We recently connected with Prince O and have shared our conversation below.
Alright, Prince O thanks for taking the time to share your stories and insights with us today. Can you talk to us about how you learned to do what you do?
I learned to do what I do by being fortunate enough to learn from some peers who were doing it before me that I grew up with. BDaProducer who is like a brother down sat me down and explained things like EQ / How to use Protools, FL studio & Reason.
I started off wanting to just make beats and engineer a little bit. Once I went to college, I started to study and develop myself as a producer and song maker. I would focus on crafting the most infectious hooks and top lines I could think of.
I do not think anything could’ve sped up the learning process outside of more capital to test out what works and what doesn’t.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
To all potential fans, clients, and collaborators—know that when you work with Prince O, you’re not just getting an artist. You’re getting a visionary. Someone who lives this, breathes this, and puts his heart into every beat, every lyric, and every interaction. My brand is about legacy, elevation, and making timeless music with a message.
My name is Prince O—I’m a rapper, songwriter, and creative entrepreneur from Long Island, New York. I specialize in melodic rap, Afrobeat and Igbo pop fusion, mixing my Nigerian heritage with modern hip hop, R&B, and urban sounds to create a unique and dynamic musical experience. Music has always been more than a passion for me—it’s been my lifeline, my voice, and now, my full-time mission.
Growing up in a Nigerian household in Long Island, I had a mix of cultures influencing me: traditional Igbo music, American hip hop, gospel, dancehall, you name it. Those sounds shaped who I am today. I started recording music seriously in high school, built a fanbase independently, and eventually founded Provocateur Sound Music Group to give myself—and others like me—the space to create freely and authentically.
I provide original music, songwriting services, digital content, and live performance experiences. I’m also a strategist—I handle everything from creative direction to digital marketing and content production. My goal is always to connect, whether I’m performing live, engaging with fans online, or consulting with other artists behind the scenes.
What makes me different? I bring real-life experience into my music and business. I’ve worked corporate jobs, managed teams, and handled customer relationships before fully committing to the music industry. That gives me a level of professionalism and business insight that a lot of artists overlook. Plus, my blend of Afrobeat and street-influenced rap creates a sound that’s both global and grounded.
I’m most proud of the fact that I built all this from the ground up—no handouts, no shortcuts. Every move I make is intentional. I’ve thrown my own events, learned how to market my own music, and built a brand that represents resilience, culture, and creativity.
In your view, what can society to do to best support artists, creatives and a thriving creative ecosystem?
Make the exchanges equitable for all creatives. A ticketed event needing entertainment needs to be able to pay the talent or provide them with something tangible that they can progress their plight as an artist.
Far too often we see “Event coordinators” neglect the artists’ compensation.
Compensation doesn’t always have to be monetary, It MUST be equitable, though.
How about pivoting – can you share the story of a time you’ve had to pivot?
I was working on what was supposed to be the “Solo breakthrough” for a very popular singer from a legendary Male R&B group once signed to BadBoy Records.
After spending most of that year writing songs, shooting content, engineering, etc. I also was helping keep everyone abreast of the new social media guidelines, how to handle the media, etc.
I was ignored and then told by a 3rd party that I “didn’t give a fuck about that particular artists’ mental health” & that they “weren’t looking for someone who can help sometimes”
…So, I stopped helping altogether. I doubt if the Artist even knows that his right-hand man had this dialogue with me.
In this industry & in this life, I’ve been fortunate to be gifted with a sight that most do not have. Once I see my efforts are being wasted, I redirect and keep going on my journey.
Contact Info:
- Website: https://officialprinceo.com
- Instagram: https://instagram.com/OfficialprinceO
- Twitter: https://twitter.com/OfficialprinceO
- Youtube: https://www.youtube.com/@OfficialPrinceO
Image Credits
@NairaBoyShotIt_
@FocusWorkStu
@ProvocateurSoundMusicGroup