We recently connected with Phillip Jordan and have shared our conversation below.
Hi Phillip , thanks for joining us today. So, folks often look at a successful business and think it became a success overnight – but that often obscures all the nitty, gritty details of everything that went into the growth phase of your business. We’d love to hear about your scaling story and how you scaled up?
One of my most valuable resources today, is social media and how using it properly scaled my business X10 in a matter of months. When I first started recruiting and looking for clients for the most part, a lot of them came in relations and friend of friends who would tell their friends and so forth.I’ve always had a knack for social media and use always knew it could be the potential to unlocking something bigger for my brand. Take myself for example, first thing i do when i wake up is check my emails, my text, missed calls etc, followed by social media etc.. maybe not in that order but for sure its always the phone.
when the pandemic started that was a key point for my business as this is a meet and greet business we had to find ways to get our product and facility off the ground.Social media was that answer.
I started running ads and campaigns in various sites like Instagram, Facebook, twitter, offer up,even dating sites if i felt someone would watch it.The key was consistency. A post a day, a few pics, few stories, few pitches of my product and people started to immediately latch on. from their i employed my engineers and interns to use that same strategy. Spam people with your product! ”You not looking for everyone to buy it today, Just one.” in time it becomes more. after months it became more then 80% of our client base would come from one of our social accounts. You can reach millions with the click of a button in 2 seconds if you place yourself in peoples grasp
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
My name is Phillip Jordan, most call me Phill, or Phill J for short. I am a Audio Engineer, producer, and owner of PhillGood Studios in Atlanta GA.
I been doing music since i was about 11 years old. Started out producing music for all the Milledgeville GA locals who was trying to make a name for themselves, as i got older i realized that their was many different avenues to music and not just producing and rapping. So i started engineering and recording anyone and everyone i could find who would pay me? I have been doing music over 25 years now, Was a instructor for about 3 years teaching audio engineering and music business, but my true passion has always been the hustle. Always wanted to do so much and not just be a one trick pony.
My company PhillGood Studios Provide all clients with a full scale recording and audio needs. We provide mixing and mastering, audio production, Video editing, Video production, Vocal training,Recording services and small photo shoots.
We pride ourselves on customer service in what we do. Here its all about ‘Quality over Quantity’. Our team of engineers are well trained and equipped to take you from a ideal to completion. We have a team of writers to help you get your ideals out. Producers to create whatever vibe you looking for, and Top Quality engineers ready to go.
The recording studios available 24 hours a day 7 days a week.
what sets the me apart from the others and i believe the key to our success is that we actually care about the music and product we put out. Your win is our Win.
Can you tell us about what’s worked well for you in terms of growing your clientele?
Social media has played a dramatic role on my business in the fact that I can reach my clients new and potential everyday with the click of a button. they can lot of times u cant meet face to face, so with social media we are able to get a more direct approach to our clients and their needs. everyday when you wake up if were friends you will get a ad or see me cause i’m everywhere theirs a profile.
Alright – so here’s a fun one. What do you think about NFTs?
“I absolutely think it’s a bubble, to be quite honest. NFTs Are The Future though, but No, You Most Likely Won’t Get Rich.kinda like Crypto and stocks. the people who created it already on it. You playing catch up when you should already be ahead! I think about it like this. a Stock I own, its backed, i can trace it. its real. Nft not there yet its just based of the perception of ones value and what they willing to pay for it. i cant trust it!!
Contact Info:
- Website: www.linktree.com/philljbeats
- Instagram: www.instagram.com/phillgoodstudio
- Facebook: www.facebook.com/philjbeats/
- Linkedin: www.linkedin.com/phillipjordan
- Twitter: www.twitter.com/philjbeats
- Youtube: https://www.youtube.com/channel/UCG7gIIMGc-sqxc-2u3RO6EA
Image Credits
PHILLIP JORDAN