Alright – so today we’ve got the honor of introducing you to Shaz Hussain. We think you’ll enjoy our conversation, we’ve shared it below.
Shaz, looking forward to hearing all of your stories today. How did you scale up? What were the strategies, tactics, meaningful moments, twists/turns, obstacles, mistakes along the way? The world needs to hear more realistic, actionable stories about this critical part of the business building journey. Tell us your scaling up story – bring us along so we can understand what it was like making the decisions you had, implementing the strategies/tactics etc.
In 2015, I took my first step towards transforming my passion for makeup and hair into a fulfilling career. It all began with my fascination for beauty and creativity.
I decided to invest by enrolling in a reputable certification school, where I gained the essential skills and knowledge required to become a certified makeup artist and hairstylist.
After obtaining my certification, I gathered the courage to venture into the beauty industry. I started freelancing, working on weddings, photoshoots, and events.
During this period, I worked tirelessly to build my portfolio, honing my techniques and learning the intricacies of various makeup styles and hairstyling methods.
As word of mouth spread, so did my clientele. I utilized social media platforms like Instagram and Facebook to showcase my work and connect with potential clients. By sharing tutorials, behind-the-scenes content, and client transformations, I created a strong online presence. The positive feedback from my followers fueled my passion and motivated me to expand my services. I began offering workshops and makeup classes, sharing my knowledge with aspiring artists and beauty enthusiasts.
The momentum from the previous years allowed me to scale my business significantly. I expanded my team, bringing onboard other talented makeup artists and hairstylists, enabling us to take on more projects and cater to larger events.
Today, as I reflect on my journey, I am filled with gratitude for every client, mentor, and opportunity that shaped my career. My love for makeup and hairstyling remains as strong as it was in 2015, and I am excited to see where this journey takes me next.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
Welcome to my Shaz Makeup and Hairstyle Studio!
With a passion for beauty and a deep commitment to my clients, I offer personalized makeup and hairstyling services tailored to enhance your natural beauty. My goal is to ensure every client feels radiant and confident, whether it’s for a special occasion or an everyday look.
Drawing from my extensive training and experience, I have honed my skills to provide a variety of makeup styles, from glamorous evening looks to soft, natural beauty. I believe that each face tells a unique story, and I am dedicated to helping you express yours through my artistry.
Alongside managing my business, my background in research science has taught me the importance of precision and care. As a graduate with a master’s degree, I apply a meticulous approach to my beauty services, ensuring that every product I use meets the highest standards of quality. This scientific expertise also enables me to recommend skincare products that work harmoniously with your makeup routine, promoting a healthy and vibrant complexion.
At my studio, client satisfaction is paramount. I take the time to listen to your needs, provide consultations, and discuss the best approaches for your desired look. Whether you’re preparing for a wedding, a photoshoot, or simply want to treat yourself, my aim is to create a memorable experience that leaves you feeling empowered and beautiful.
Thank you for considering my services. I look forward to helping you shine!
What do you think helped you build your reputation within your market?
My reputation is built on a foundation of trust and a deep understanding of each client’s unique vision, ensuring every final look is a personalized masterpiece.
From the first consultation to the final reveal, my meticulous attention to detail and ability to foster a calm, welcoming atmosphere ensures a luxurious and stress-free experience.
I combine technical mastery with creative passion, giving my clients the confidence that comes from looking and feeling their absolute best.
The glowing reviews and repeat business I’ve earned over the years speak to my consistent quality, professionalism, and dedication to exceeding expectations every single time.
We’d love to hear the story of how you built up your social media audience?
I started with just my phone, a ring light, and a passion for transformation. My first followers were friends and family, but I was determined to share my art with the world.
My social media including facebook, instagram was my first portfolio, a raw and real look at my process.
I found my signature style by listening to my audience. The more I shared [e.g., editorial looks, bridal styles, bold color], the more I connected with people who truly resonated with my aesthetic.
One of my ‘before and after’ videos went viral, and my account exploded overnight. But the real growth came from continuing to create valuable, consistent content for the thousands of new faces who found my page.
People want to connect with a person, not just a service. Share your journey, your creative process, and even your imperfections. This builds trust and makes you more relatable.
Your work is visual, so good photos and videos are non-negotiable. Natural light is best, but a ring light is a worthwhile investment for professional-looking content.
Don’t just post final photos. Use a mix of formats like short-form video (Reels, TikTok) for tutorials and transformations, long-form videos for deeper dives, and photo carousels to showcase details.
Contact Info:
- Website: https://welcome.ueni.com/website-redirect/shaz-mehndi-and-makeup-artist/
- Instagram: https://www.instagram.com/shaz_mehndi_makeupartist?igsh=ams5dWJmYTA2NzM5
- Facebook: https://www.facebook.com/share/1ALRPH94ur/?mibextid=wwXIfr
Image Credits
ANJ photography