Alright – so today we’ve got the honor of introducing you to SNACO. We think you’ll enjoy our conversation, we’ve shared it below.
SNACO, appreciate you joining us today. Has your work ever been misunderstood or mischaracterized?
There were definitely times where i felt as if my music was misunderstood. When i was in high school i was in this rap group. Everyone in this group made music, at this time i was known in my school for being the best freestyler, but i never actually recorded a full song. Eventually i was able to save up money to get my own recording equipment, and i started pumping out track like crazy. Weeks go by and eventually people in my school heard some of the songs i’ve made… nobody liked the music. Compared to where i’m at now, the music was pretty bad and people would make fun of me for it. At the time i thought it was great, i thought i was on another level because lyrically i was expressing myself in ways that i wasn’t able to before. So for me it was deeper then music. It was therapy to me. Nowadays my music is A LOT BETTER. But i don’t feel like i’m misunderstood as much, but more so mischaracterized. I have a style about me that some would describe as “dark” or “Emo”. But i don’t feel like i’m none of those things. Just from the clothes i wear alone, i’ve lost friends, family looking at me weird. I’ve been called a devil worshippers. Little do they know, i actually believe in God and pray every night just like many others. Being misunderstood is something that comes with being an artist. It’s the price you have to pay. I’ve learned that it isn’t my job to make anyone understand me. My job is to stay true to myself and allow those that understand feel welcome.


John, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I started making music at the age of 16. Music has always been like therapy to me, it’s allowed me to express myself in ways that no other outlet could. I began by just posting my music on soundcloud and eventually over time i’ve grown a fanbase that most would say feel like a strong community. Great music bring people together, and i feel like what separates me from other artists is that i stand by that. I talk to my fans as if they are family. I don’t ever think i’m to big to help someone or listen to their problems. I’m truly the leader of lost souls. I’m most proud of the community i’ve built, and i want fans to know that when they listen to my music and can connect with my message, you are automatically apart of the family.
Let’s talk about resilience next – do you have a story you can share with us?
I remember when i was still trying to grow my fanbase and struggling to even feed myself at the same time. I was broke… all i had was my best friend, and music. I was sleeping in my friends car. One day i woke up at like 4am. I sat there and was just thinking to myself, “what am i doing wrong?”. I was wondering if i should just quit. Then as 30 minutes of contemplating passes, i decided to just simply try to make a song so amazing that nobody could ignore it. And in that moment i recorded the song that blew me up on soundcloud titled “Brazzers”. I released the song and woke up to 6k plays overnight. Sometimes the best thing you can do is to just remain hungry. Cause till this day i carry that same mentality when i go in the studio. I decide every day to make a song so amazing nobody can ignore it.


Is there something you think non-creatives will struggle to understand about your journey as a creative?
Non-creatives might not understand why i sacrifice so much as an artist. Some people may think “why don’t you just stick with a regular job?”. I get it, some people just want to live comfortably, but i okay with being uncomfortable. I’m okay with the ups, the down, the thrills in life. I deal with it all because this mean more to me then anything in the world. The message i have for the youth is bigger then my next meal. I’m okay with it because i know when i die my music will live on forever.
Contact Info:
- Instagram: https://www.instagram.com/imsnaco/
- Youtube: https://youtube.com/user/sycowoowee

