We caught up with the brilliant and insightful Superstar DJ ROS a few weeks ago and have shared our conversation below.

Hi Superstar , thanks for joining us today. We’d love to hear the backstory behind a risk you’ve taken – whether big or small, walk us through what it was like and how it ultimately turned out.

As much as I wish, at times, that I were programmed differently, I have come to thrive on risk. Something about the gamble on the unknown feeds my spirit.

One of the greatest risks I’ve ever taken has provided the greatest dividend: moving to Atlanta with nothing more than hopes, dreams, and about $787 dollars. In hindsight, I must have been out of my mind as having no job lined up and minimal resources was NOT the ideal situation to knowingly put oneself in. Still, something about the possibilities the city offered and the energy of the inhabitants made it feel worth the roll of the dice.

Now, years later, even through the highs and lows of an entrepreneurial journey, I can state that it has all been worth it. The risk bore many, many rewards.

Superstar , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

The question of “What exactly do you do” is always a difficult one for me. So, I’ll just start with the overall title I give myself, then, go through the list.

First off, I tell anyone who asks that the best title to give someone like myself is “Creative Savant”. Does that sound like a bit much? Yes…probably. Still, as I explain it will make more sense.

First off, the core of the business is my DJ brand known as “Superstar DJ ROS”. Every other entity or extension feeds off of the foundation set from this pillar. Under this moniker, I have been able to create several brand extensions that stand alone as well.

Here is a run down of my properties:

*Superstar DJ ROS – club/tour DJ, DJ branding coach, author “How To Be A Million Dollar DJ, remixer, producer, speaker (@iamros).

*Celeb DJ Graphics – a boutique graphic design shop dedicated to branding services specific to the DJ industry (@.celebdjgraphics)

*Brooklyn Slice FTW – a luxury streetwear brand based on a fictional East Flatbush pizzeria (@brooklynsliceftw).

*ROS the recording artist – I decided to release records and remixes under a truncated version of my name that allows me to operate as an artist apart from my DJ brand. My debut album, CAPSULE, is scheduled for release in 2023.

*THRSTRP – this is my dance music project. I am releasing records & touring under this alias in 2023 as well (@thrtrsp).

What’s the most rewarding aspect of being a creative in your experience?

Honestly, I cannot think of another career or disciple that would have allowed me to have some of the experiences that being a recording artist/DJ has afforded me.

Playing to 100k in the Red Square in Moscow.
Performing for a Russian baron for industry titans such as Bill Gates and others at a private villa.
Working with major brands such as SONY & Beats By Dre.
Hearing my song played in a sold-out NBA arena unexpectedly.
Meeting children in favelas across Rio De Janerio during a country-wide tour. Appearing as myself on TV & in movies.
And so on…

This journey has truly been magical and I would not trade it for anything in the world.

Is there a particular goal or mission driving your creative journey?

There are two: inspiration and legacy.

One of the greatest by=products of my career has been the feedback from people all over the world that have followed my walk via social media. I have been tremendously humbled by many of the comments. You never really know who your journey is inspiring.

In regards to legacy, I learned during the demise of my father due to heart issues how important, when reflecting on one’s life, legacy truly is. Therefore, I have become increasingly intentional in that regard. Every effort I make regarding my projects, visuals, or entrepreneurial pursuits are taken with a step towards my overall legacy in mind .

I want to leave something behind that stands the test of time.

Contact Info:

• Website: www.iamros.com (relaunch coming soon)
• Instagram: @iamros
• Linkedin: linkedin.com/superstardjros
• Twitter: @superstardjros
• Youtube: youtube.com/rostvglobal
• Yelp: superstardjros
• Other: tiktok.com/superstardjros

Image Credits
All Photos By Max Armada & Hailey Larkins.