We were lucky to catch up with Taya Frank recently and have shared our conversation below.

Taya, looking forward to hearing all of your stories today. So, let’s imagine that you were advising someone who wanted to start something similar to you and they asked you what you would do differently in the startup-process knowing what you know now. How would you respond?

If I were starting over, there are a few things I would do differently to reach my current position faster with less capital. Firstly, I would focus on building a strong online presence from the beginning, investing in a professional website and optimizing my social media profiles. This would help attract potential clients and showcase my portfolio effectively.

I would also prioritize networking and building relationships with other professionals in the industry, such as event planners, wedding venues, and local businesses. Collaborating with them and offering referral incentives could help me tap into their existing client base and gain exposure to a larger audience.

Lastly, I would consider offering special introductory packages or discounts to attract new clients and encourage them to spread the word about my services. By providing an exceptional experience and exceeding their expectations, I would aim to turn these initial clients into loyal, long-term customers who can contribute to my growing reputation through positive reviews and referrals.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

I’m a lifestyle photographer originally from Moldova and currently based in Los Angeles. With five years of experience in the industry, I have become quite popular for my ability to capture genuine emotions, real-life moments, and happy memories through my photography.

I got into photography as a way to express my creativity and connect with people on a deeper level. I have always been fascinated by the power of a photograph to evoke emotions and tell stories. Over time, I honed my skills and developed a style that focuses on capturing authentic moments and genuine connections between individuals, couples and families.

I specialize in providing photography services for couples, individuals, models, and families. Whether it’s a romantic couple’s session, a personal portrait shoot, a family gathering, or a professional modeling portfolio, I strive to create a relaxed and enjoyable experience for my clients. My goal is to capture their unique personalities, emotions and the essence of the moment in a way that they can cherish for years to come. My photo shoots are easy and fun. Hours fly like a moment.

What sets me apart from others in the industry is my dedication to providing a personalized and exceptional experience. I genuinely care about my clients and go above and beyond to ensure their satisfaction. I understand the importance of timely delivery, which is why I provide edited photos within 3-5 days after the photo session. This quick turnaround time allows my clients to relive and share their cherished moments without having to wait for an extended period.

I take pride in the positive feedback I receive from my clients. Their happiness and satisfaction are my ultimate goals, and it brings me joy to see how my photography resonates with them. Additionally, the fact that different magazines have approached me for featuring my work in their editions is a testament to the quality and uniqueness of my photography.

What’s been the most effective strategy for growing your clientele?

The most effective strategy for growing my clientele has been word-of-mouth referrals. Providing a high-quality photography experience and delivering exceptional photos to my clients within a short timeframe has led to positive reviews and recommendations. Additionally, I actively engage with my clients on social media platforms, showcasing my work and sharing behind-the-scenes glimpses of my photo sessions. This helps to create a buzz and attract new clients who resonate with my style and approach.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

Several factors have contributed to building my reputation within the market. Firstly, my commitment to capturing authentic emotions and real-life moments has resonated with clients, as it creates a strong connection between the subject and the viewer. Consistency in delivering high-quality work and a quick turnaround time has also helped build trust and loyalty among my clients. Furthermore, actively seeking opportunities to collaborate with magazines Marika, 6X, Artells, Gmaro and other publications for feature placements has increased my visibility and credibility within the industry.

Contact Info:

• Website: https://tayafrank.squarespace.com/
• Instagram: https://www.instagram.com/taya_frank/
• Other: https://taya-frank.kavyar.site/