We were lucky to catch up with Robyn Bratton recently and have shared our conversation below.
Robyn, thanks for taking the time to share your stories with us today How did you get your first job in the field that you practice in today?
Coastal Mobile Medical Care developed from a desire to provide patients with a compassion driven healthcare experience. Our first patient learned of us through an advertisement we placed on social media. She was ill for multiple days with cold symptoms. She was trying to take care of her family the best she could while also trying to keep everyone else healthy. Unable to see her primary care provider, she was considering going to an urgent care but did not want to endure the long wait time. So, she decided to give us a call instead. We were able to schedule her quickly that day and see her in the privacy and comfort of her own home. Performing the appropriate testing, we administered intravenous fluids and gave her medications that improved her symptoms quickly. By following up with her over the next 24 hours, we were able to ensure she was feeling markedly better. Although we were excited for our first dollar of revenue, we were more excited to know that by providing a quick response and great care to this patient, we saved her a costly bill and time spent waiting for treatment.
Robyn, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
Coastal Mobile Medical Care is a concierge urgent care service here in Jacksonville, Florida. The business was created through the joint effort of two people, each of us having over 14 years of medical experience which we primarily gained in Emergency Medicine. While working in our respective field, we noticed how many hours people wasted waiting in an emergency room for treatment of low acuity issues. With those hours growing exponentially since the pandemic, this garnered us to create a company which could provide efficient and affordable quality care to patients within the comfort of their own homes. Our idea is to create a valuable experience for our patients by allowing time for the provider-patient relationship which currently gets lost in today’s world of healthcare.
We offer urgent care home visits, telemedicine visits, and wellness services that are convenient for all our patients. During a home visit, our providers will come to the patient’s preferred location, perform a detailed exam, determine a diagnosis, and develop a treatment plan specific to the patient’s needs. Our providers can run tests for illnesses such as strep throat or influenza, perform minor procedures such as laceration repair and abscess drainage, and administer a variety of medications for both pediatrics and adults. Our wellness services include IV vitamin infusions, intramuscular vitamin booster injections and weight loss management.
In addition to our existing services, we are excited to announce that we will be offering Direct Primary Care services beginning January 2024. These services will be available for individuals, families, and employers. Direct Primary Care is a great option for patients to take control of their own health. It provides direct access to a provider without the added costs or large overhead from insurance companies. Our employer services can benefit businesses big and small to offer their employees unlimited access to healthcare at a remarkably affordable price. Providing this service will help businesses reduce the number of missed workdays and lost wages while also valuing and retaining employees. Services can be provided in our office, at the business site, or in the home of the individual.
The thing that sets Coastal Mobile Medical Care apart from other healthcare services is simply convenience. Patients are struggling to get last-minute appointments with their Primary Care Providers or their Pediatricians for acute illnesses like colds and earaches. The only option is going to an ER or an urgent care, which can take hours out of the day. Our service provides the convenience of being able to stay at home with a sick child or allows the opportunity to continue to work at the office until the appointment time is scheduled.
With so much burnout in the fast-paced world today, especially in medicine, we know that true, genuine service is rare to find. Coastal Mobile Medical Care desires to bring a valuable and personal healthcare experience to patients in need!
Can you tell us about a time you’ve had to pivot?
After spending many years as providers in the Emergency Department, the largest pivot was stepping out and embarking on this journey to start Coastal Mobile Medical Care. As our business has grown, expanding into offering primary care service is a pivot we have moved toward which stems from consistent and repetitive requests from our patients.
In our personal lives, we have both recently had the joy of bringing a new baby into our families! This has required pivoting daily between juggling both the responsibility of family and running a new business!
What do you think helped you build your reputation within your market?
The reputation of Coastal Mobile Medical Care in our market branches mostly from personal experience. We love our patients and we love what we do. These actions speak volumes to patients and their loved ones. Most of our patients either know someone who has consulted with us before or have heard of someone who has previously had a great experience using our services. It is crucial to have a good rapport with your patients and we treat each patient as though they were our own loved one. Our reputation continues to build as word gets out about our efficient and consistent treatment of patients combined with the genuine care we provide.
Contact Info:
- Website: https://coastalmedicalcare.com/
- Instagram: https://www.instagram.com/coastalmobilemedical/
- Facebook: https://www.facebook.com/profile.php?id=100088839932679
- Linkedin: https://www.linkedin.com/company/coastal-mobile-medical-care/
Image Credits
Trident Media Group