Alright – so today we’ve got the honor of introducing you to Shaina Morrison. We think you’ll enjoy our conversation, we’ve shared it below.
Shaina, thanks for taking the time to share your stories with us today Let’s jump to the end – what do you want to be remembered for?
I think it’s important that in starting a business that it’s authentic to you. And that you’re passionate about your purpose. Food is my love language and my latest venture Shea Butter Mothers was birthed from seeing a need for community amongst us millennial moms. I’m hoping that the legacy I build will go on the serve lots of black and brown moms, show us that if you don’t have a village, we can hold up one another. When I’m gone, I want people to look back at my life and the things that I’ve done and say “She really cared, she truly led with love.”

Shaina, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I learned how to cook watching my mom. She took so much pride and joy in feeding her family and friends and it seems like she passed that down to me. She passed away in October of 2019, and after having my daughter in April of 2019, the events I catered always felt like there was something missing for me. Fast forward to January of 2024, and having my son, the void had gotten bigger. Talking to and observing my friends with children, sitting with myself and this feeling I was having, I realized that for one reason or another a lot of moms around my age were struggling. The village that our parents had, we don’t have the same access to. I had a thought that we could be that for each other. And that’s where Shea Butter Mothers was born. I want to create a safe space for black and brown moms to vent but more importantly, to ask for help and to receive that help from a fellow mom who understands exactly what you’re going through.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
One thing I had to unlearn is to stop getting in my own way. And just start. If you have an idea, write it down, make it plain and just start. It’s ok to fail. And I know it sounds cliche but at least you can say you tried. Every failure is an opportunity to right wrongs and fix mistakes. Your beginning may not look like anyone else’s and you have to be ok with that.

How about pivoting – can you share the story of a time you’ve had to pivot?
In life I feel we’re constantly asked to pivot, whether we realize it or not. And I think COVID showed us that. We had to adjust to new normals, even today. For me, COVID made me rethink my “why?” At the time I had a sunglass business and it stopped feeling authentic with everything that was going on in the world. I made the decision to shut it down. I wanted what I put out to the world to be more purposeful.
Contact Info:
- Instagram: @mainshain
- Facebook: https://www.facebook.com/share/g/LxZ6BuxZBorpA8yT/?mibextid=wwXIfr

Image Credits
American Heart Association

