We recently connected with Sierra Vital and have shared our conversation below.
Hi Sierra, thanks for joining us today. What do you think it takes to be successful?
Successful means accomplishing an aim or purpose . I think what it takes in order to be successful is to first have a heart . To have a passion for what your pursuing . Because when you have a heart, you have a drive for it . When you have a heart you won’t stop thinking about it , which helps you to take the next steps to accomplish the aim or purpose. When you have a heart you’re excited to share the news and get people excited about it . Secondly I think you need to have the right character to be successful and to name a few that are important to me personally that has helped me be successful would be humility and influence. Humility because as a human and being a faith based company. We should never think we’re better than anybody else. Nor compare ourselves, because no one is perfect , and we are all on our own journey. Secondly influence , because with influence you can build a community of a support system that can help you get to the top . I also believe by having influence, you have the abilities to encourage and create a safe space for people who are on your side. Now that’s power and what I believe what it takes to be successful . I also highly encourage reading the book developing the leader within you 2.0 which is a hidden gem .
Sierra, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Balanced is a clothing brand that brings you Grace and Attitude. Grace because we are a faith based company and provide contemporary professional styles. Attitude because I’m from the city of Los Ángeles and love the streetwear culture therefore we carry streetwear styles, and that’s what you call BALANCED . As of 2023 we have expanded to plus size and we just officially announced our men’s line coming May 2024. Balanced is evolving and thriving, praying and hoping that next year we can showcase that by hosting a fashion show ! Stay tuned !
We’d love to hear the story of how you built up your social media audience?
I built my audience on social media as a new business owner through strategy and research. By doing that I had to come up with a color pallete that I wanted to display to make my social media pleasing to the eye and clean . I had to come up with a way to introduce the brand using a mixture of graphics, myself so they know who the owner is, and some inspiring graphics and quotes. Than my personal favorite, word of mouth , if I had a business card on me I was passing it out , if I was doing a vendor market I offered 10% off if you followed on Instagram , and the more consistent I became and engaged with my newest followers the more my numbers went up !
What do you think helped you build your reputation within your market?
I believe what helped build my reputation within my market is first Gods hand over business, because it is because of him that my business is where it is at today . I also believe what helped build my reputation was my willingness to step into the room and fill the room. I took opportunities to get my name in the room and spread encouragement and my vision which got people excited and wanting to be apart of that and support .
Contact Info:
- Website: Www.Staybalanced.net
- Instagram: https://www.instagram.com/shopbalanced/
- Facebook: https://www.facebook.com/staybalancedd?mibextid=LQQJ4d
Image Credits
CHANTI SPRAUVE && DAVID WALL