We’re excited to introduce you to the always interesting and insightful Tami Curry. We hope you’ll enjoy our conversation with Tami below.

Tami, thanks for joining us, excited to have you contributing your stories and insights. Often the greatest growth and the biggest wins come right after a defeat. Other times the failure serves as a lesson that’s helpful later in your journey. We’d appreciate if you could open up about a time you’ve failed.

Understanding how others navigate challenges is crucial in this industry. I’m intrigued to share a pivotal moment that not only shaped our journey but also opened new avenues for growth and impact. It’s a story of resilience and the unexpected triumph that followed a seemingly challenging decision in our business.

There was a pivotal moment when I faced what seemed like a significant setback. The decision to pull certain products from the shelves, products that we had invested time, effort, and resources into, felt like a failure. The disappointment was compounded by the financial implications of producing these items that didn’t meet the expected sales projections.

It was a difficult decision, one that forced me to confront the reality of the market and reassess our business strategy. As I navigated the emotions tied to what initially felt like a setback, I realized that failure could be a powerful catalyst for growth and transformation.

Rather than dwelling on the perceived failure, I chose to turn it into an opportunity for positive impact. The decision to discontinue those products paved the way for a more meaningful endeavor. I decided to channel our resources into creating care packages for the homeless.

These care packages, comprising essential items like socks, towels, water, and snacks, became a beacon of hope for those facing the harsh realities of life on the streets. Each package also included an uplifting prayer, reflecting our commitment to not only provide physical comfort but also to offer a sense of solace and encouragement.

What initially appeared as failure turned out to be an immensely rewarding experience. The act of giving back to the community not only made a tangible difference in the lives of those less fortunate but also instilled a renewed sense of purpose and fulfillment within our team. It underscored the idea that sometimes, the most significant wins emerge from the ashes of apparent defeat.

This journey taught me a valuable lesson about resilience, adaptability, and the potential for positive outcomes even in the face of adversity. It reinforced the idea that failure, when viewed through the lens of growth and compassion, can be a stepping stone to greater success.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

With a wealth of experience managing affordable housing communities for over a decade, my journey has been a tapestry woven with lessons in affordability and quality. It’s from this background that my brand emerged, fueled by a passion for being a blessing to others in navigating life’s challenges and encouraging them to feel their best.

I firmly believe that, regardless of the hurdles life throws our way, looking our best empowers us to feel our best. This philosophy led me to venture into the realm of offering quality yet affordable grooming products, creating an intersection where beauty meets overall wellness.

Connecting with customers, retail partners, and the artists—our cherished barbers—and their clients has been at the heart of this endeavor. I see these connections as more than transactions; they’re the building blocks of a community brought together by a shared commitment to enhancing the grooming experience. It’s in these relationships that the true essence of our brand comes to life.

So, as we reflect on the journey, from the tough decision to pull certain products to the rewarding venture of creating care packages for the homeless, it’s anchored in this commitment to affordable quality and the belief that, through grooming, we contribute to the overall well-being of those we touch.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

Unlearning the notion that “if you want something done, you have to do it yourself” has been a transformative journey for me. For years, I found comfort in the idea of self-reliance, assuming that I could navigate both business and life independently. However, the stark reality unfolded when I realized that this mindset was a misconception, especially in the dynamic world of entrepreneurship.

The turning point came as I recognized the immense value in building and maintaining meaningful relationships. The success of my brand is intricately woven into the fabric of collaborations and partnerships, particularly with our esteemed retail associates. Grateful for these partnerships, we’ve been able to extend our products to clients and barbers who appreciate both quality and convenience.

One such testimony comes from a staple in the community; The Fade Parlor in Stafford, TX, where Victor emphasizes the immediate access his clients have to our tried-and-tested products. Supporting a local, black-owned business at a competitive cost has become a seamless part of their client experience.

Communication, I’ve learned, is the linchpin of successful business relationships. Perfections Barbershop in Houston, with locations including Diligent Hands Barbershop and Rayzor Sharp Barbershop, exemplifies the power of partnership in enhancing the client experience. Cory Macon, Co-Owner, emphasizes the importance of inclusivity in the men’s care industry. The retail partnership not only educates clients on the products they might not have known they needed but also contributes to increased revenue—a testament to the bright future envisioned for I’MAT DREAM.

This unlearning journey underscores the significance of collaboration and the wisdom in embracing the collective strength of a network. It’s a lesson that continues to shape and redefine the path forward.

Do you have any insights you can share related to maintaining high team morale?

Great question! So, speaking of relationships, the importance of building and maintaining strong connections extends to the heart of managing a team and ensuring high morale. In my career in property management, where collaboration was key, I realized the significance of uplifting my teams and fostering an environment where each member could thrive.

Transitioning this mentality into my own business, especially with our Certified Retail Marketing Consultants, has been integral. Recognizing that a motivated team is a productive team, I developed a comprehensive training course. This course equips them with all the tools they need to succeed in their roles. It’s not just about task completion; it’s about investing in the growth and development of each team member.

As we expand our team with the addition of Retail Marketing Consultants for the Houston area, the commitment remains the same. Providing the necessary training is not just a box to check; it’s a cornerstone for their success, fostering a positive atmosphere that fuels individual and collective achievement. It’s a philosophy that has proven to be a catalyst for not just productivity but also for building a team that takes pride in its work.

And speaking of building a team, we’re excited to announce an opportunity for collaboration. We’re actively seeking Retail Partners in barbershops, particularly in the vibrant community of Houston. We believe in the power of local partnerships, and this is an invitation for barbershops to join us in bringing quality grooming products to their clients.

Just as we value our existing relationships, we’re eager to expand our network and create new bonds within the dynamic world of barbershops. If you’re passionate about offering your clients immediate access to tried-and-tested products while supporting a local, black-owned business, we’d love to connect.

Being a Certified Retail Marketing Consultant with us isn’t just about selling products; it’s about being part of a community dedicated to enhancing the grooming experience. For those interested in becoming a consultant, we assure you of the necessary training and support to ensure a successful and mutually beneficial collaboration.

Contact Info:

• Website: www.imatdream.com
• Instagram: https://www.instagram.com/imatdreambrand
• Facebook: https://www.facebook.com/imatdreambrand