We recently connected with Shauna L and have shared our conversation below.
Shauna, thanks for taking the time to share your stories with us today Looking back, do you think you started your business at the right time? Do you wish you had started sooner or later
I definitely wish I had started my business sooner. Prior to entrepreneurship I was working two full time jobs in the medical field. I missed a lot of time with my family and children because I had to work so much. Entrepreneurship has given me so much freedom and flexibility to live the life I want.
Shauna, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I am the owner and lead publicist at Lamore Lifestyle Public Relations. We provide PR services including community relations, crisis management and we specialize in media relations. We help brands gain visibility by sharing their story with their target audience. We have a very high success rate due to the strategic way we pitch our clients. Over the years we’ve built great relationships and are able to utilize those relationships to benefit our clients.
How about pivoting – can you share the story of a time you’ve had to pivot?
A lot of public relations relies heavily on relationship building. During the pandemic a lot of in person networking and events were shut down therefore we had to pivot and learn to really virtually network. We not only had to keep those relationships we already had but we learned to gain new relationships virtually.
Any advice for growing your clientele? What’s been most effective for you?
Our most effective strategy for growing our clientele is still word-of-mouth. When someone shares a review or shares with another business owner how they were able to gain media coverage it many times turns into more clients for our firm.
Contact Info:
- Website: https://lamorelifestylepr.com/
- Instagram: https://instagram.com/lamorelifestylepr?igshid=YmMyMTA2M2Y=
- Facebook: https://www.facebook.com/Lamore-Lifestyle-Public-Relations-747298875425185/
- Linkedin: https://www.linkedin.com/in/lamorelifestylepr