We were lucky to catch up with Shannon Lazovski recently and have shared our conversation below.
Alright, Shannon thanks for taking the time to share your stories and insights with us today. It’s always helpful to hear about times when someone’s had to take a risk – how did they think through the decision, why did they take the risk, and what ended up happening. We’d love to hear about a risk you’ve taken.
For over two decades, my world was defined by clicks, conversions, and the relentless pace of the digital landscape. As a social media strategist and digital marketer, I lived on the front lines of an industry that is forever changing and intensely competitive. I spent my days navigating the shifting tides of algorithms and the often-exhausting fight for numbers and explaining to clients that stories and heat matter over fake followers and likes.
While I am grateful for those years, my soul eventually began to yearn for something deeper—something that didn’t feel like a race.
The greatest lesson I learned from twenty years in the digital space is that while technology evolves, the human heart remains the same. In a world obsessed with “likes” and “trends,” I realized that many women were feeling more disconnected and overwhelmed than ever. I looked at my Psychology degree—the foundation of my fascination with human behavior and the depths of neuroscience—and realized that my true passion wasn’t in building brands, but in building people.
Taking the leap to leave a stable, decades-long career wasn’t easy. It was a risk, but it was a necessary one. I’ve learned that following your heart isn’t just a cliché; it’s a requirement for a life of purpose. I decided to step away from the noise of “who’s more popular on the web” and stepped into the quiet, sacred space of helping others. I traded the pressure of digital growth for the peace and solitude found in Christian mental health coaching and advocacy. Doing What I Love Today, I am finally doing what I was always meant to do. I use my understanding of human behavior and my heart for service to support women in need—helping them find their voice, heal their hearts, and stand tall in their value.
In this new chapter, there is no “competition.” There is only compassion, empowerment, and the profound fulfillment that comes from being a champion for those who need a voice. I know I am exactly where I need to be and where God wants me to be, and I’ve never been more at peace.
Shannon, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I am a Michigan native with a heart that has always been rooted in service. For over two decades, I navigated the fast-growing world of social media management and digital marketing leadership. However, after years of navigating the digital world for others & their businesses, I felt a persistent pull toward something deeper for myself. I eventually took the risk to follow my heart and find peace and solitude in my true calling: Christian Mental Health Coaching and advocacy for women.
I approach women’s empowerment from three essential angles:
Mental & Spiritual Wellness: As a Christian Mental Health Coach, I provide a safe, quiet space for women to navigate life’s challenges, heal from burnout, and rediscover their value through a faith-based lens.
Empowerment Through Sharing: As the Founder and Owner of Glamorous Moms, Detroit Fashion News, and Detroit Mommies, I provide my readers with a unique blend of fashion, beauty, and mental wellness guidance. For me, these platforms are about more than just blogging; they are a mission to offer support and empowerment, helping women recognize their inner beauty and prioritize self-care in an increasingly busy world.
Advocacy: I am deeply involved in the Glamorous Moms Foundation, where I advocate for maternal health and women in need within our community.
I solve the problem of “identity fatigue.” Many women today feel lost in the noise of social media, life’s challenges, or the demands of caregiving. They feel they’ve lost their “seat at the table” or their sense of self.
What sets me apart is first and foremost how I’ve concurred serious life struggles as well as my unique blend of high-level entrepreneurship and clinical psychological understanding. I understand many of the struggles my clients are working through because I care and I have been through many of those struggles myself. I combine the strategic mindset of someone who grew up with domestic violence in the home and watching those I loved struggle with the empathy of a caregiver and the spiritual grounding of a Christian coach. I don’t just help clients “look” better or “work” better; I help them notice themselves, care for themselves and understand their true value under God’s purpose while instilling hope and positive strategies for self-care and perseverance.
What are you most proud of and what should potential clients know about your brand?
I am most proud of the legacy of leadership I’ve built—specifically, creating spaces where women can lead and support one another, whether that was in the boardrooms of my past or the coaching sessions of my present.
The main thing I want you to know about my brand is that it is built on authenticity and peace. I’ve traded the race for the soul. When you work with me, you aren’t just a client or a customer; you are a woman of worth. My mission is to help you stand tall, proud, and confident in exactly who God created you to be.
How’d you build such a strong reputation within your market?
Pure honesty, a good heart and lots of ambition & dedication.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
People-pleasing is not the same as kindness. When your primary goal is to make everyone else happy, you stop asking yourself what you need or believe. Over time, you lose your internal compass. You become a “chameleon,” shifting your personality and opinions to fit the room, which leaves you feeling hollow and disconnected from who God created you to be.
People-pleasing is often a “silent contract.” You do things for others with the unspoken hope that they will appreciate you or do the same for you. When they don’t (because they didn’t ask for the sacrifice in the first place), you begin to feel lost with a bit of resentment and burn-out becomes your best friend. People-pleasing makes it impossible to protect your time and your mental health.
Contact Info:
- Website: https://www.shannonlazovski.com
- Instagram: @shannonlazovski
- Facebook: https://www.facebook.com/shannon.lazovski/
- Linkedin: https://www.linkedin.com/in/shannonlazovski/
- Twitter: @shannonlazovski