We recently connected with Reese Cartier and have shared our conversation below.

Reese , thanks for taking the time to share your stories with us today We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.

Masses New York came about shortly after already building out another brand I was working on at the time . I wanted Masses New York to be a worldwide brand with a positive message through fashion and accessories . I created Masses New York Strictly for The Masses Of The World , the leaders , the visionaries , the less fortunate, the creatives , the story tellers and so much more . I created this brand Masses New York to create impactful events through time in this world . Masses New York is the people’s Brand .

Reese , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

My name is Reese Cartier Founder and Creative Director of Masses New York Clothing Brand . I’m From Brooklyn NY and spent most of my time in Richmond , Va . I created a Luxury Lifestyle brand called “ Masses New York “ . I wanted Masses New York To represent the Masses of the world , the story Tellers , the leaders , the visionaries and so much more . Along this journey of creating collections and pieces with this brand I’ve learned a lot about myself and a lot of things that makes this world so beautiful. Masses New York was created to spark the next mind to create in a leadership aspect . The thing that makes me most proud of running this company is the avenues I have to continue to create to make the world a better place , and to have my hand in many operations to help out .

How did you build your audience on social media?

I basically went through the a trail and error trying any and everything to get the word out about Masses New York . I did a lot of pop up events before holding my very own , I’ve done interviews , promo videos , collection campaigns and so much more just to keep the creative drive going along with staying consistent with the operations of the company .

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

The lesson I had to unlearn was to stop rushing things . Masses New York is my work of art and if your a true artist you shouldn’t rush the one thing you have to offer or present to the world . What I’ve learned is that when I take my time with things the vision comes out exactly how I wanted it so there’s no major hick ups when I present my art to the world .

Contact Info:

• Website: www.massesny.com
• Instagram: Massesny_