Alright – so today we’ve got the honor of introducing you to Taylor Martin. We think you’ll enjoy our conversation, we’ve shared it below.
Hi Taylor, thanks for joining us today. Alright – so having the idea is one thing, but going from idea to execution is where countless people drop the ball. Can you talk to us about your journey from idea to execution?
I was a burnt-out National Account Manager in Fin-tech, a mom of three, including twin baby boys, and a wife. Despite my professional success, I found myself craving something more fulfilling. Content creation was my passion, and I knew deep down it was the path God had planned for me. I spent hours researching, figuring out the technical side of things, and learning about the industry.
The first steps were all about getting organized—building a schedule that would allow me to balance my full-time career, family life, and my new business. I started by creating a strategy for my content, staying consistent with posting, and connecting with others in the space. My focus was always on being my authentic self and waiting for the right opportunities. I had no clue where it would take me, but the key was networking and staying prepared. With each new video and connection, I learned more and grew my platform, all while juggling the everyday chaos of motherhood.
It was a lot of trial and error, but in the end, it was all worth it. And as I kept going, the rewards—both personal and professional—started to roll in. That’s when I knew that I had found my true calling.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I’m Taylor Martin, a proud mom of three, wife, and family-focused content creator. My journey into the content creation space started after I had my twin baby boys and was feeling burnt out from my previous career as a National Account Manager in Fin-tech. I wanted to share my life with others and create content that would resonate with other moms, couples, and families. I felt called to encourage others by providing positive examples of family life, marriage, and self-care, while also offering a real, relatable look at the ups and downs of motherhood.
In my content, I focus on a mix of topics—anything from family-friendly travel tips and quality time with kids to promoting self-care for moms and date night ideas for married couples. I also incorporate family humor and relatable moments to show that, as much as we try to have it all together, we’re all just figuring it out as we go. I love connecting with families who enjoy spending time together and want to make those moments special and meaningful.
What sets me apart from others in this space is my authenticity and my focus on finding the balance between family life, self-care, and keeping the spark alive in marriage. I believe in the importance of both quality family time and carving out space for moms to nurture themselves, which is why I share products and experiences that align with those values. Whether it’s an item that will help parents bond with their kids or a product designed to make self-care more accessible, I’m always looking for solutions that help families live their best lives.
I’m most proud of how far I’ve come in such a short time, creating content that resonates with other families and seeing how it’s helped them. My goal is to create a space where moms feel supported, where couples are inspired to keep their relationship strong, and where families can laugh at the everyday chaos we all face. I want my followers to know that I’m here to be a resource and a source of encouragement. If they can leave my page feeling empowered, refreshed, and ready to tackle the next family adventure, then I’ve done my job.
Ultimately, my brand is all about fostering connection—whether it’s between families, couples, or within ourselves—and sharing the real moments that make us feel seen, heard, and understood.
How did you put together the initial capital you needed to start your business?
When I first started my content creation journey, I didn’t have a fancy setup or a big budget. I literally began with my phone camera and a $20 ring light. My phone’s camera was even cracked, so my videos were a bit blurry in the beginning! But that didn’t stop me. I knew I had a vision and a passion for creating content that resonated with other families, so I just got started with what I had.
To fund my business and start earning money, I took a proactive approach. I reached out to brands directly and applied for brand deals through creator agencies. That’s how I began building relationships and securing collaborations. While the initial setup didn’t require much capital, I knew that once I started making money, I’d reinvest it into better equipment and resources to grow my content. Over time, I upgraded my gear and took my content to the next level, all while focusing on creating genuine, engaging content that connected with my audience.
It wasn’t a huge initial investment, but the key was starting small, being resourceful, and reinvesting the income I made to help my business grow. It’s been a journey of learning, persistence, and a lot of hustle—but it’s paid off in a big way!
Looking back, are there any resources you wish you knew about earlier in your creative journey?
Absolutely! One resource I wish I had known about earlier in my creative journey is ChatGPT. It’s been a game-changer for me, especially when it comes to content creation. From brainstorming ideas to writing captions, crafting engaging posts, and even refining my messaging, ChatGPT has helped me streamline so many aspects of my workflow. It’s like having an assistant who’s always ready to help with writing tasks and brainstorming sessions, allowing me to focus more on the creative process and connection with my audience.
I also wish I had known about the importance of finding tools that help with organization and tracking collaborations early on. I’ve learned the value of having a solid content planner, analytics tools, and ways to keep track of brand partnerships. All of these things make running my business so much smoother!
Contact Info:
- Website: https://l.instagram.com/?u=https%3A%2F%2Fbeacons.ai%2Froyaltayy%3Ffbclid%3DPAZXh0bgNhZW0CMTEAAaaLCmO6U6_sx_mwcgGYpD4AwAYn67yhkOYfbCC7kxutTutw12KS9_2bzjE_aem_XhrNpak5U-zwMh-9hp-P_Q&e=AT03TV8MhGns4uiCfJIpc_3N10GccW-OYbNJGukRZNVDdSFE1CNK1EZTS3nselkPbMpdyftAqSvHqtSAxDe2yMdST0QQ-srpac2aow
- Instagram: https://www.instagram.com/livingwiththemartins/
- Youtube: https://www.youtube.com/@Livingwiththemartins5
- Other: Tiktok: https://www.tiktok.com/@livingwiththemartins?is_from_webapp=1&sender_device=pc