We recently connected with Ryan Crofford and have shared our conversation below.
Ryan, looking forward to hearing all of your stories today. Risk taking is something we’re really interested in and we’d love to hear the story of a risk you’ve taken.
The time I took a risk was when I started my financial literacy business to help others with their finances and credit. I was coming out of the fitness industry and being an entrepreneur I know I was meant to have a business. Once I found the opportunity to be a financial literacy coach that was a risk in itself. People did not know me for finances, they knew me for meal plans so for me this forced me out of my comfort zone. I had to completely dedicate myself to learning financial literacy and obsess over other peoples financial problems and this is where I got momentum. I realized that I didn’t know what I didn’t know and opened myself up to learning and doing things differently to get my customers results and that is what took me far. I wanted to fix their problems. Now I would call myself a coach of coaches. This is another risk but not as big as the first one. I now teach people how to become a financial literacy coach taking the same steps i took, giving them mindset, scripts, and skills that can help them with their clients. This is a risk because I don’t see people coaching financial literacy coaches on how to grow, scale and brand. I’m excited for this next chapter.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
My journey in financial literacy started back in 2020 when I just filed for bankruptcy and I was laid off from my job with a 3 year old daughter to support. This was a time I would call my lowest moment because I did not know what was to come and i was unsure. I had a childhood friend that introduced me to a financial literacy product and I took that course to fix my credit and finances and branded all of my platforms to fit my new business. From their i’ve been evolving as a financial literacy coach helping people build and maintain wealth.
Can you share a story from your journey that illustrates your resilience?
When I was laid off from my job I was lost but I kept myself open to new opportunities. If i hadn’t done that then I would not have fixed my finances and helped other people acheive their goals.
What’s a lesson you had to unlearn and what’s the backstory?
I had to unlearn the lesson of feeling like I had to be perfect to fix someone else’s problem. When I was acquiring my first batch of clients I was still in the process of learning credit and finances. I wasn’t perfect and I was still able to help people get to their goals because I was dedicated to finding the answer.
Contact Info:
- Website: https://linktr.ee/ryancrofford
- Instagram: Ryan Crofford
- Facebook: Ryan Crofford
- Linkedin: Ryan Crofford
Image Credits
Rance Robinson
Ryan Crofford