We’re excited to introduce you to the always interesting and insightful Rachel Josefina. We hope you’ll enjoy our conversation with Rachel below.

Rachel, appreciate you joining us today. Can you open up about a risk you’ve taken – what it was like taking that risk, why you took the risk and how it turned out?

Being a performing artist we are told, consciously and subconsciously, that there is a right way to be in this career: to be ALL in and put your career before everything else. You have a trip planned? You’ll definitely have to cancel that if an audition comes up. You have your friend’s wedding? Don’t bank on getting to go to that. Nothing is more important than being available to book your next job. Even if it only pays $300 a week.

Living a life with these rules stopped making sense to me in 2020 when the world shut down and our industry was put on hold. I watched so many performers not have anything else to lean back on. Their entire identity was in their job and it made the waiting period so difficult. That was when I took the biggest risk: Deciding to do it differently.

I had recently found spirituality and manifestation and the concept of creating your own reality. It was so exciting to me to know that I didn’t have to experience the dance and theatre industry in the same scarcity mindset that has been passed down for generations. I didn’t have to believe that there weren’t enough jobs, that there wasn’t enough money or that my personal life was going to take away from my career. Instead, I could believe anything I wanted and when I found a belief that felt really good and like a big exhale it was actually my truth.

So I started talking about it on social media and sharing the wisdom of personal development and mindset work that I was reading about. Sharing that being in competition with one another was a myth because what’s meant for us won’t pass us by which means if someone else gets a job or opportunity you wanted it’s not that you weren’t good enough or worthy of it, it just wasn’t meant for you. AND the opportunity that is meant for you is still coming! I shared that by creating a well rounded life it actually added to your career because it took the pressure off your art to make you happy and also gave you more life experience to bring to the stories you’ll tell.

This was a radically different way of thinking and it was a risk to share it because it negated most of what we had been taught as artists. But people started telling me how inspiring it was and how much it was helping them. I signed my first client in May of 2020 and that’s when my business The Divine Artist, formerly known as Mindset in the Making, was born.

Since then I have impacted hundreds of Artists guiding them to discover their divine truth and step into a fuller version of themself. It’s made them more confident, more magnetic to dream opportunities, more available to money and has created deep and meaningful relationships in their personal and professional life.

Taking the risk of doing it differently has been the best thing I’ve ever done. It’s allowed me to be signed by a dream agent who is aligned with my values and is on board with my intuitive decisions. It’s been the basis of creating the relationship of my dreams with my fiance because I entered the dating world the way I wanted to. It helped me create a relationship with alcohol that feels so healthy and so intentional. It’s also allowed me to experience life in between contracts with so much fun and fulfillment. I’m not chasing the next contract. I let the right contract come to me and I have an incredible time on the way there.

Rachel, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am a musical theatre performer and a divine embodiment coach for artists. I got into musical theatre at a very young age because both my parents are musicians and they played for all of the national tours that came through SF. I saw my first show when I was 3 and I was hooked! I started taking dance and loved it and then in middle school I did my first musical and that was it. I had to do it all. I have spent most of my professional career in the ensemble and it’s been the most fun and fulfilling dancing and singing my heart out while inhabiting multiple characters with multiple stories to tell. As I step into the next decade of my career I am so excited to claim more leading roles with more emotional depth and impact. Making a difference is a huge pillar in my life and it’s something I try to do in every area of my personal and professional life.

As a coach I help artists step so fully into their divine truth so they can magnetize not just what they want, but the way that they want it. I guide my clients to claim their intuitive gifts and write their own story so they never have to choose between impact and income. Together as Divine Artists we are revolutionizing what it looks like to be an artist! I have a monthly in person experience: RECLAIM, where artists in NYC can call their power and autonomy over their career back within. I take them through an evaluation process so they can get clarity around their career and make their intentions a reality for the month ahead. It’s one of the most powerful things an artist can do. I also have my signature group program called The Art of Impact where leaders in the arts industry (directors, studio owners, choreographers, producers etc) create momentum for their mission and learn how to hold divine power so they can lead the way to change. I also offer high level 1:1 coaching for the Artist who ready to dive deep and get all of my attention on them and their business. This is for the artist who is ready to make massive income and impact a reality now!

My unique lens of divinity and embodiment invites in more than just mindset and perspective shifts. My work is for the magical and emotional artist who is looking to deepen their relationship to Source and use their emotions as the key to everything they’ve been working towards. We don’t get rid of any of their emotions, instead we dive into the body and allow them to show us the way. Our bodies are so powerful and as performers we are very used to telling them what to do, but rarely do we let our bodies tell us what to do. My work creates the safety and trust to listen to our bodies unconditionally and use it as our greatest fuel.

Is there mission driving your creative journey?

My mission is to leave the arts industry better off and more abundant than when I came into it. I want to instill personal power into as many artists as possible because when artist are operating from power they get to choose how they move through the industry. They get to trust their decisions and know that what’s best for them is what’s best for them. There is so much abuse, inequity and hurt that has happened in the arts and I know when more artists are rooted in their power those things will have no other choice but to die off. When artist are in their power they have a choice! And choice is the most powerful thing one can posses. I know that this is possible that’s what drives my coaching business in addition to how I show up and the moves I make in my performing career.

What can society do to ensure an environment that’s helpful to artists and creatives?

I think the best thing society can do is participate in creativity and art in their own lives. Singing isn’t just for professional singers, dancing isn’t just for professional dancers, same with writing stories, acting, drawing etc. Art and creativity are innate in the human experience. We all have the desire to create as kids and then when we grow up and join the “adult world” all of a sudden creativity isn’t seen as a valuable necessary part of life and I think that does the entire ecosystem of the arts a disservice because people aren’t tapped into the magic of creation.
Dance in the kitchen while making dinner, sing in the shower, draw that beautiful scene of nature, create that craft you’ve been pushing off. Creation is a way of life and I think the more people tap into it on their own, the more they’ll want to experience it.

Contact Info:

• Instagram: rachel.josefina

Image Credits

Jessica Osber