We caught up with the brilliant and insightful Stefan Cosma a few weeks ago and have shared our conversation below.
Stefan, appreciate you joining us today. What’s the backstory behind how you came up with the idea for your business?
My wife and I had travelled lots before settling back in Southern Ontario and had picked up lots of different business ideas along the way. We knew we wanted a certain lifestyle that could grant us freedom for parts of the year but also give us a large amount of seasonal income.
When we assessed what was happening seasonally, we noticed there was a full events schedule in the Niagara region during the summer. This included weddings, festivals, markets and other private celebrations.
We had seen some mobile bar business models in Australia & New Zealand and after doing some research, realized there were zero companies doing that in the area and the idea blossomed from there.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
The Mobile Mixer is a mobile bartending company hosted out of retrofitted Airstream trailers and other unique vehicles. We specialize in cocktail & other high quality bar services, and are able to accommodate a range of different events, from weddings to corporate events.
We draw upon decades of experience to ensure each of our clients has an amazing experience when being served from our bars. Our bars are seriously eye-catching, our drinks are crafted with local products, many from our own garden, and the service provided by each of our bartenders is first rate.
Have you ever had to pivot?
During COVID, many of our larger events were post-poned/cancelled. We decided to begin offering more intimate events with other add-ons. This helped build our reputation as a service focused company, as well as kept us busy during a difficult period.
What do you think helped you build your reputation within your market?
Focussing on our clients has been the most important aspect of building our reputation. By putting them first, taking the time to understand their needs and over-delivering on our promises has helped create a really strong word-of-mouth marketing strategy and helped the wider community see the value we create for them.
Contact Info:
- Website: www.themobilemixer.ca
- Instagram: @mobile.mixer