We were lucky to catch up with Ray Oster recently and have shared our conversation below.

Ray, thanks for taking the time to share your stories with us today So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?

Introduction:

Devine Jamz Gospel Network offers faith-based services aimed at seamlessly integrating inspiring and positive music into media platforms and businesses that resonate with family-oriented audiences. Leveraging cutting-edge technology and tailored marketing approaches, we cater to Christian and Gospel music enthusiasts while also enlightening those unfamiliar with the profound impact of inspirational music on family values and societal ethics.

In an era marked by technological advancement, independent recording artists often grapple with financial and educational hurdles in their pursuit of broader recognition. Devine Jamz Gospel Network eases these challenges through educational support and targeted direct-to-fan marketing strategies. Our foremost objective, second only to our dedication to serving God, is to identify and engage with fans who are most inclined to experience a transformative connection with the music we promote.

Our mission:

1. We want to help win souls and help you to do the same.

2. We “do not store up for ourselves treasures on earth” (Matt 6:19)

3. We do all this for the sake of the gospel, that we may share in its blessings. (1 Corin 9:23)

4. We want to provide hope and opportunity with accessible faith-based marketing services.

The Story Behind Our Mission and the Meaningful Impact It Offers:

For consumers of music, it is important to be mindful of the content we engage with and its potential impact on our lives and society at large. Media outlets like Devine Jamz Gospel Network promotes positive and inspirational music that can help to foster a healthier, more constructive environment. By making conscious choices about the music we listen to, we can contribute to a cultural landscape that prioritizes uplifting and empowering messages over those that harm and degrade.

The impact of music is undeniable, shaping individual behaviors and societal norms in powerful ways. While explicit lyrics and negative themes can have detrimental effects, inspirational music from outlets like Devine Jamz Gospel Network offers a positive alternative that can uplift and inspire. By choosing to support and engage with positive musical content, we can help to create a more positive and hopeful society.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

Life Transformation:

After a near-fatal car accident in 1995, Air Force Veteran Ray Oster was permanently paralyzed in his right arm, hand, and fingers. He suffered from chronic pain injury, major depression and was forced to medically retire from his profession as a Law Enforcement Officer. He later worked as a social worker for disadvantaged families at a Head Start program, however his chronic pain from his injuries prohibited him from working at his workplace while taking medication for pain management. With A broken spirit and contrite heart, Ray became an alcoholic and affected his family in the worst way. Fed up with the devil’s mess, Ray Oster made an outcry to the God for deliverance. It wasn’t overnight, but after years of seeking a higher calling, receiving counseling, and receiving genuine support from his loving wife, his prayers were answered!

Business Creator:

Ray Oster used his college degree to cross train into information technology with an emphasis on digital marketing. Through his father’s background as a COGIC Pastor, music influencer, and his own life changing circumstances, Devine Jamz Gospel Network was created in 2009. It was originally a Christian and Gospel Radio Station with Ray hosting weekly roundtable talk shows to support the broken spirit and contrite heart.

Today, Devine Jamz Gospel Network is one of the most committed Christian Gospel Music Marketing Promoter in the industry. They have advanced experience with music marketing and a network of affiliate marketing partners to provide a high-quality product to their clients.

Faith-Based Marketer:

Devine Jamz Gospel Network provides faith-based marketing, education, and guidance to integrate inspirational music into media outlets and businesses that impact family-based audiences.

Utilizing technology and specific marketing methodologies the company target Christian and Gospel music audiences and those who are unaware how inspirational music adds to family values and morals in society.

As technology evolves, much is required financially and educationally for independent recording artists to reach their target audience. Devine Jamz Gospel Network helps defray the cost through education and direct-to-fan marketing strategies. The most important goal next to serving God is to target fans who are more likely to make a conversion.

Can you talk to us about how your funded your business?

Financial Independence:

Devine Jamz Gospel Network operates as an independent entity, distinct from 501(c)(3) organizations and non-profits that rely on external financial aid for their sustenance. We neither seek nor receive government grants, support from private companies, nor possess IRS 501(c)(3) status for charitable, religious, educational, scientific, or other exempt purposes.

Unlike major record labels with substantial investor backing, we stand as a self-sustained venture. Covering expenses such as utilities, supplies, server maintenance, hosting, registration, themes, plugins, software, hardware, and outsourcing, we do so independently without external funding. Ray Oster, guided by faith, established a direct-to-fan marketing model, ensuring that he have the liberty to promote artists and content without financial constraints.

Devine Jamz Gospel Network thrives through the budgets provided by the clients, income generated from affiliate marketing and services provided through partnerships. The ultimate aim is to provide accessible faith-based marketing services, offering hope and opportunities to artists who may otherwise go unnoticed in the industry.

Can you tell us about what’s worked well for you in terms of growing your clientele?

Navigating Industry Demands: Major Labels and Independent Musicians

In the dynamic landscape of the music industry, major labels demand a proven ability to sell songs before investing in artists. Independent musicians face a daunting challenge: breaking through barriers to gain visibility and engagement. However, amidst these challenges, there’s a beacon of hope shining brightly through the efforts of independent marketers.

Strategic Targeting: Engaging Fans as Potential Converters

At Devine Jamz Gospel Network, our Gospel Music Marketing Promotions are strategically designed to target fans who are not just listeners, but potential converters. We understand the profound psychological impact of our marketing approach, which purposefully eliminates distractions commonly found on websites lacking clear calls-to-action.

Exclusive Spotlight: Elevating Artists Amidst Noise

While major distribution platforms host a plethora of artists, this abundance often leads to fierce competition and hampers the visibility of individual talents. These platforms inundate users with multiple links, ads, and even background music from other artists, diluting the chances of conversion.

Sanctuary of Talent: Dedicated Promotion Pages

However, at Devine Jamz, we offer a sanctuary for artists, eliminating distractions and spotlighting their talents on dedicated promotion pages. Here, artists stand as exclusive entities, primed for fan engagement and action.

Multifaceted Promotion: Amplifying Ministries and Messages

Our marketing strategies extend beyond individual artists to encompass ministries, leveraging a multifaceted approach. From high-end marketing solutions to radio airplay, press releases, content marketing, gospel music news publications, email marketing, social media distribution, and more, we leave no stone unturned in amplifying your message.

Maximizing Exposure: Utilizing a Network of Websites

But our commitment doesn’t stop there. We elevate our efforts by utilizing a network of websites as hubs for distributing your projects, ensuring maximum exposure and impact.

Purpose-driven Ethos: Beyond Financial Gain

Unlike conventional marketing practices that demand exorbitant fees for minimal returns, we uphold a different ethos. Our mission transcends mere financial gain; it’s rooted in a desire to spread the gospel and win souls. As stated in Matthew 6:19, we do not seek earthly treasures but strive to share in the blessings of the gospel, as emphasized in 1 Corinthians 9:23.

Spiritual Warfare: Standing Firm in Faith

Our invitation to collaborate isn’t just about business—it’s a spiritual endeavor. In a world rife with spiritual warfare, where the enemy seeks to impede the spread of the gospel through deceptive tactics, we stand firm in our resolve. Through prayer and divine favor, we combat these forces and empower artists and ministries to fulfill their calling.

Divine Intervention: A Call to Action

If you’re reading this, it’s not by chance but by divine favor. We invite you to pray about it and consider joining hands with us in spreading the gospel through the transformative power of music.

Contact Info:

• Website: https://www.devinejamz.com/
• Instagram: https://www.instagram.com/devinejamz/
• Facebook: https://www.facebook.com/devinejamzz
• Linkedin: https://zw.linkedin.com/company/devine-jamz
• Twitter: https://x.com/DevineJamz
• Youtube: https://www.youtube.com/user/devinejamz1

Image Credits

All images credit to: Devine Jamz Gospel Network