We’re excited to introduce you to the always interesting and insightful Shira Adler. We hope you’ll enjoy our conversation with Shira below.

Shira, looking forward to hearing all of your stories today. Day to day the world can seem like a tough place, but there’s also so much kindness in the world and we think talking about that kindness helps spread it and make the world a nicer, kinder place. Can you share a story of a time when someone did something really kind for you?

The kindest thing anyone has ever done for me is tell me how much I “wasn’t capable…” In fact, I have been told myriad similar versions from “you don’t know how to…” or “you can’t…” to “this isn’t a real business…”

As an old acting coach once told me, I am excellent at taking my “s**t and turning it into gold.” I AM a highly driven self-starter—a kick-ass-fierce-and-fiery-Aries-with-Leo-rising-Goddess formerly quite adept at transmuting every negative into a positive! Maybe that’s why I have earned lovingly bestowed nicknames such as the “Canna fairy godmother in combat boots” (that one followed a talk I presented at a national women’s conference while wearing a pair of purple mandala covered combat boots).

So yes—those kinds of comments impacted both my personal and professional life—though not as you might imagine—because here is the kicker. While those comments constitute what most would describe as thinly veiled “constructive criticisms” they were—in Actuality—SUPER kind quantum mechanics delivered from “cooperative components” playing roles perfectly in accordance to that which I previously aligned mySELF to hear—and hold—as “true and real experiences” in the first place.

Now I will clarify… because I am aware that statement may have landed as a wee bit metaphysically meta…

Basically, I am hardcore into Law of Attraction as the foundation for how the Universe works.

Since the earliest moments (including pre-birth) bits and bobs of information line up to create and run the show of one’s life. This “data” is nothing more than basic information from a Universe/Source perspective. Good / bad… right / wrong… preferred / unpreferred… it’s all just data available along a full spectrum of yummy to yucky that constitutes the beautifully complex thing called life. (p.s. there is a new book out soon that will explains this simply and more specifically).

For now, here is the nuance. We exist and create life beyond the duality of “either-or” within that full spectrum. We actually exist in an “AND” duality… which means Every bit of information, every dimension, every timeline, every potential, and every possibility… exists—and it’s not Source that judges—it’s just us.

Call it “human nature” but that’s a descriptive—not Actuality.

Bringing it back to simple… stuff happens.

And—one can FEEL these experiences as grotesque, horribly painful, difficult, emotional, etc.—but the actuality is entirely different. ALL of our experiences are generated from Source according to—with—and through our Quantum (Higher) Self. The judgment and reactivity to what we “get” is understandable from a human perspective, but also entirely unnecessary.

That’s why I just decide to say “thank you” for it all… and I utilize a different skill set to figure out, and transmute, the origin of the data that generated the experience.

I lovingly ask myself what parts of the “stuff” showing up in my reflective mirror hold meaning… and let the rest go. That’s usually enough to stop the record playing the same tired old tune of perceived wrongs, ills, and grievances.

That is also why—and I mean this in all sincerity and clarity—with enough practice, I was able to bring myself to a place where I can now truly thank the biggest “bad guys”—ones identified as offenders, gaslighters, aggressors, abusers, victimizers, and haters.

They showed up and played their roles exactly as my Higher Self aka my QUANTUM Self designed—and invited—them to do.

I choose to no longer waste even a moment being reactive or pointing figures to something (or someone) outside of myself. I hold the responsibility (and we all have the “ability” to have a “response”) to take these experiences all the way back “in” to thank and honor the one who in Actuality scripted the “I SHALL OVERCOME” trigger dance and blame game: me, myself, and I.

I offer this whole “the worst stuff is the greatest kindness” from a more awakened/aware perspective earned from more than a few years of boots-on-the-ground expanse of experience. And yes, it took me a while to fully grok the significance and “aHA epiphanies” of it all.

My preference is for deep insights to continue to arrive as gentle and self loving whispered reminders in my soul and psyche vs. the previous versions feeling more like freight train collisions with my consciousness.

And—I wouldn’t change a thing about how I got here. I AM an acutely edified and allied self-lens, deeply and lovingly singing my kindness clarion call of self-Clarity.

It’s up to each of us (our Higher Self) to read the data cleanly and clearly, and make choices to create the life one desires—for the joy that we can. Just start by remembering the truth of who you truly are. I do so in the name and expression of my I AM: self-Kindness.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

I’ve been honored to be called a Pioneer and am deeply grateful for a longstanding reputation built authentically and directly via word-of-mouth and earned media. I am also honored to be internationally recognized and vetted in the natural products and hemp industries, and as a holistic and metaphysical media wellness personality, author, and speaker. My consumer products brand: Synergy by Shira Adler (ShiraSynergy.com) started out small and simply—back in 2011—when I was a newly divorced single mom supporting my (then, two young) kids and other natural wellness focused families who were seeking natural, affordable, and easy to use support for the parts of their lives that felt out of balance. I actually channeled the first arrival of the products, meant more as back of the room products (aka cooperative components) for my programs, talks, and mostly available at local wellness events.

The original line of products consisted originally of 4, then 5, Synergy Spray Aromatherapy blends—Clear, Center, Nurture, Inspire, and Smile—designed to be easy to use, affordable, and effective “for everyone seeking sanity on the way to serenity.” Ironically that tagline is even truer today than when I first started.

My reputation grew through decades of early service as spiritual counselor/clergy, inspirational speaker, and from my private practice as a Certified Past Life Regressionist/energy healer.

I’ve received national and international media recognition as “that holistic mom” nicknamed also “Metaphysical Mrs. Fields” and by one of my NYC media peeps as the “quintessential spiritual soccer mom.” I’ve been featured across myriad linear and digital platforms, including as the debut episode mom on Bravo’s “Extreme Guide to Parenting.” The crazy thing is that the show aired Aug. 7, 2014, and for only one season—and I still get “hey, aren’t you that mom from the Bravo show?” whenever I would do talks at conferences or wellness events.

But there is a basic through line.

Everything I spoke to, from, or built arrived from a personal POV and “need state.” You may recall the old adage: necessity is the motherhood of invention. For me that was a literal truth, which is why my early products, programs—even my first blog—once went by the name of Diva-Mama (D.I.V.A. having stood for “Divinely Inspired Vigorous Attunement”).

I’m all about bringing balance back and keeping things simple.

Originally, I was unaware the Creates (aka the products, as I call them) would raise themselves into higher form, function, and expression. Now the Company is dedicated to “modern alchemy” merging ancient plant-based wisdom with breakthrough science.

Our physical products are unique and powerful proprietary formulations of the highest quality natural ingredients. Plus we are about to launch our new Synergy Sensuals line AND publish quantum inspired programs and processes as integration tools to support every aspect of the “I AM” and “ALL” of who we are—and how we live.

I have moved into a more aligned and directly applied quantum realm, vibrationally amplifying our products which are designed for skin and soul to rejuvenate, balance, and harmonize simultaneously on a mind-body-spirit level.

The Creates are still, and always will be, designed from the same ethos, ethics, and aesthetic: prioritizing people, purpose and this planet we all share and call home. I still—and always will—build from my strong reputation as a woman who follows my “YES” and creates for the joy that I can because I really enjoy experiencing, and expanding that long list of “firsts” continually asking the Universe to respond to my asking “what (more) can I become?”

I am one of the First Female Founders of an award winning plant based therapeutics & holistic wellness company in the hemp-derived cannabinoids, botanicals, and essential oil (natural products) industries
I am recognized for creating a first-in-class product series specializing in hemp derived cannabinoids and terpenes (aka pure essential oils)
I am the first fempreneur to focus on creating a natural wellness company dedicated to “modern alchemy” merging ancient plant wisdom with breakthrough science.
Synergy is the first company to vibrationally amplify our specialized and proprietary formulations of cannabinoids and essential oils and now include expanded R&D of rich botanicals, ayurvedic herbs, adaptogen (mushroom) blends, plant based silicone +++
We are the first natural products “vibrational wellness” company using quantum principles and practices in our production/creation/inspiration R&D & manufacturing processes
Synergy by Shira Adler is the first female owned company in the hemp industries to be started by a recognized and highly vetted Hemp Industries Leader
In our first year of business we received the top (4-star) eco-conscious rating for how we make our products
First place award for best product (Synergy Sprays)
First company in the hemp industries by a Founder who is also an internationally recognized Author. I wrote The ABCs of CBD: The Essential Guide—hailed as “the industry bible”—now in its 3rd edition (has sold 15K+ copies worldwide, to date)—with a 4th edition due out 2025.

Some other specifics about our Creates (the products themselves):

Our flagship series of Synergy Sprays™️ utilizes a unique delivery method of aromatherapy and is comprised of 5 core blends that acknowledge and honor every aspect of how we function and form our emotional, physical, and spiritual bodies.

The Synergy Sprays (Clear, Center, Nurture, Inspire & Smile) also come with a specific channeled Mantras series.

We also offer a newly reformulated and deliciously gorgeous topical that can be used from face to body called Bliss Butter with an organic shea butter base, 10 essential oils and full spectrum cannabinoid rich hemp extract plus rich botanicals, Ayurvedic herbs, adaptogen (mushroom extract) blend, plant-based silicone, collagen boosters.

We are also about to launch Synergy Sensuals™️: a fem-tastic duo of our delicious Bliss Butter and a new Sensual Spray in easy to use airless pumps especially formulated for pre, peri, and post menopausal women.

We are also close to completing the R&D trifecta for the Synergy Sensuals line with the Synergy Sensual lubricant.

What I am most proud of, and best known for, is being an authentic “real” person and not creating a company that is just another faceless brand. I stay true to my roots and foundation and let the Creates in harmony with my Quantum Self & the Universe design the rest of my way.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

Excellent question. I’d say the biggest and most important lesson I had to “unlearn” (and I deeply love that word) is that anyone else’s way was better / more appropriate, or a more suitable fit for any situation with which I found myself grappling for answers.

What I had to “unlearn” on a deeper level was basically, everything… starting with mySelf.

I have found that in instances of what feels like extreme challenge and discord, most will cling to the earliest semblances of what they’ve been taught—by someone—ANYONE else, outside of themselves.

When push comes to shove the ONLY person who ever needs to hear a message is the person asking—and it needs to be delivered From themself.

I had to learn it was alright to give myself an unwritten page (thank you Natasha Bedingfield) and ask what is MY way?

That’s truly the epitome of understanding how the Universe works in harmony with our quantum/innate luminous gorgeous Sovereign Divine Self.

Sure, others showed up to play in my space, and serve magnificently as cooperative components to help me to learn the lessons I am seeking to learn experientially.

This is why “unlearning” oneself is critical in discovering the answer to “what’s My way?”

To unlearn oneSelf is to also self-uncondition, self-unjudge, and self-unlearn, to be more accurate. Consider that all external experiences are bound to find continued ways to either “get louder”, get more air time, if you will… or repeat as patterns until we understand it’s the “me” generating those true and real experiences based on my early / open data.

Here’s the backstory.

Years ago I had a fully executed LOI promising me half a million dollars for my company. Firmly believing in the honesty and integrity of those involved—and that promised funds were right around the corner I went all-in with my available cash flow to prepare for the largest trade show I’d ever done.

You can guess what happened next.

Deeper awareness arrived as that experience also affected the relationship with my then life partner, who had been the one to introduce me to that individual.

I had put my faith, trust—and love—in the hands of others instead of honoring my intuition and innate knowing. Externally and altruistically expressing love had always felt more important to me than feeling—much less being—a model of self-love.

As a woman, I justified some of what my life brought and my subsequent actions because the true and real experiences arrived to me through the hands and advice of someone with whom I had been in an intimate and long relationship.

Even THAT as being a previously held core “truth” of my life, had to be unlearned.

I can honestly tell you the best part of the process and the journey that I am still on… is that I hold only love and appreciation for all of those who showed up as cooperative components to play their roles. They did so quite brilliantly.

But this is the most important takeaway.

Anything that ever happens to me is from, through, and FOR me… no-one else. This is the deepest truth behind being willing to unlearn more than a single lesson… it’s about unlearning myself to be able to learn myself anew…over and over in every once in an infinite “now” moment.

Regardless of what can feel like really challenging experiences, I remain in—and as—the Actuality of I AM self-love. That is MY way—and I get to learn it anew every single day.

Let’s talk about resilience next – do you have a story you can share with us?

The story that most strongly illustrates my resilience took place the pre-and post Covid period.

My son had a couple of unexpected health issues that took my full-Mama focus in the late Fall of 2019. Obviously my priority was getting my son stable and feeling healthy and I thought no worries… I’ve got some upcoming Winter and Spring events to make up for the lost sales and live speaking engagements, etc.

But, immediately after my son’s recovery I found myself facing a pretty unexpected and major surgery scheduled for the beginning of January, 2020.

It was a bit daunting for more than one reason… in addition to missing now even MORE of my “bread and butter” events… wellness events, talks at national conferences, etc. I felt pretty shaken considering who/what was available as “backup support” sice I was also a single mom with no family around (and both parents had long passed on).

Even with kids in their mid to late teens by then, my belief set still held that surgeries of that scope could be… of concern. Obviously I wanted my kids to be unworried and have support, especially as the doctors informed me I’d be fairly incapacitated for 10 weeks (unable to drive, etc.).

Clinging to my indomitable Polyanna-esque personality, I kept my spirits high (at least to convince my kids if not for my own edification). I felt the timing couldn’t have been worse. I was just approaching the “pinnacle” of years of hard work, so no matter what it took, I had no intention of getting suddenly derailed by any other “surprises” life had in store for me.

There was so much ahead for me—finally! I had, in recent months, just received invites to speak in London, Malta, got a book distribution request for ALL of the Anthropologie stores across the UK. I even received an invite to speak at the U.N. from someone who had heard me speak at a very high end fabulous event in NYC.

And here I was—in that moment—feeling I was the embodiment of yin and yang in a garishly yet vibrant neon technicolor display.

10 weeks later—and exactly 5 days after just having been cleared to drive and resume normal activities—my entire region located just North of NYC—then the world—was put under lockdown.

POOF went everything I’d felt I was clinging to for the sake of survival—all of the bookings, events, trips, brand and sales opportunities.

I felt numb from shock.

I was left with a lot of down time to think, process, plan—and pivot. The upside to my near panic state was also being left with my two kids stuck at home along with me. This felt, of course, harder for them than for this happy Mama, who actually enjoyed having her offspring, one in college not far from home, return/be more confined to the nest.

However, on a larger scale I had some serious things to figure out… and so began my most radical and personal journey to do so.

The world around me no longer made sense. People’s reactions to how to navigate a virus, or whatever it was…how our systems and structures were ordering us as to how life was supposed to look and feel like. Most shockingly was how family, friends, and neighbors all started speaking to—and about—each other.

I felt like I’d just stepped out of a noir style sitcom—roughly inspired by The Truman Show meets The Matrix with Oingo Boingo singing “Weird Science” as the opening song mashup in the background.

I felt I walked out of my bedroom door into another dimension. In fact, perhaps I did.

So, I proved my own resilience in the most remarkable of ways…the effects and ongoing unfolding are still presenting in my experience.

I am about to launch a new Synergy Sensuals line, gearing up for national and international distribution and export deals, and about to launch a truly unique—highly lucrative—influencer campaign for the Aligned natural beauty products influencers who resonate with all things Quantum Energy, and Abundance mentality.

So, if I can offer one thing with certainty, it’s that rather than living by what is taught “to” us—life is lived best by adhering to that which arrives sometimes softly or silently—through—and for—each one of us.

And… all just by Remembering the truth of who we truly are.

Contact Info:

• Website: https://shirasynergy.com/
• Instagram: https://www.instagram.com/the1shiraadler/
• Facebook: https://www.facebook.com/The1ShiraAdler/
• Linkedin: https://www.linkedin.com/in/shiraadler/
• Twitter: https://x.com/the1shira
• Youtube: https://www.youtube.com/@synergyshow
• Yelp: https://www.yelp.com/user_ShiraA.