We recently connected with Raynell McGee and have shared our conversation below.

Hi Raynell, thanks for joining us today. Coming up with the idea is so exciting, but then comes the hard part – executing. Too often the media ignores the execution part and goes from idea to success, skipping over the nitty, gritty details of executing in the early days. We think that’s a disservice both to the entrepreneurs who built something amazing as well as the public who isn’t getting a realistic picture of what it takes to succeed. So, we’d really appreciate if you could open up about your execution story – how did you go from idea to execution?

My writing journey began accidentally and out of frustration. I was in graduate school, constantly writing papers. Each week, I would devote over twenty hours to researching and drafting responses to discussions and assignments. During this period, I jokingly said to myself, “All this writing I’m doing, I might as well write a book!” That was it: the statement that changed my life forever. I’ve always enjoyed teaching, but writing allowed me to make lessons permanent. I appreciate that people can reflect on your messages for years. Sharing my life experiences makes me feel like I am contributing to the world. I never want people to feel as if they’re alone and hopeless. I can relate to those emotions and want to share how I overcame these experiences.
Initially, I started small. I began to think about topics that I could easily write about. In addition, I considered subjects that I could discuss with little preparation. I started with an outline and a goal of 20K words. Also, I Google’d everything! I researched “How to Self-Publish”; “How to Write a Book”; and “How to Design a Book Cover”. Slowly, I discovered that every step of the writing and publishing process is posted online for free. I used these resources to catapult my career. Within the first year, I was able to write my first two books!

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

In addition to being an author, I am the founder of RDM Educational Group, where I teach high functioning people to create and maintain healthy relationships. Among other things, I am most proud of my resilience and consistency. Starting a business can be frustrating; however, I did not allow setbacks to make me give up. I remembered my goals and created detailed plans. By networking and surrounding myself with like-minded entrepreneurs, I was able to keep myself motivated. In addition, I constantly attended free trainings that were offered by local libraries or the Small Business Administration. Unlike my well-funded colleagues, I started my business with earnings I gained from contracting my services. I had to begin small, but I did not mind. I wanted to ensure that I still maintained security for my family. I did not allow shame to keep me from dreaming big. I trained my mind to not overly focus on others’ success. Social media and reality TV can convince someone that their life should be luxurious. Guess what? I have learned that even if you are not super wealthy, a peaceful and fulfilled life is still waiting to be lived. Keeping this in mind, I was cautious, and I grew gradually. I remembered my core values and created content that families would be comfortable sharing. As a homeschool parent and entrepreneur, I wanted to be even more cautious about how I invested my resources. Being a small business owner can be intimidating, but through careful planning, you can create a legacy that may inspire people for generations to come.

There were many times when I felt that my writing was in vain. There were times I wanted to quit teaching others how to have healthy relationships. I often became weary and frustrated, but I never gave up. Sometimes, taking a well-needed break can offer the rest you need to start again. Remember to keep things in perspective. Celebrate your wins and give yourself grace. Still to this day, I must remember to be gentle with myself. Sometimes we can become our own worst critics. Have patience and trust that your hard work will serve as a testament to your strength and determination. Each valley comes with a lesson. Reflect and move on with the wisdom you have gained.

I transitioned into the professional and personal development services sector after observing challenges while at work. I was often frustrated by the lack of consideration and respect that upper-level management provided to employees. I thought that treating people well was an innate characteristic. Unfortunately, I began to witness the same type of behavior within social circles. At that point, I began to think deeply. I wondered how, as adults, we managed to trek through life not knowing how to treat people well. We learn to be polite and respectful, but we are not taught how to maintain the delicate balances that long-term relationships require.

Whether managing a family or a Fortune 500 team, leading others requires on-going skill building. Over the years, I’ve learned how to maintain courage in challenging situations, choose appropriate relationships, and create and accomplish long-term goals. Life happens to us all. When it does, it helps to have resources that can elevate your mind and skill set. That’s where I come in!
So far, I have written five books: Leading Your Team to Excel, The Journey from Pity to Power: Declarations for the Praying Woman, Attracting the Friends You Want: Keeping the Friends You Need, Rejection: Mastering the Art of Moving On, and my newest release, Things Liars Say and Do to Keep You Fooled.

In the past, I have helped businesses edify their groups by teaching high-value team-building skills. Through these in-person exercises, I have taught leaders how to bridge the gap between coworkers by fostering open communication and trust. In addition, each book I have written helps readers at varied professional and personal life stages. Our experiences may be different; however, wisdom transcends generations. I use these moments to help people get through the most challenging periods of their lives. This world can be stressful. Through my books, I connect with readers to let them know that they are not alone.

Offering a kind word goes a long way. I motivate others to keep pressing despite facing conflict and trauma. This life can be hard to live, but with support, each challenge can become easier to conquer. My services set me apart because I offer practical guidance that comes from personal trials that I have lived through.

What’s worked well for you in terms of a source for new clients?

Networking has been my primary source of attracting new clients. Interacting with others can be overwhelming, but there are benefits to establishing new relationships. After working eight hours and spending time with family and friends, meeting new people can be exhausting. Handing out business cards and not getting any leads can be frustrating, but I implore you to keep trying. The next hand you shake could be the one that opens the next door to your success. Organically building my connections has created an abundance of opportunities. Step out of your comfort zone and look for free events in your area. Stretch yourself more by attending low-cost events out of state.

Also, support other entrepreneurs as much as possible. These relationships can provide mentorship that may prevent unexpected challenges. Remain friendly, professional, and open. Always have your contact information updated, and ensure that followers can communicate with you should they have questions about your business offerings.

If you are not a social person, begin small and always have your business cards on hand. Attend trainings so that you can learn how to interact with others without creating undue anxiety. People will never learn about your services if you are in hiding. Networking is beneficial. Trust yourself and the process. Put yourself out there and take a chance. Conferences and free events are great ways to meet new people.

Any advice for managing a team?

Maintaining high team morale can be challenging. When communicating long-term goals, it can be difficult for others to experience the same level of enthusiasm as the leader. However, you must try your best. There have been times when I have coordinated events and the attendance was lower than expected. I kept my team of volunteers motivated by working with them. I am honest about projections and I remain open to criticism and general feedback. There are no jobs too small for me. I create flyers, respond to emails, and update our site as needed. I show my team that I am in the trenches as well. Our successes are celebrated together, and I make sure to show my appreciation for their contributions.

Believe it or not, being respectful and polite can go a long way. People want to feel seen and heard. Treating employees or volunteers like numbers is not a good strategy to maintain high morale. Remain considerate of your team’s time and always encourage a work-life balance. Respect their differences, and never take your team for granted. When your team feels like you appreciate their dedication, perhaps they will be more likely to go above and beyond for the company’s vision.

Contact Info:

• Website: Raynellteaches.com
• Instagram: https://www.instagram.com/raynell.mcgee/
• Facebook: https://www.facebook.com/raynell.mcgee
• Linkedin: https://www.linkedin.com/in/raynell-mcgee-3450a756/