We were lucky to catch up with Shannon Kaygi recently and have shared our conversation below.
Shannon, thanks for taking the time to share your stories with us today Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?
Eossi Beauty was born from a passion for natural skincare and a vision to create products that empower individuals to feel confident and radiant. I embarked on this journey with a deep belief in the transformative power of hemp-derived compounds and other botanical ingredients. My mission was clear: to develop a line of affordable, high-quality skincare products that deliver real results while prioritizing sustainability and ethical practices.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I’m Shannon Kaygi, the founder of Eossi Beauty. My journey into the cannabis and beauty industries began with a deep-rooted passion for natural wellness and a desire to create products that empower individuals to feel their best. With a background in hemp wholesale, cannabis technology services, and supply-chain management, I’ve always been fascinated by the incredible potential of hemp-derived compounds and botanical ingredients in skincare.
How I Got Into the Industry
In 2016, while driving Lyft to earn some extra money, I unexpectedly found my way into the cannabis industry. I met the CEO of a new compliance tech startup who offered me a position in operations. My journey into the cannabis world was fueled by curiosity. I began working in compliance software before transitioning to hemp wholesale, where I discovered the numerous applications of hemp-derived compounds. This experience revealed the vast potential within the industry, and I recognized a significant gap in the market for high-quality, affordable skincare products that harness the benefits of hemp while emphasizing sustainability and ethical practices.
About Eossi Beauty
At Eossi Beauty, we provide a line of natural skincare and cosmetic products that are meticulously crafted with hemp-derived compounds and other natural ingredients. Our products are designed to nourish, rejuvenate, and enhance your natural beauty. From oils to balms, each product is formulated to deliver real results while being kind to your skin and the planet.
Problems We Solve
Our primary goal is to offer effective skincare solutions that are accessible to everyone. We understand that finding products that work can be challenging, so we focus on creating formulas that address common skincare concerns such as dryness, uneven skin tone, and signs of aging. Additionally, we are committed to sustainability, and ethically sourced ingredients to minimize our environmental impact.
What Sets Us Apart
What truly sets Eossi Beauty apart is our dedication to transparency, quality, and community. We believe in being open about our ingredients and processes, ensuring our customers know exactly what they are putting on their skin. Our commitment to quality means we never compromise on the efficacy or safety of our products. Moreover, we strive to build a community that values self-care, empowerment, and sustainability.
Proudest Achievements
I am incredibly proud of the growth and impact Eossi Beauty has achieved. Building SYK Holdings into a million-dollar business within a year of its establishment and expanding Eossi Beauty’s product line have been significant milestones. Seeing our products help people feel more confident and radiant is truly rewarding.
What I Want You to Know
Eossi Beauty is more than just a skincare brand; it is a movement towards a more conscious and empowered approach to beauty. We are committed to making a positive impact on our customers and the planet. Our products are designed with you in mind, focusing on simplicity, effectiveness, and natural ingredients.
If you are looking for skincare solutions that align with your values and deliver real results, Eossi Beauty is here for you. Join us on this journey to celebrate your natural beauty and embrace a more sustainable and empowering approach to skincare.

How did you put together the initial capital you needed to start your business?
When it came to funding Eossi Beauty, I took a highly personal and self-reliant approach. From the outset, I have self-funded the entire venture. This journey has been far from easy and has required immense dedication and resourcefulness.
To keep both myself and my business afloat, I juggled numerous side hustles. These varied gigs not only provided the necessary capital to start Eossi Beauty but also taught me valuable lessons in resilience and adaptability. Every effort was directed towards nurturing my vision for high-quality, affordable skincare products.
The road has been challenging, filled with long hours and constant hustling to ensure the business’s survival and growth. However, my determination and passion for creating sustainable and effective skincare products have kept me going. Today, I am proud to say that Eossi Beauty is thriving, and the future looks incredibly bright.
Self-funding Eossi Beauty has been a testament to my belief in the brand and its mission. It’s a journey of perseverance and unwavering commitment to delivering the best products to our customers. I am excited about what lies ahead and confident that Eossi Beauty will continue to flourish.

Can you share a story from your journey that illustrates your resilience?
One of the most pivotal moments in my journey was the decision to embrace a sober lifestyle. At a certain point, I realized that the party scene was not only holding me back but also distracting me from my true potential and goals. It was a difficult but necessary decision to move forward in a different direction and fully commit to building my brand, Eossi Beauty.
Choosing sobriety was about more than just giving up alcohol; it was about reclaiming my focus, energy, and passion for what truly mattered to me. I knew that to create a successful and impactful business, I needed to be fully present and dedicated. This meant making some tough choices, including distancing myself from environments and relationships that were no longer serving my growth.
The transition wasn’t easy. There were moments of doubt and temptation, but my vision for Eossi Beauty kept me grounded. I poured my heart and soul into the brand, channeling all the energy I previously spent on going out and put it into product development, marketing, and connecting with my community. This shift not only improved my personal well-being but also significantly impacted the growth and success of Eossi Beauty.
My decision to embrace sobriety and focus entirely on my business is a testament to my resilience. It taught me the importance of making sacrifices for the greater good and staying true to my vision, even when faced with challenges. Today, I am proud of the brand I’ve built and the positive impact it has on our customers and the environment. This journey has shown me that true resilience comes from within and is fueled by a deep commitment to one’s dreams and values.
Contact Info:
- Website: https://www.eossibeauty.com
- Instagram: @eossibeauty
- Facebook: Shannon Kaygi
- Linkedin: https://www.linkedin.com/in/shannon-kaygi-038818107/




Image Credits
Bec Martinez and her Instagram is @becmartinez.jpeg

