We’re excited to introduce you to the always interesting and insightful Shawna Webb. We hope you’ll enjoy our conversation with Shawna below.
Hi Shawna , thanks for joining us today. Was there a defining moment in your professional career? A moment that changed the trajectory of your career?
In my two-decade journey in the healthcare industry, I encountered a pivotal moment that reshaped the trajectory of my professional life. Twenty years of relentless 16-hour days took a toll on my health, culminating in the need for a total knee replacement in my 30s.
The surgery, despite its challenges, led to an unexpected hiatus from work – a daunting 3.5 years marked by feelings of defeat and confusion. Yet, amidst the adversity, a tenacious spirit emerged. I resolved to utilize this period on long-term disability as an opportunity for self-reinvention, a chance to return to school and reshape my future.
My experience in Dermatology served as the initial spark, as I transitioned from answering phones to a profound realization that aesthetics was my true calling. The decision to pursue a night school esthetician license marked the turning point in my life.
This journey, characterized by confusion, pain, and disappointments, ultimately paved the way for a momentous shift. Since obtaining my esthetician license, I’ve navigated roles in Dermatology and medical spas, culminating in the realization of a long-cherished dream – opening my own Holistic Wellness Spa.
For me, caring for others has transcended the realms of profession; it has become a deeply ingrained calling. Each day, waking up to nurture and support others feels like a privilege. If given the choice, I would willingly provide my services for free, sustained solely by the gratitude I receive.
This personal narrative encapsulates a story of resilience, reinvention, and the pursuit of passion. It’s a testament to the transformative power of embracing change and finding purpose in unexpected places. I share this journey with the hope that others may find inspiration and lessons in navigating their own twists and turns in life.
Shawna , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I am Shawna Webb, the compassionate female business owner of Restorative Aesthetic Wellness. I am a cancer survivor, Dialysis Technician, daughter, and aunt. My journey includes overcoming cancer and experiencing the loss of loved ones to the same battle, which deeply influenced my commitment to a holistic approach.
This commitment is the driving force behind my Holistic Wellness Spa, Restorative Aesthetic Wellness. It’s not just a business; it’s a sanctuary where I strive to treat the body as a whole, delving into root causes rather than merely addressing symptoms. The goal is to offer a haven for others to find rest, restore, and heal from within. Each visit to my spa is a golden opportunity for clients to welcome calm and bid stress farewell.
Specializing in non-invasive skincare modalities, I am proud to be one of the few in Lorain County offering Sugar hair removal – a gentle alternative that sets my spa apart. Top services like Custom Facials and Brazilians reflect my genuine passion for providing unique and effective experiences. From holistic Korean skincare, to locally Sourced organic products. Offering a full range of treatment options for all skin types and tones. Acne bootcamps, pigment issues and anti aging.
Branding myself as “Your honest Aesthetician,” I prioritize transparency, ensuring clients receive honest answers without judgment or sales pressure. The products I offer are ones I believe in and personally use, creating an authentic and guilt-free atmosphere.
What truly distinguishes me is that there is only one Shawna Webb. Shaped by my life experiences, I possess an uncanny ability to connect with people’s energy on a profound level. This connection goes beyond skincare, enabling me to facilitate a real energy exchange. Clients leave not just with refreshed skin but uplifted spirits, encouraged, and empowered – a testament to my unique superpower.
My journey is marked by resilience, pushing against all odds, and creating a space that genuinely helps others. As a business owner, my foremost responsibility is the holistic well-being of my clients. I take pride in this commitment, and I extend an invitation to the community seeking wellness to find their way to my spa. My hope is that they discover a transformative journey to a better version of themselves through the authentic care and profound connections offered at Restorative Aesthetic Wellness.
Other than training/knowledge, what do you think is most helpful for succeeding in your field?
Beyond training and knowledge, a crucial element for success in my field is understanding the cyclical nature of business. Instead of succumbing to self-doubt during slower periods, I’ve learned to view them as opportunities. Hunkering down and focusing on continuous education, strategic planning, and effective marketing has proven invaluable.
Gratitude plays a significant role – being thankful for the slow season allows me to anticipate and leverage it to my advantage. Preparing for financial downturns ahead of time acts as a burden lifted during those periods. It’s during these slowdowns that I shift my focus to identify avenues that can enhance business or showcase my unique perspective, catering to the clients who resonate with my offerings.
In my field, it’s not just about acquiring any client; it’s about attracting dream clients – those who connect with my services, return, and refer friends. This downtime becomes the perfect opportunity for the manifestation of these dream clients, aligning with the vision I have for the growth of my business.
Reading, reflecting, and nurturing my own soul become game-changers during these moments. This self-care is not just for personal well-being but becomes the foundation for what I offer to others. Understanding that success involves not just riding the highs but navigating the lows with strategic intent has been instrumental in shaping a resilient and thriving business.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
Two key pillars have played a pivotal role in building my reputation within my market: authenticity and word of mouth. Embracing and staying true to who I am and where I stand in life has proven to be worth its weight in gold. This authenticity allows me to be vulnerably honest with my clients, sharing my own life experiences while guiding them through theirs.
While some may frown upon such personal practices in business, I’ve found that sharing my unique perspective has been a powerful magnet for clients. It goes beyond just offering skincare – it’s about being a caring human in any field. This genuine connection speaks volumes and resonates with a diverse audience.
The magic, however, happens with word of mouth. When friends tell friends about the authentic and caring experience they’ve had, it creates a ripple effect. This not only builds a clientele but a community of dream clients – individuals who appreciate not only the services I provide but the sincere connection and guidance that comes with it. In essence, authenticity and word of mouth have been the cornerstones of my reputation, forging connections that extend far beyond skincare.
Contact Info:
- Instagram: https://www.instagram.com/restore_wellness_amherst?igsh=aWZrcDhxYnV3Mmto
- Facebook: https://www.facebook.com/profile.php?id=100094289233517&mibextid=ZbWKwL
1 Comment
E.
Shawna is truly one of a kind. The first time I met her during a facial, I felt like I had known her for lifetimes. We talked about all kinds of things, and there is not a single judgmental bone in her body. It was more than just a relaxing spa experience, it was like a therapy session. I definitely left there feeling better than I arrived, both physically, mentally, and spiritually.