We caught up with the brilliant and insightful Tayler Whitters a few weeks ago and have shared our conversation below.

Tayler, thanks for taking the time to share your stories with us today Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

In today’s world, where skincare shelves are packed with products promising the world, Taylered2U stands firm on its mission. Every day, people are overwhelmed with phrases like “clean beauty” and “non-toxic,” but when they flip over the bottles to read the labels, it’s like trying to decode a secret language. This is where Taylered2U steps in.

Right now, the team at Taylered2U is hard at work, carefully selecting ingredients for their next product. They’re choosing only the cleanest, most effective ingredients—no fillers, no toxins, and definitely no vague names hiding questionable chemicals. Meanwhile, their customers are discovering the truth about what they’re putting on their skin. With each purchase, they can easily understand every ingredient, thanks to Taylered2U’s dedication to transparency. Right now, as Taylered2U continues its mission to bring clean beauty and transparency to the forefront, there’s a deeper reason behind it all. It’s not just about creating effective products; it’s personal. Growing up, the founder of Taylered2U battled with hormonal issues that turned everyday life into a challenge. The culprit? A cocktail of chemicals found in everyday skincare products—products loaded with ingredients most people can’t even pronounce, let alone understand.

This struggle ignited a passion for change. Many in the industry still use harsh chemicals, often unknowingly, because they haven’t been educated on the impact these ingredients can have on our bodies. That’s why Taylered2U exists. It’s more than just a brand; it’s a movement to educate and empower people.

Right now, as they formulate their products, they’re not just thinking about effectiveness. They’re thinking about what’s safe for every customer’s skin, free from toxins that can disrupt the body’s natural balance. Each product is a promise that you won’t have to face the same battles caused by harmful chemicals.

This mission is deeply rooted in personal experience. It’s about offering an alternative in a world where clean, transparent beauty isn’t the norm—but it should be. Taylered2U is here to make sure of that.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m the CEO and founder of Taylered2U, a brand born from both personal struggle and passion. My journey into the skincare industry wasn’t a straightforward one. Growing up, I dealt with serious hormonal issues, and for a long time, I couldn’t pinpoint the cause. It wasn’t until I dug deeper that I realized the skincare products I was using were filled with chemicals that were disrupting my body’s natural balance. This lack of education about clean ingredients in the industry pushed me to make a change—not just for myself, but for everyone.

That’s how Taylered2U came to life. We specialize in formulating clean beauty products that are not only effective but also free from harmful, toxic ingredients. Our line includes everything from skincare essentials to targeted treatments, all crafted with transparency. Every ingredient we use is chosen with care, so our customers know exactly what they’re putting on their skin. We aim to solve the problem of misinformation and confusion in the skincare world by being that one brand customers can trust for safe and straightforward products.

What sets Taylered2U apart is our commitment to transparency and education. We believe in empowering our customers with knowledge, so they feel confident about their skincare choices. Our products aren’t just about looking good; they’re about feeling good, too—knowing you’re using products that support your skin’s health without compromising your overall well-being.

I’m most proud of the community we’ve built around this mission. Our customers aren’t just buyers; they’re part of a movement toward clean, informed beauty. For anyone new to Taylered2U, know that we’re here to support your skincare journey with honesty, integrity, and products that truly make a difference.

How’d you build such a strong reputation within your market?

In recent years, there’s been a noticeable shift in how people approach their health and well-being. More and more, individuals are looking beyond quick fixes and are focusing on what they put in and on their bodies. This transition has led to a growing demand for clean ingredients, especially in skincare. People are becoming more aware of the potential long-term effects of harmful chemicals and are actively seeking out products that align with their desire for a healthier lifestyle. Education has also been a cornerstone of building this community. Instead of simply selling products, Taylered2U focuses on empowering customers with knowledge. Through educational content, ingredient breakdowns, and straightforward explanations, we’ve helped people understand what they’re putting on their skin. This commitment to transparency has fostered trust. People know they can turn to Taylered2U not just for products, but also for honest information in a world where skincare marketing can often be misleading.

Engaging directly with our customers has also played a huge role. Whether through social media, events, or personal consultations, we’ve made it a point to listen to their concerns, answer their questions, and even involve them in the product development process. This open line of communication has made our community feel like a part of the Taylered2U family, not just consumers.This shift toward clean beauty is about more than just avoiding harmful ingredients. It’s part of a larger lifestyle change where people are prioritizing their health, wellness, and the environment. For many, it’s a journey of reclaiming control over their health and making choices that reflect their values. At Taylered2U, we’re proud to be a part of this transition, offering products and education that support this movement toward a cleaner, healthier way of living.

How about pivoting – can you share the story of a time you’ve had to pivot?

Before starting Taylered2U, I worked as a chemical and project engineer for a large company. It was a stable career with a good salary, but deep down, I knew it wasn’t my passion. My true calling was in formulating and creating my own line of clean, non-toxic skincare products. The idea of helping others avoid the struggles I had faced with hormonal issues was something I couldn’t ignore.

Deciding to leave my engineering career wasn’t easy. It meant taking a temporary pay cut and stepping away from the security of a corporate job. But I realized that true fulfillment doesn’t come from a steady paycheck alone—it comes from doing something you love and believe in. I knew that by building my own company, I would have the freedom to create products that aligned with my values and passion for clean beauty. When you own your own business and have a vision, the sky is truly the limit. There are no constraints on what you can achieve.

Taking that leap was one of the most challenging and rewarding decisions I’ve ever made. It was a risk, but I believed that if I followed my passion, the rest would fall into place. And it did. Running Taylered2U has shown me that when you pour your heart into something you truly care about, not only does it have the potential to grow beyond what you imagined, but it also brings a sense of purpose and joy that no salary can match.

The journey has taught me that the answer is always to follow your dreams. If you’re doing what you love, the obstacles along the way become stepping stones, and success takes on a much deeper meaning. For me, it wasn’t just about creating a skincare brand; it was about creating a movement toward clean, healthy living. And that’s something I wouldn’t trade for the world.

Contact Info:

• Website: www.taylered2u.com
• Instagram: taylered2u_
• Facebook: https://www.facebook.com/taylered2U/about
• Linkedin: https://www.linkedin.com/in/taylerwhitters/
• Twitter: @taylered2Uteam

Image Credits
Claire Corbin Photography