We were lucky to catch up with Tayl’e Hubbard recently and have shared our conversation below.

Hi Tayl’e, thanks for joining us today. We’d love to hear the backstory behind a risk you’ve taken – whether big or small, walk us through what it was like and how it ultimately turned out.

The decision to branch off into my own business and start “COACH TAY PERFORMANCE” was an indefinite risk. I knew I had the knowledge to do it, however, I needed the confidence to execute as well as a little bit more business knowledge. I started COACH TAY PERFORMANCE little by little; I accepted a few clients here and there and trains them in their apartment gyms, Sooner or later, I began working at a private gym as a contractor in the Addison area and since then business began to grow. As a business owner/operator, majority of my decisions are risks. You never know how a situation will truly pan out or how people will react until you take the leap of faith. Im glad I took the risk! I really love being my own boss and I’ve learned how difficult yet rewarding owning your own business is.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

My name is Tayl’e or “Coach Tay” and I am the Owner/Founder of “COACH TAY PERFORMANCE”. I am a Strength Coach and Personal Trainer here in Dallas, Texas. I’ve got a Bachelors degree in kinesiology from Baylor University, as well, as a Masters in kinesiology from Texas Woman’s University. I’ve worked in many different aspects of fitness — athletes, general population, group training, and etc. My job is to help my clients not only achieve their fitness goals, but also teach them how to sustain a healthy lifestyle. Whether the goal be performance based (building strength and hitting PRs) or aesthetic based (bigger butt, “toned legs”, etc.) I bring my experience, knowledge, and passion for fitness to each session in hopes of getting each individual to reach their desired goals.

Aside from the actual training session in itself, I also partner with a health and wellness company called 1st Phorm. 1st Phorm is a quality brand I wholeheartedly stand by. Their supplements are quality — you can taste the quality in every supplement you purchase. They also have their own app making tracking your macros and food intake easy as possible. I use this for my clients as well as for myself. Each one of my clients has the opportunity to receive a nutrition guide of all your macros and daily caloric intake, direct links to 1st Phorm supplements, and a chance to join my 1st Phorm nutrition group via the app.

I also partner with a meal prep company called MD Supper Club created by my friend, Izaiah. MD is Dallas based and the food is so good. You can tell Izaiah really cooks all his meals from scratch. Everything is seasoned to perfection and absolutely no products from the frozen section. I really appreciate the opportunity to partner with a company who takes pride in their services just like I do and I love that he takes each of my individual clients macros into consideration when prepping for them. Plus, all my clients get the chance to use my discount code to save a little money on their meals each order.

When you train with me you not only get training but access to the other aspects of fitness needed to be successful in your journey. I’m very proud I took the risk to start my own business and even more proud of the growth in such a short year.

Any advice for growing your clientele? What’s been most effective for you?

To be totally honest, social media has helped quite a bit, and I hate to say that because I’m not a huge fan of social media platforms but it’s the truth. Places like Instagram, Twitter, Facebook are all free marketing tools that can really skyrocket your business when used efficiently. It takes time to gain a following. For awhile I was posting every single day just to get my name out there and become part of whatever the algorithms are nowadays, but its paid off. For anyone looking to grow their business, definitely create a business instagram and post on it daily/weekly. As tedious as it seems it has helped tremendously. A lot of my current clients came from Direct Message conversations.

Another strategy is word of mouth. I’ve worked different places and have met a lot of people. I’ve been fortunate enough to have a lot of clients follow me to my new journeys and support the business. I really enjoy getting new clients based off current client referrals; it means I’m doing my job right.

If you could go back, would you choose the same profession, specialty, etc.?

I love this question because I would definitely change my profession to the most unexpected thing. I’d either have continued the pre-med route I initially entered Baylor on and oneday became a pediatric surgeon or I would have been a marine biologist. Marine biologist seems completely random and it is, but as a kid I used to read books on books on books about the sea and ocean wildlife. I loved dolphins and sea turtles and was determined to prove mermaids were real. Present day, I’m not sure if mermaids are real, HOWEVER, I still have an affinity for learning about the millions of sea creatures out there. Surgery still interests me because i’m intrigued by the body and like watching surgical videos/posts and getting to see the real procedures and organs/body parts. Pediatric field because I love kids.

Contact Info:

• Website: https://docs.google.com/forms/d/1tJiBIxWxZYJ_LXUezV9SOts76TilAz9Z3J5ZCRosF14/edit
• Instagram: @_coachtayperformance