We’re excited to introduce you to the always interesting and insightful Sam Sasan. We hope you’ll enjoy our conversation with Sam below.

Hi Sam, thanks for joining us today. Owning a business isn’t always glamorous and so most business owners we’ve connected with have shared that on tough days they sometimes wonder what it would have been like to have just had a regular job instead of all the responsibility of running a business. Have you ever felt that way?

As the Director of Extenso and a dedicated creative artistic photographer, I find immense satisfaction and joy in my role as a business owner. The freedom to innovate, create, and lead projects that align with my vision and values is truly fulfilling. However, the path of entrepreneurship is not without its challenges and moments of introspection.

I recall a particularly intense period last year when we were juggling multiple high-profile projects with tight deadlines. The pressure was immense, balancing client expectations, creative direction, and team management. During those long nights, the thought did cross my mind: what would life be like with a regular 9-to-5 job? The predictability, the lessened responsibility, the notion of ‘switching off’ after work hours – these aspects seemed momentarily appealing.

But as I pondered this, I realized the essence of what drives me. The exhilaration of turning a vision into reality, the sense of accomplishment in overcoming challenges, and the joy of witnessing the impact of our work on clients and audiences – these are experiences a regular job could not offer me in the same depth. The creative freedom, the ability to make a tangible difference through my work, and the personal growth that comes with navigating the complexities of business ownership are irreplaceable.

Moreover, at Extenso, we are not just a team but a family. We share successes, learn from our setbacks, and grow together. This sense of community and shared purpose is something I deeply cherish.

In conclusion, while the thought of a regular job has crossed my mind during challenging times, these moments of reflection have only reinforced my passion and commitment to my role as a business owner. The journey, with all its ups and downs, is a fundamental part of who I am and what I aspire to achieve through my work at Extenso.

Sam, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

About Me and My Journey into Photography and Media Production

I am Sam Sasan, the Director and Creative Artistic Photographer at Extenso, a media production company. My journey into this industry began in my teenage years, sparked by a deep-rooted fascination with capturing moments and telling stories through the lens of a camera. This early interest quickly developed into a passion, and I found myself constantly exploring different styles and techniques of photography.

A pivotal moment in my career was a trip to Switzerland, which profoundly impacted my perspective on photography. The stunning landscapes and the interplay of light and nature there reignited my passion for visual storytelling and led me to pursue photography not just as a hobby but as a profession.

Extenso’s Services and Unique Approach

At Extenso, we specialize in a comprehensive range of media production services with a core focus on Creative Artistic Photography. Our diverse offerings cater to a broad spectrum of clients, providing services ranging from commercial and portrait photography to landscape and event photography. Beyond the lens, we extend our expertise to include Web & SEO solutions, photography and videography, graphic design, motion graphics, social media marketing, and custom content creation.

What sets us apart is our commitment to authenticity and innovation. We strive to capture genuine, unscripted moments that resonate with our audience. Our team is constantly experimenting with new techniques, blending traditional photographic methods with modern technology to create distinctive and impactful images.

Solving Problems for Clients and Building Connections

We solve a myriad of problems for our clients, ranging from personal branding and visual storytelling to capturing significant life moments. Our goal is to understand and bring to life the vision of our clients, ensuring that each project reflects their unique story and message.

Pride and Distinctiveness

What I am most proud of at Extenso is our ability to connect with clients and audiences on a deeper level. Our work is not just about delivering a service; it’s about creating an experience and a lasting impact. This connection with people, understanding their stories, and being able to translate that into visual art is what makes our work so rewarding.

Message to Potential Clients, Followers, and Fans

To our potential clients, followers, and fans, I want you to know that at Extenso, we are more than just a media production company. We are storytellers, innovators, and artists dedicated to capturing and creating moments that matter. Our passion for what we do shines through in every project, and we are committed to providing not just a service, but an experience that is truly transformative.

Whether you’re looking to tell a personal story, elevate your brand, or capture a significant moment in your life, we at Extenso are here to bring your vision to life with creativity, passion, and excellence.

What’s worked well for you in terms of a source for new clients?

The best source of new clients for Extenso has primarily been through word-of-mouth referrals. Our approach to photography and media production, which emphasizes authentic storytelling and innovative techniques, has resonated deeply with our clients. They, in turn, have become our most powerful advocates. When clients share their positive experiences with their networks, it not only validates our work but also helps build trust with potential new clients. We’ve found that this personal recommendation, coming from a place of genuine satisfaction and connection, has a much stronger impact than traditional advertising. Additionally, our presence on social media and our website, showcasing our portfolio, has also attracted new clients who align with our creative vision and values.

How’d you build such a strong reputation within your market?

Building our reputation within the market has been a multi-faceted effort. Key to this has been our unwavering commitment to quality and innovation. We constantly push the boundaries of traditional photography, experimenting with new techniques and perspectives. This has helped us stay ahead in a highly competitive market and has made our work stand out.

Furthermore, our client-centric approach has played a crucial role. We listen intently to our clients, ensuring that each project is not only a reflection of our skills but also of their vision and story. This personalized approach has led to high client satisfaction and repeat business.

Lastly, being actively involved in the community, participating in local events, and collaborating with other creatives have also significantly contributed to building a strong, positive reputation. It’s about creating a brand that’s not only known for its quality of work but also for its contribution to and engagement with the community.

Contact Info:

• Website: https://extensostudio.com/
• Instagram: https://www.instagram.com/extensoofficial/
• Facebook: https://www.facebook.com/ExtensoOfficial
• Linkedin: https://www.linkedin.com/in/saamsassan/
• Youtube: https://www.youtube.com/channel/UCsJusHl_waJ-u4gk07a1Tgw

Image Credits
descan, jci, polluxia, subterra