We’re excited to introduce you to the always interesting and insightful Pierre Hosang. We hope you’ll enjoy our conversation with Pierre below.

Pierre, looking forward to hearing all of your stories today. We’d love to go back in time and hear the story of how you came up with the name of your brand?

Coming up with a name for my Soccer Club did take some thinking, as I wanted the name to represent the environment that our Club will create. We wanted our name to say everything about us in just one word and at the same time remain unique throughout the years. The environment our Club offers is one of inclusion, spirit of friendship, family-oriented, fun, intense and love for what we do. I needed a name that would stand out, be meaningful and has the potential to become more than a Club, but more so, a brand and a way of life; One Love. After factoring all that and wanting to recognize the city that has given us this tremendous opportunity to make a difference in people’s lives, the name MIAMI KREW was created. We changed the original spelling of ‘CREW’ to ‘KREW’ to add the artistic freedom of the city of Miami, along with securing longevity to our name. I believe spelling with a ‘K’ also gives a stronger impression of our Club and purpose.
Let’s go Krew!!

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

My Name is Pierre Hosang, Owner and Club Director for Miami Krew Soccer Club. I was born and raised in Jamaica, moved to Miami in 2000 to attend FIU. Played 4 years of college soccer for FIU, earning Most Improved Player in 2004 and Defensive Player of the Year in 2005, along with 2 Conference championships. I graduated FIU with an Electrical Engineering Degree in 2007 and started coaching recreational soccer at a local private elementary school. I spent 10 years coaching recreational soccer at the school and in my final year I started Miami Krew Soccer to provide a competitive option for the kids at the school. We had a great turn out the first year and had to move to a new location the second year. For the last 7 years, our Club has been operating at a private field in Killian. We have become a well known and trusted Club, that develops kids ages 5 to 18 years old. Miami Krew focuses on total player development. We take pride in producing not only good soccer players, but also good human beings that will positively contribute to society. We are known for providing a positive family environment and for creating well rounded players. We really enjoy developing kids from the recreational stage and guiding them all the way to the highest youth level. What sets us apart is our family environment and love for what we do. One of the things we really enjoy is when our past players see us at events and are truly happy to come over and say “hi or thank you coach, we miss you.” That makes it all worthwhile. Miami Krew strives for excellence, dedication and creativity from all players, while most importantly, having fun.

Any advice for growing your clientele? What’s been most effective for you?

The one thing we have done with all past and present players, is that we treat them like family. The Krew will forever be a memorable part of your life. By creating this environment, our most effective strategy for growing clientele is by “word of mouth.” Our Krew parents have helped us so much by spreading the word about the Krew. They do this through saying great things about us on social media, sharing information at their child’s school and at home with their neighbors. I truly believe this strategy gives us an edge when welcoming new players, as these families are coming into an environment that they have some understanding of and also recommended by trusted friends. We do use Instagram to help reach a wider range of families, IG: @miamikrewsoccer, where everyone can see highlights of our games, practices and events. We also host one event every year that gives new players an opportunity to come experience our environment.

Any advice for managing a team?

As a Club Director and a Coach, I find myself having to manage both the kids and the coaching staff. When it comes to managing the coaches, I make sure that we are all comfortable communicating with each other, we can ask each other for advice or give advice using a humble approach. I am very clear with expectations on and off the field. I also have weekly conversations with each coach to provide feedback about their players, parents and any issues or success stories. When it comes to managing the players that I coach, the communication between us has to be open and constant. I spend 5 – 10 minutes at the beginning of practice to give myself and the players a chance to express how their day went, how much they practice at home, who is breaking their juggling record, what we did well or lack there of in the game and what we are going to work on for the upcoming week. I do my best to keep the players happy and wanting to return to practice everyday. The morale for the team is great at practice and even better in games. I have always told them to enjoy and celebrate the wins, but more importantly, you must learn from the losses, you either Win or Learn!

Contact Info:

• Website: www.miamikrewsoccer.com
• Instagram: @miamikrewsoccerclub

Image Credits
Miami Krew Soccer Parents 2021/22