We’re excited to introduce you to the always interesting and insightful Shari Williams. We hope you’ll enjoy our conversation with Shari below.
Shari, looking forward to hearing all of your stories today. Too often the media represents innovation as something magical that only high-flying tech billionaires and upstarts engage in – but the truth is almost every business owner has to regularly innovate in small and big ways in order for their businesses to survive and thrive. Can you share a story that highlights something innovative you’ve done over the course of your career?
Shari Williams Enterprises LLC, founded 12 years ago, defies the stereotype that innovation is exclusive to tech billionaires. While sticking to our core values, this consulting and event planning company ventured into drone piloting classes and drone soccer. By introducing drone prep training, we empower the next generation, aiding students in passing the FAA Part 107 knowledge exam. The innovative approach extends to drone soccer, fostering engagement in aviation, robotics, esports, and STEAM. We not only adapted to change but also addressed the underserved aspect, particularly focusing on women, exemplifying how innovation is integral to survival and growth in any business. Our innovation journey extended further during the Covid-19 pandemic. Initially launching our drone piloting classes through in-person partnerships, we had to pivot to virtual classes due to the pandemic and found significant popularity. Recognizing the appeal, we continued with our virtual format as part of our course offerings. Additionally, our commitment to providing workforce development opportunities, we established under U.S. Drone Soccer, the Philadelphia Drone Soccer League, aiming to offer youth in the Philadelphia and the surrounding regions the chance to learn and engage in this innovative blend of aviation, robotics, and e-sports. This showcases adaptability and a proactive approach to creating impactful community initiatives.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
Shari Williams Enterprises LLC stands as a multifaceted small business with a broad spectrum of offerings, including Drone Piloting classes, a rigorous training program for those eager to master drone piloting skills and preparation on passing the FAA’s part 107 knowledge exam, Drone Soccer training, an exciting initiative that fuse aviation, robotics, esports, STEAM and workforce development through the dynamic platform of drone soccer. We have tailored educational experiences focusing on innovation and technology, enriching the learning journey, Saturday programs that are specialized sessions providing hands-on experiences, cultivating drone operation skills, and promoting STEAM education, in school programs, collaborative partnerships with educational institutions to seamlessly integrate drone technology into academic curricula, adult learning and networking. We have opportunities for career transitions with training and networking within the drone industry, branding and marketing opportunities, we help create avenues for individuals and businesses to showcase their brands through association with innovative programs, and our WomanUp Initiatives is a dedicated business and community networking group fostering support for women in business and in the community. This holistic approach reflects our dedication to innovation, community engagement and creating lasting impact. Shari Williams Enterprises, with a formidable 12-year history, epitomizes excellence in the realms of Public Relations, consulting, event planning, business development, branding, marketing, drone piloting and drone soccer. Our commitment to innovation and forward-thinking extends to the core of our existence. We pride ourselves on the comprehensive suite of services that not only meets the demands of the present but also anticipates the needs of the future. In the grand tapestry of business, we understand the significance of holistic engagement. Our impact is not confined to individual transactions but extends to the industry as a whole, our comprehensive approach positions us as more than just a business entity; we are architects of success, influencers in the narrative of progress. Our programs, networking opportunities, and support services are inclusive, providing equal opportunities to individuals regardless of gender. By fostering a collaborative environment, we aim to create a diverse and supportive community where everyone can thrive and succeed in their entrepreneurial pursuits.
How’d you build such a strong reputation within your market?
I built my reputation through strategic networking, leveraging a substantial contact list, and capitalizing on my experience in the energy, government, regulatory, and oil and gas industries. The proactive follow-up, a solid industry track record, and a commitment to connecting people for mutual growth contributed to building trust within the market. Additionally, the emphasis on celebrating, promoting, and investing in businesses and community projects further enhanced my overall reputation.
Can you talk to us about how your funded your business?
I initially gathered capital to start Shari Williams Enterprises LLC by saving my earnings as a professional model. I collected my coins, dollars and pennies in a large water jug, accumulating a substantial amount and with my husband’s assistance, I took the collected funds to a local bank, resulting in $1,200. Using this initial capital, I launched my event planning and public relations company, drawing on my accumulated experiences. Subsequently, I secured a small bank loan to further grow the business, while also investing my personal money to support expansion. Continually reinvesting profits back into the business and the community has been a consistent practice, and I actively seek partnerships and sponsorships to enhance offerings and support various projects. When people hire Shari Williams Enterprises LLC, my commitment is to always reach back and hire locally to support the economic growth of the communities I serve.
Contact Info:
- Website: https://shariwilliamsenterprises.com/
- Instagram: https://www.instagram.com/goddessofdrones/
- Facebook: https://www.facebook.com/shari.williams2/
- Linkedin: https://www.linkedin.com/in/shariawilliams/
- Twitter: @ShariSWilliams
- Youtube: @Shariwilliams1369
- Other: TikTok – @goddessofdrones Alignable – Shari Williams “Goddess of Drones – Shari Williams Enterprises LLC
Image Credits
Karim Muhammad Photographer Autumn Veale – avvisuals