We were lucky to catch up with Rachel Thiakos recently and have shared our conversation below.
Hi Rachel, thanks for joining us today. Let’s start with the story of your mission. What should we know?
I have always loved to GIVE. Making someone’s day a little bit brighter through gift giving has always been a passion of mine. I know a lot of people struggle when it comes to gift giving, I knew I could help others so that’s why BOXED was created. We offer beautiful,quality products and a shopping experience that is easy to navigate.
I also love supporting small businesses which is why I wanted it to be a mission of BOXED to include as many small business vendors as we could in our product line up! We have proudly supported over 200 small businesses in the 5 years we have been in business! “
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
Besides being the creator and owner of BOXED, I am a wife and mother of 2 boys. I wanted to create a business that offered the ease and convenience of gift giving while still being able to have a life/work balance and spend as much time with my boys as I can.
Many people have a hard time buying gifts for others. They either lack the creativity, ideas, or the time to shop. Our on-line store takes the hassle and guess work out of purchasing gifts. We offer a wide variety of beautifully curated gift boxes or you can build your own box from a large assortment of unique and aesthetically pleasing products from small business owners like myself.
I believe what sets us apart from other gift box companies like ours is our quality of products, our customer service, staying true to our mission and the passion to help others give!!
Any insights you can share with us about how you built up your social media presence?
It has been a slow, gradual increase. Staying consistent with posting, staying up to date with social media trends, keeping everything cohesive and aesthetically pleasing has been helpful. We also collaborate with other small businesses from time to time and host giveaways and promotions to help expand our audience.
We’d love to hear a story of resilience from your journey.
During the pandemic, like so many other businesses, we were confronted with many challenges. Having two kids to take care of and school at home, running this business, let alone navigating through the pandemic, I was able to still fulfill all of our orders at home on my own, and hopefully bring smiles and comfort to others in that troubling time. It was a huge growth year for Boxed, in part due to all of the shutdowns, and am grateful for the support I was given as a small business.
Contact Info:
- Website: www.boxedgiftco.com
- Instagram: @boxedgiftco
- Facebook: @boxedgiftco
Image Credits
Lindsay Haskett, Emily Uchenna