We caught up with the brilliant and insightful Stephanie Mier a few weeks ago and have shared our conversation below.
Stephanie, thanks for joining us, excited to have you contributing your stories and insights. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?
Alright, Let’s get into it! Persephone’s Sanctuary was created out of a deep love of empowering women and is more than just a candle business or brand.
It’s a self love movement intended to help you tap into your inner divine feminine and cultivate a magickal self care ritual that nourishes your body, mind, and soul while being mindful of our environmental footprint.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
Of course. My name is Stephanie, I’m divorced and have three kids. I left my job of 10 years at a major grocery retailer last year when I realized that I had lost touch of myself and what was truly important to me. Working through the pandemic left me feeling extremely burnt out and depressed, I ended up taking a much needed leave of absence where I focused on diving into shadow work and prioritizing self care. By the end of my leave, I was sober and it was clear to me that I couldn’t just continue traveling down the same path expecting to end up in a place that wasn’t rock bottom. I sent in my resignation and got to work on brainstorming how I could do something that was more aligned with my soul.
I’ve always been the friend people came to for spiritual advice and grounding energy. I’ve also always been passionate about Astrology and empowering women. Not to mention working under other people never came easy to me because I was never meant to do it. I’ve always felt like I had something more important to do and the only way I was going to accomplish that was with a lot of flexibility and freedom to follow my intuitive downloads. The way it came to me on how to tie it all together was no surprise; Of course it would be intuition! I had a dream that I was making candles in my kitchen and I was happy so I decided to try it out, I had a friend who did pop up markets and she helped me get my first gig. The rest is history… I’ve been a one woman candle factory ever since!
What do you think helped you build your reputation within your market?
I have previous retail experience and extensive knowledge of customer service, financials, merchandising, planning, and production that I use every day in my business. We’re known for our big and inviting displays as much as we’re known for our outstanding customer service and product knowledge.
What’s worked well for you in terms of a source for new clients?
Word of mouth! Our amazing customers have helped us grow so much this year by referring us to friends, family, and coworkers. We do at least 4 big markets a month in Houston and Austin so we get a lot of face time with everyone which has allowed us to build a lot of great relationships within our community.
Contact Info:
- Website: www.persephonessanctuary.com
- Instagram: http://instagram.com/persephones.sanctuary
- Facebook: http://facebook.com/persephonessanctuary