We were lucky to catch up with Sincere Capers recently and have shared our conversation below.

Sincere, thanks for joining us, excited to have you contributing your stories and insights. What’s the kindest thing anyone has ever done for you?

Thanks for having me, and I’m just as excited to contribute. The kindest thing anyone has ever done for me is take me in. When I first moved to NYC, I moved here randomly with only $500, a dream and a friend. So by this time, I was homeless. A friend of mine connected me with a guy that I should work with and it turns out the guy had an opportunity for me. While helping him with the opportunity, he found out that I was homeless. Admiring my hunger & work ethic, he offered me the opportunity to use his shower and crash at his home for a couple days out of the week as I figured it out. But then after talking it over with his wife, the family took me in and gave me not only a shelter but a home with a second family. I wasn’t even expecting or seeking help but it came. That kind act was a shift in my journey and now Spud & I are family making a family business together. Him taking me in started everything.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Absolutely! I’m Sincere Capers, the ultimate Creative Consultant. I do different creative services for different companies, with Record Labels, Agencies and NonProfits. Some of my Services include; A&R Scouting, Social Media Management, Content Creating, Audio Engineering, Networking, PR, and Outreach. I’ve done work in different creative areas for Mass Appeal, Def Jam, Cinematic, REFORM Alliance, Big Ass Kids, Good Shepherd Services and even my hometeam, Some People Understand Differently Incorporated (SPUDinc.) I am now preparing to start my position as A&R and Assistant to Avery Lipman at Republic Records.

I got into my craft of Creative Services by having a passion for creativity in every aspect. I grew up around music which created my love for music. Then growing up in the era of Social Media becoming a powerhouse made me find that learning how it works is key. With Social Media, you realize how important content is so content creation was a way to promote, entertain and spread a message. Already being into music, engineering music helped me not just appreciate music but also the sound of it. In my travels around the industries, connecting with other creatives & people allowed me to collaborate and partner up with others for a better reach and the best business. The most important to me is outreach, which has always been what I wanted to do because I wish it was done for me. All communities don’t have the resources which breeds no opportunities, so the outreach is crucial.

And for me, all are equally important to me and I’m proud of each service that I offer. But definitely A&R which is my dream and outreach are the two that I’m most proud of. The goal for me when working with potential clients is to stay true to their brand and to maximize the benefit as much as possible.

Is there something you think non-creatives will struggle to understand about your journey as a creative?

Well I do think non-creatives will struggle to understand the dreams we as creatives have and why we even decide to dream in the first place. Which I expect because that imaginative world that we as creatives have would be foreign to non-creatives. Most creatives are dreamers and where most of us are from, dreaming is taboo. Creatives are the chosen people I feel. We influence the world and push culture forward. Non-creatives wouldn’t understand the courage and sacrifice it takes to even pursue your creative passion because it’s not the norm. Like for me, I moved away from home to prove I’m making the right decision and to show that the dream is real to non-creatives. Every stop on my journey was important; from being homeless to being broke and suicidal. It was all necessary to be doing what I’m doing in the present and what I’ll do in the future. I just think non-creatives shouldn’t judge creatives for pursuing what they feel, especially when we creatives don’t do it to them. If you want to be a nurse, then go be it while we’re creating the art you listen to and hang up in your office.

What do you find most rewarding about being creative?

Wow. Great question! The most rewarding aspect of being a creative is the ability to express yourself and making your thoughts real, as raw as they may be. Also the effect you have on others. Even if it’s just one or two people, someone is going to connect and relate. This interview right now is rewarding as well so thank you, I’m humbled!

Contact Info:

• Website: www.spudinc.org
• Instagram: www.instagram.com/indigo_sin
• Linkedin: https://www.linkedin.com/in/isaac-sincere

Image Credits
Spud Brooklyn