We were lucky to catch up with Robin Jones recently and have shared our conversation below.
Robin, appreciate you joining us today. Naming anything – including a business – is so hard. Right? What’s the story behind how you came up with the name of your brand?
I came up with the name, “Styles by Robin J.” by brainstorming months ahead of the release date for the online business. I’ve always had a sense of fashion and choosing a name was very important to me. I’ve always wanted to have a business but didn’t know exactly what I wanted until one day, I met a lady who was selling jewelry outside of suite. I began to ask her questions on how she started her business and as we exchanged information, I knew then that I wanted to create and sell earrings for my business. I knew I wanted to sell other items and didn’t want to bind just one item to all, so I came up with “styles” and “Robin J” is my first name with the last initial. From December 2020, the business has been a great opportunity for me to showcase styles of all different varieties.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I am Robin Jones, the creator of “Styles by Robin J.” I was born and raised on the northeast side of Houston, TX and I am the youngest of three daughters. I provide accessories from earrings to fedora hats for women since December 2020. I created the name, “Styles by Robin J,” because I wanted to bring fashion to the platform with providing a variety of earrings for all age groups. Growing up, I’ve always enjoyed dressing up and wearing jewelry such as necklaces, rings and earrings. I admired fashion and the creativity of it.
Being a business owner, has not only taught me patience, but perseverance to keep going even when it looks as though the odds are stacked against you.
How it all started? I brainstormed for months about starting a business. I started to save money, journal and write down ideas of what I wanted my business to look like. Amazon was and is my best friend! So, I created wish list on Amazon and saved items of earrings. It may have simmered for months, but it got there. One day, I came across a lady who was selling earrings at suite. I purchased items from her and begin to ask her questions about starting a similar business. After speaking with her, I went home and brainstormed, prayed and went to work and on December 30, 2020, the online business launched.
Since the launch of my business, I have grown the business to more items such as, bracelets, necklaces, and personalized tassel earrings that serves at special events such as, Black History Month and Cancer Awareness. As the business continues to grow, more items will be added, so be on the lookout for it. Until then, shop online at stylesbyrobinj.site.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
The lesson that I had to unlearn is that nothing is going to come easy. It takes hard work and dedication to go after and get what you want and desire.
Any insights you can share with us about how you built up your social media presence?
I build audience on social media platforms by doing what is trending at the moment: videos. I don’t have an extrovert personality so creating videos and reels were big step for me. In addition to staying active and motivated even on the days where you aren’t as motivated. Whatever you do, it will be okay.
Contact Info:
- Website: https://styles-by-robin-j.square.site
- Instagram: stylesbyrobinj