Alright – so today we’ve got the honor of introducing you to Texas Barber & Beauty Academy. We think you’ll enjoy our conversation, we’ve shared it below.

Michelle , thanks for taking the time to share your stories with us today What’s the backstory behind how you came up with the idea for your business?

Starting a beauty school is an incredible idea, especially in a bustling city like San Antonio, where the demand for beauty professionals is high. Creating a successful beauty school requires a lot of planning, hard work, and dedication. It all starts with identifying a gap in the market and developing a plan to fill that gap. In my case, I noticed that there was a lack of quality beauty schools in San Antonio. I wanted to create a school that not only provides top-notch education but also gives students the opportunity to gain hands-on experience in a real salon environment.

To start the process, I began researching the industry, speaking with beauty professionals, and analyzing the current market. I wanted to ensure that my school would provide the best education possible and help students realize their full potential. I also wanted to create a culture of inclusivity and diversity, where students from all backgrounds could feel welcome and supported.

I began hiring a team of talented educators and staff members who shared my vision and were passionate about the beauty industry. Together, we worked tirelessly to create a curriculum that would prepare students for success in the industry.
Overall, opening the best beauty school in San Antonio was a combination of passion, hard work, and dedication. It was an incredible journey, but seeing our students grow and succeed in the industry has made it all worth it.

Michelle , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Starting a business is never easy, but when you have a supportive partner by your side, it can make all the difference. That was certainly the case for my husband and me when we decided to team up and open a full-service beauty school in San Antonio, Texas. We both had backgrounds in the beauty industry and had long dreamed of opening our own school that would offer students a unique and comprehensive educational experience. We spent months researching the market and developing a business plan that would set us apart from other beauty schools in the area.
One of the things that makes our beauty school different is our focus on inclusivity and diversity. We believe that everyone should have access to high-quality beauty education, regardless of their background or financial situation. We also offer a wide range of courses, from traditional cosmetology to advanced courses in esthetics, nail technology, and more.
Today, our beauty school is thriving, and we’re proud to have helped countless students achieve their dreams of becoming successful beauty professionals. We’re constantly innovating and improving our curriculum to ensure that our students receive the best possible education and are prepared for the ever-evolving beauty industry.

How did you build your audience on social media?

Building an audience on social media can be challenging but not impossible. Here are a few tips to help you build your audience: Identify your target audience: Knowing your target audience is crucial in building your social media audience. Determine who your ideal follower is and what they are interested in. This will help you create content that resonates with them.
Consistency is key: Posting consistently is important in building your audience. Create a content calendar and stick to it. Posting regularly will help keep your followers engaged and interested in what you have to say.
Engage with your followers: Respond to comments and messages from your followers. This will help build a relationship with them and show that you care about their thoughts and opinions.
Use hashtags: Hashtags are a great way to reach a wider audience. Research relevant hashtags in your niche and include them in your posts.
Collaborate with others: Collaborating with other social media users in your niche can help you reach a wider audience. Look for opportunities to collaborate with others in your industry.
Remember, building an audience on social media takes time and effort. Consistency, quality content, and engagement with your followers are key to building a loyal audience.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

“The Lean Startup” by Eric Ries: This book is a must-read for any aspiring entrepreneur or business owner. Ries outlines a methodology for developing new products and services that emphasizes rapid experimentation, iterative design, and customer feedback. This approach can help you avoid wasting time and resources on ideas that don’t work, and focus on delivering value to your customers. “The 7 Habits of Highly Effective People” by Stephen Covey: This classic self-help book is a timeless guide to personal and professional effectiveness. Covey outlines seven essential habits that can help you become more productive, proactive, and successful in all areas of your life. Whether you’re a manager, an employee, or an entrepreneur, these habits can help you achieve your goals and reach your full potential.
“Good to Great” by Jim Collins: This book is a comprehensive study of what separates great companies from good ones. Collins and his team of researchers identified a set of common characteristics that distinguish companies that achieve sustained success over time. By studying these characteristics and applying them to your own business, you can increase your chances of achieving greatness in your industry.

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