We recently connected with Stephanie Gonzalez and have shared our conversation below.

Alright, Stephanie thanks for taking the time to share your stories and insights with us today. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

The mission of my digital marketing company is to help business attained their full potential by expanding and enhancing their online presence. However, this is just the first step to accomplishing my ultimate goals. This digital marketing company is my way to expand my brand as well. I would love to open/build an animal sanctuary and help all types of animals.
With the help of my online marketing and working with the right audience I believe we can make a huge difference on the animal population.
This path will ultimate lead me to help not only animals but the environment as a whole. My mission/dream is to establish a research center where we can studied plants/animals more in depth (without harming the environment) to discover new medicine or a more sustainable way of living.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

My business focuses on giving people a voice online that they feel comfortable sharing. My business will be shifting to target realtors and creating content with all the knowledge they have acquired through out their career.
I would love the learn and pass on the information I capture with their own twist.
My ideal clients are realtors that are eager to expand their brand and that are looking to share their knowledge with the public. People that want to help their communities as much as I do.
I want to capture their essence and help their followers grow as well.
Some of the services I provide are the following: Content Creation:
3 TikTok Videos/Week:
Comprehensive guides on the real estate process
Collaborations with local businesses and experts
3 Instagram Reels/Week:
Exclusive insights into the realtor’s daily life
High-quality property features
2 Static Posts/Week:
In-depth market analyses
Realtors Highlights
Engagement and Growth:
Proactive Audience Engagement:
Responding to comments and direct messages
Engagement with influencers and local businesses
Weekly Analytics Review:
In-depth analysis of social media performance
Customized growth strategies
Premium SEO Package:
Advanced on-page and off-page SEO strategies.
Regular SEO audits and continuous optimization.

Hashtags and Emojis:
Personalized and branded hashtags
Emojis for added personality and impact.
Extras:
10 Instagram Stories/week:
Fun facts about the realtor
Highlights of successful deals
Polls, Q&A sessions
Behind-the-scenes looks

We’d love to hear the story of how you turned a side-hustle into a something much bigger.

When I lost my job, while still going through the COVID pains in society, I didn’t know what I was going to do. I didn’t want to get a whatever job, but also I wasn’t getting anywhere with the companies I was applying for. A couple friends had their own business and they started asking if I knew anything about social media marketing. I didn’t know much at the moment but I had all the time in the world to learn. So I started teaching myself, reading about the algorithm, teaching myself how to make graphics and videos that looked professional. Soon enough my friends were offering money to handle their social media while I found a job. But the word started to spread and what started as a size hustle began to take up all of my time. The more clients I was referred to the more I learned and improved my skills. Now I am on the process on creating a partnership and onboarding contractors so I can start expanding. It was something I didn’t know I was gonna be good at and very much enjoyed. But it turned out to be one of the best accidents that has ever happened to me.

Have you ever had to pivot?

I’ll tell you a bit about myself and the moment everything drastically changed in my life. I was born in Los Angeles California. But within months my mom was taking back to Mexico, where she resided. I lived a normal Mexican life (lol), my first job was when I was 9 years old, I help out at a school supply store, taking inventory, handling the register, etc. I still went to school and got straight As, when I turn 14 my mom didn’t think the schools available in the town we lived were good enough, so she packed up our belongings and set path to the United States. That’s when everything changed. Neither her nor I spoke English, so the first couple of months were really rough to say the least. I studied night and day just to keep up in school , take into consideration that my mother could not help me with my homework. We rented out a garaged in someone’s house to live in, since we had very little money. I remember that we kept to ourselves and tried to stay out of everyone’s way. My mom always put a lot of focus on my studies, thus soon enough I had learned the language and I was excelling in school. I got accepted to UCLA at the end of my high school career. First person in my family to go to college and even bigger accomplishment to have had graduated with a bachelors in economics.
I knew that my mom had made a huge sacrifice for me and I wasn’t going to take that for granted. My mom has been huge inspiration in starting my business and having the courage to start over, to fail and to get up, to take the risk. Thus, like her I took the risk and started my own company, and now moving forward to expand it.

Contact Info:

• Website: Stephiepoomarketing.com
• Instagram: @stephiie_poo
• Facebook: Facebook.com/stephiepoomarketing
• IG: @stephiepoo_marketing