In other words, if it’s truly meant for me, and I keep all of the above things in mind, I’ve never experienced a time that success wasn’t waiting for me on the other side.

Tia, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
My name is Tia, and I am a full-time content creator and influencer based in Atlanta, GA. As a lifestyle, wellness and beauty creator, I have been able to monetize my passion for these topics through creative expression and quality content!
It’s no secret that this path is very new and untraditional. I get questions constantly about my job, and I always love explaining that it’s very similar to being your very own marketing and production agency. There’s more to it than it appears from the outside looking in. Not only am I posting content for consumption, but I’m also in constant communication with agencies and brands–I am my own project manager, photographer, videographer, model, editor, book keeper, etc. I partner with companies of all sizes to improve their social media marketing presence, help them drive traffic/sales, create assets for their social media accounts, websites, newsletters, and more.
I am blessed to have worked with so many incredible brands including Skims, Microsoft, Dove, Nike, Camille Rose, Macy’s, and more! While this is such a fun part of my job, my fulfillment comes from being a positive role-model in this saturated industry. I create for myself, but also to encourage and educate my followers. I make sure that each of my brand partners align with my values and empower my audience to be their best selves. Without the community that I’ve been able to build, I would not be where I am today.
I see each day as an opportunity for growth, and I invite anyone who is interested in my content to join me on my journey!

Is there mission driving your creative journey?
My goal as a content creator is to inspire and connect with like-minded individuals. I aim to be a resource and work with other mission-driven brands.

Let’s talk about resilience next – do you have a story you can share with us?
Leaving my traditional corporate job to work for myself was tough. I had no idea how my plan would play out, and a few times I was convinced that I was making a giant mistake. My resilience kicked in, though, when I let go of those limiting beliefs and realized that my hard work would pay off. I got inspired knowing that I could do hard things and life would inevitably work itself out. Instead of pondering on “what’s the worst that could happen?”, I shifted my mindset to “what’s the best that could happen? What if it all works out.”
Thankfully, it did work out, and I haven’t looked back since.

Contact Info:
- Website: https://www.instagram.com/itstiatamara/
- Instagram: https://www.instagram.com/itstiatamara/
- Youtube: https://www.youtube.com/channel/UCg9fDyNknKIcMVMuciE05Lw
- Other: https://www.tiktok.com/@itstiatamara

