Alright – so today we’ve got the honor of introducing you to Steven & Jerica Edgerton & Jones. We think you’ll enjoy our conversation, we’ve shared it below.
Alright, Steven & Jerica thanks for taking the time to share your stories and insights with us today. How did you come up with the idea for your business?
I always knew I wasn’t meant to work for someone else, that I wanted to be my own boss with my own business. Sitting at a desk taking IT calls day to day, I would day dream about creating a unique product in all kinds of industries until I came across something I knew I would love. Coffee! I knew I wanted a coffee that didn’t taste like any other coffee out there and I wondered “What would a smokey bean taste like?!” I knew it had to be roasted differently than all other coffee roasters, so I taught myself how to weld and started piecing together the roaster I had pictured in my dreams. After about a year of welding, I had finally got my idea to come to life. Thinking this coffee would be smokey, I was blown away by the lack of smokiness and more so the smooth full flavor low acid coffee that wound up in my cup. I knew I had just done something that I had to share with as many people as I could. That is where Jerica and I created this business and have slowly been growing to what you see today within almost 3 years!
Steven & Jerica, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
We sell fresh wood smoked coffee, hand turned in small batches over a hard wood fire! Our coffee is full flavor without the bite! When we are talking to customers we explain to them that there is a better option for coffee. That you can have full flavor smooth low acid coffee that won’t rumble your gut, give you acid reflux and that you don’t have to put a ton of cream and sugar in just to make it tolerable. All coffee ordered from Pour Decisions is less than a week old and one of the freshest bags of coffee you can buy! We like to tell people “We make the pour decisions so you don’t have to! That you can sit back and relax with the most unique cup of coffee you will have ever tasted!”
How’d you meet your business partner?
Jerica and I (Steven) met working an IT job in Clearwater, FL. We both knew that we were meant to do something different than a typical 9 to 5 job, working for other people. I knew I wanted to work with coffee and I wanted to be a roaster and she knew how to start and operate a business. Jerica and I compliment each other very well. What I lack in she strives in and vise versa. We got very lucky finding each other randomly in an office building.We both took a big leap being in a new relationship and opening up a business together not far into it, but it paid off great! We are 3 years into our business and happily engaged to be married soon! We both work hard and hope to continue to grow this business to something bigger and more amazing everyday together!
How’d you build such a strong reputation within your market?
At Pour Decisions we like to keep it fun, because they say nothing feels better than Pour Decisions! We play on our business name a lot, but we also have the coffee samples to back it up. We try to keep it light and friendly, as well as being knowledgeable to back up what we sell and do. We do our best to as available as possible for any questions or concerns about our coffee or brewing processes. Smoking coffee isn’t for the faint of heart, but if there is anyone who is willing to go the extra mile it’s Pour Decisions!
Contact Info:
- Website: www.pourdecisionscoffee.com
- Instagram: https://www.instagram.com/pourdecisionscoffee/
- Facebook: https://www.facebook.com/PourDecisionsCoffee