We’re excited to introduce you to the always interesting and insightful Rosy Foster. We hope you’ll enjoy our conversation with Rosy below.

Rosy, thanks for taking the time to share your stories with us today Your ability to build a team is often a key determinant of your success as a business owner and so we’d love to get a conversation going with successful entrepreneurs like yourself around what your recruiting process was like -especially early on. How did you build your team?

Did your business have employees from day one? Or was it just you at the start?

Marc&Rose began with just me — one producer, one vision, and a deep belief in doing things differently. From day one, I was leading every event, managing every moving part, and establishing the creative and operational standards that now define our work. I wasn’t just planning weddings — I was producing experiences with intention, precision, and a strong point of view.

What was it like bringing on your first few team members?

I brought on my first team member after a full season of producing solo, once I knew exactly what kind of support the work required. It was important to me that each person added to the team reflected the same level of excellence and professionalism our clients expect. I brought them on one at a time — intentionally — so I could focus on their development and ensure they were set up to succeed in high-pressure, high-touch environments.

How did you find them and what was your process like?

Both hires came through industry connections — people I had either worked alongside or who had been following Marc&Rose’s work. I don’t rely on traditional interviews. Instead, I invite prospective team members to shadow me during a real event so I can observe how they think, how they move, and how they respond in dynamic situations. I’m looking for professionalism, discretion, creative problem-solving, and the ability to stay composed and communicative in fast-paced settings.

If you were starting today, would you have done anything differently?

I might have given myself permission to scale earlier. It can be hard to let go when you’ve built something from the ground up, but I’ve learned that strategic growth doesn’t dilute the brand — it strengthens it. Bringing on the right people has allowed me to expand our reach without compromising our standards. That’s the kind of growth I believe in.

Rosy, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’m Rosy Foster, the founder and executive producer of Marc&Rose, a boutique event production company based in Colorado. We design and execute high-touch weddings and social events for clients who crave intentional experiences rooted in both beauty and precision.

My path into this industry wasn’t linear — and I think that’s one of my greatest assets. I come from a data and marketing background, which gave me a strategic lens and a deep understanding of how people think, how moments are remembered, and how stories are best told. Early in my career, I also volunteered with a nonprofit organization and eventually became their Director of Social Media. It was there that I first saw how community, communication, and design could come together to move people — and I’ve carried that insight with me ever since.

Marc&Rose was born from a desire to bring something different to the events space: a fusion of aesthetic direction and logistical excellence. We don’t just plan pretty parties — we produce experiences with layered storytelling, strong design narratives, and crystal-clear operations behind the scenes. My team and I guide our clients from the first conversation to the final sendoff, managing the creative, the coordination, and the emotional weight of these once-in-a-lifetime moments.

What sets us apart is how we show up: with intention, with poise, and with a producer’s mindset. Our clients hire us because they want someone who sees the big picture but never misses the details — someone who knows how to lead a team, manage a timeline, navigate the unexpected, and still create magic under pressure.

What I’m most proud of is the way our clients feel held — emotionally and logistically — throughout the process. I’ve built Marc&Rose to be a company that prioritizes relationships just as much as results. I want people to know that when they work with us, they’re not just getting an event — they’re getting an experience that feels elevated, personal, and artfully done from start to finish.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

One of the biggest lessons I had to unlearn was the idea that being the best meant doing everything myself.

In the early days of Marc&Rose, I held on tightly to every detail — not because I didn’t trust others, but because I believed that no one could do it like I could. I thought that in order to maintain the standard I had set, I had to personally oversee or execute every single element. At the time, I saw that as dedication. In reality, it was fear disguised as perfectionism.

The turning point came during a particularly full season. I was producing multiple large-scale events back to back, and even though everything looked seamless on the outside, I was spread so thin that I couldn’t be fully present for my clients — or myself. I realized that by trying to control everything, I was limiting the growth of my business and the depth of the experience I could offer.

Unlearning that mindset meant redefining what excellence looked like. It meant creating systems, trusting my instincts when hiring, and empowering others to take ownership within the Marc&Rose brand. It meant stepping fully into my role as a producer and creative director — not just a doer, but a leader.

Now, collaboration is one of the most fulfilling parts of the work. I’ve learned that true excellence doesn’t come from doing it all yourself — it comes from building a team and process that’s bigger and better than one person alone.

Can you share a story from your journey that illustrates your resilience?

There was a wedding I produced where — less than 36 hours before the event — the forecast suddenly shifted to severe weather. We were producing an outdoor ceremony and cocktail hour in a mountain location with no natural shelter, and a tent hadn’t been part of the original plan. The client had a very specific vision: open-air, panoramic views, and an alfresco dinner under the stars. But with high winds and lightning in the forecast, we had to make a major pivot — fast.

I didn’t panic, and I didn’t pass the stress onto the couple. I got on the phone with my vendor team, sourced a clear-top tent that could still deliver on the visual impact, rerouted all rentals and lighting to accommodate the new plan, and worked with the floral designer to reimagine installations that would hold up beautifully in a protected structure. All of this happened behind the scenes while still managing setup, arrivals, and timelines.

On the wedding day, the tent glowed beautifully in the rain — it actually added something magical to the atmosphere. The couple was calm, joyful, and completely unaware of just how close we came to a very different outcome.

That experience reminded me that resilience as a producer isn’t just about reacting quickly — it’s about responding with calm clarity, protecting the client experience, and still delivering something extraordinary under changing circumstances. It’s not glamorous, but that’s what makes this work meaningful. The ability to adapt — with grace — is what turns a plan into a production.

Contact Info:

• Website: https://www.marcroseeventco.com
• Instagram: https://www.instagram.com/marcandrose.co
• Facebook: https://www.facebook.com/profile.php?id=61551514673241