Alright – so today we’ve got the honor of introducing you to Sabetha Price. We think you’ll enjoy our conversation, we’ve shared it below.
Alright, Sabetha thanks for taking the time to share your stories and insights with us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
One night while I laid awake in bed I had the bright idea to make topical products to increase my curves fast. I healed my anxiety and depression with homeopathic medicine (under the supervision of a doctor and I was already an herbalist) so i just knew that the concept had to be similar.
After six weeks of testing in my kitchen, I finally cracked the code and started using the products on myself. My clients at the gym started noticing how quickly my shape was changing and one by one they started using the products too. They LOVED them so much that they decided they no longer needed the personal training from me…JUST the creams! LOL
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
My name is Sabetha A. Price aka The Vegan BBL Creator. I am a certified master trainer, vegan, and herbalist. I am the CEO and Founder of The Fit Fine Flawless LLC. Our products are top-rated and some of the best topical enhancement and aftercare solutions on the market today! We have amassed a community of over 1.2 million people across all social media platforms. As a result, the brand is continuously growing every day! We also have over 500 five star reviews. The honesty in these reviews is what fuels us to continue to build trust with our community, listen to their questions and concerns, and really give them the floor when it comes to adding new and exciting products or keeping some of their favorites in the rotation.
Ok, story time. I planned to get plastic surgery back in 2013 but due to my low weight, I was not eligible for the procedure. I continued to get turned away and began to feel as though getting the body of my dreams would only remain in my dreams and never actually become my reality. I think at some point i just felt that my back was against the wall and that i had no other option but to take a chance on myself so I developed a product that could give me the look that I always wanted.
One of our bestsellers is the Thicker Than a Snicker Cream, a certified glute building cream! Formulated to raise the levels of your body fat in your hips and butt, it will lift, tighten, and firm your booty! Thicker than a Snicker Cream also reduces stretch marks and cellulite. At the same time, it helps you get smoother skin.
Another favorite of the bunch is the Get Snatched Cream. It has the aroma of coffee, mint, and grapefruit. This cream drains the lymphatic system and help you lose water weight Water weight is the leading cause of bloating and the puffiness you may sometimes feel, The Get Snatched Cream helps eliminate all that discomfort in your body, reduces cellulite, and tightens your stomach!
Our true mission is to provide a healthy and safe alternative to surgery. Although I almost turned to plastic surgery because of career and peer pressures, I’m thankful I was turned away, and now I get to help people fall in love with their natural bodies. Between 2013 and 2022, We have helped cancel over 12,000 surgeries, saved people hundreds of thousands of dollars, and saved lives.
How about pivoting – can you share the story of a time you’ve had to pivot?
Just recently I desired to pivot my business due to the immense pressure and stress related to managing a company and a large team. Having everyone reliant on me and not desiring to circum to the pressures of entering “hustle culture” cause me to take a long hard look at my process. I not only vacated my 2,500 square foot warehouse I also reduced my team to just two. Some would call it a setback, but for me it was the very best decision to make for my mental health. I still formulate all of my products, but I recently partnered with a co-packer who can exceed shipping/fulfillment needs. This strategy has been in the works for months and I finally am starting to feel like “myself” again. My mental health is my top priority aside from the #ffflawlessbabe family.
Can you share one of your favorite marketing or sales stories?
Picture this, the year is 2019 and the shutdown is just starting. I heard about this “silly” app called TikTok that people just make funny dancing videos on. I have two left feet, but I found a trend that required no dancing just a matrix still fall. I decided to spice it up and add a CTA (call to action) to entice people to at least check out my new Shopify store. Two minutes go by and I hear a Shopify *ding* then another….then another. Next thing I know my phone is going absolutely CRAZY! In 24 hour I made over 6 figures…with a dirty old Iphone! The funny thing is I kept my corporate 9-5 for another 3 months just in case “the other shoe dropped”. LOL
Contact Info:
- Website: www.thefitfineflawlesss.com
- Instagram: instagram.com/thefitfineflawless
- Youtube: youtube.com/thefitfineflawless