We recently connected with Reagan Hatch and have shared our conversation below.
Hi Reagan, thanks for joining us today. To kick things off, we’d love to hear about things you or your brand do that diverge from the industry standard.
The traditional marketing agency model puts all the power in the hands of the agency, forcing the clients to work on obscure timelines, never-ending budget revisions and requiring companies to dedicate employees to a never ending project. By the time a new website is launched, it’s likely already outdated, well over budget and held hostage with outrageous monthly fees in order to keep it live. Wait! Didn’t you just pay for a website and now you don’t own it? That model is broken and it centers around long and costly contracts with a team that may or may not be a good cultural and brand fit.
Launch In One is fast, transparent and responsive. We have a proven process that builds and launches modern, high functionality websites in 1 Day, 1 Week OR 1 Month. There are no long term contracts – this is business not marriage! – and we always include the initial optimization and website training. Want to selfhost and maintain your website yourself? You go girl! We are rooting for you and here if you need us. Of course we offer white glove, full service hosting and maintenance. But with us, it’s all optional. No monthly obligations unless you just can’t get enough of us and hire us to drive your ideal clients to your website and to stay in touch with your audience via beautiful emails.
Our team is 100% women owned and operated. We are all moms (flesh and/or fur babies) and we value being able to work where, when and how we want so we can bring our A game. Launch In One is ready to rock your project!
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
Caron and I started this company after coincidentally leaving our jobs at the same time. We independently left those businesses because they didn’t align with our values and the trajectory we wanted for our careers. While commiserating on a phone call how we longed to work for a company that had the same values we shared a light bulb came on. We will start our own business and build it on those same values – transparency, responsiveness and speed. And to have fun along the way!
We have created two marketing brands serving different sectors of industry and today we still have some of our very first clients. Others have come back 1, 2, 3 times for new ventures because they know exactly what to expect. Our clients aren’t left in the dark wondering if they should be doing something, what comes next, what are they doing with my money and their time and when will this be finished. 100% transparency.
Our design skills are only outshined by our reputation to deliver really great websites for a reasonable price and we do all of it on the clients’ timelines. And although we take our work and client’s brand very seriously, we don’t take ourselves that seriously. Life is too short to not laugh. Every. Single. Day.
What else should we know about how you took your side hustle and scaled it up into what it is today?
In the beginning we all had more than one job and sometimes many. In fact, we all had secondary jobs for the first year. It wasn’t until we hit our stride with our sales process, referrals, client communication, streamlined web development process that we all took that scary leap to put all on our chips on ourselves.
And we have been able to pay ourselves better along the way too. What a scary but awesome bet!
How’d you meet your business partner?
Caron and I met in college. We are both reformed sorority sisters and honestly, she’s the best thing I got out of going through rush. Eventually, we both dropped out for similar reasons and we are still sisters of sorts today. As our other brand, CannaSite’s website reads, “we bonded over a bong and a beer”. She was also the videographer in my wedding. And she would kill me if I told the story here but I will NEVER forget her 21st birthday!
Contact Info:
- Website: https://launchinone.com/
- Instagram: https://www.instagram.com/ctmhgroup?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
- Facebook: https://www.facebook.com/ctmhgroup/
- Linkedin: www.linkedin.com/in/reagan-mcelroy-hatch
- Other: Our other brand, CannaSite: https://cannasite.com/
Image Credits
Photos from events this past winter and some home pages from recent website launches.